Bi-Monthly Peer Call Call #1: Wed, Aug 16, 2017, 11-12 PT/12-1 MT/1-2 - - PowerPoint PPT Presentation

Financial Coaching Network Bi-Monthly Peer Call

Call #1: Wed, Aug 16, 2017, 11-12 PT/12-1 MT/1-2 CT/2-3 ET Today’s Topic: Recruiting and engaging clients in the coaching program

▪ This is a group discussion! However, all webinar attendees are muted at the start to ensure sound quality. ▪ Share comments or ask questions at any time by raising your hand to be unmuted or typing the question into the text box on the control panel. Tip: Phone audio works better than

• computer. And please enter your audio

pin! ▪ If you experience any technical issues, email gotomeeting@cfed.org.

Housekeeping

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Welcome

Fran Rosebush Baylor Director of Field Engagement Prosperity Now

▪ Is a broad community of practitioners from around the country who are interested and engaged in financial coaching and counseling ▪ Seeks to keep practitioners and other stakeholders informed and connected on the latest information, research and tools available ▪ Is collaborative in nature and seeks partnership of other national and local partners to design and facilitate activities ▪ Is Free ▪ Has partnered with Change Machine to offer FCN members who sign up before Labor Day free access to SHARE for a full year

The Financial Coaching Network…

▪Join from a quiet space ▪Grab a coffee or snack and settle in ▪Come ready to share your experiences and questions related to the topic ▪Engage! Send us your questions and comments as you listen

Getting the Most Out of Today’s Call

Welcome

Hiba Haroon Program Manager, Savings & Financial Capability Prosperity Now

✓Introduction of Today’s Peer Facilitator– Anne Leland Clark! ✓Getting to Know You- Opening poll questions ✓Exploring Today’s Topic– Client engagement & retention ✓Perspectives From the Field– Three peers share their stories ✓Group Discussion– What’s your experience? ✓News You Can Use!– Updates from our partners at Change Machine and Center for Financial Security ✓Closing & Next Steps

Today’s Agenda

Welcome

Anne Leland Clark Financial Capability Director Prepare + Prosper

Getting to know you– Poll Questions

Please select your current role in your organization’s financial coaching program.

• Senior leadership
• Program Management
• Financial Coach
• N/A

Getting to know you– Poll Questions

What is your financial coaching program model?

• Stand-alone
• Integrated
• N/A

Getting to know you– Poll Questions

How long has your financial coaching program been

• perating?
• Less than a year
• 1-3 years
• 4-10years
• More than 10 years

▪ Coaches spend 10% of their work week on client

• utreach/marketing/recruitment for financial coaching

▪ When asked what are the top 3 barriers in the financial coaching field:

▪ 57% of coaches said: Lack of follow-through by existing clients ▪ 37% of coaches said: Lack of interest or buy—in by clients to use this service ▪ 43% of funders said: Lack of take-up and low utilization rates of financial coaching services by targeted population Source: The Center for Financial Security and Asset Funders Network—2017 Financial Coaching Census

Exploring Today’s Topic: Client Recruitment & Engagement

Exploring Today’s Topic: Client Recruitment & Engagement

0.0% 10.0% 20.0% 30.0% 40.0% 50.0% 60.0% 70.0% 80.0% Completed goal Transportation challenges Loss of job Scheduling conflicts due to work Family responsibilities Loss of interest Don't know Other (please specify) What are reason

• ns why a client

nt stops comi ming g to your coachin hing g program am? ? [sel elect t all that apply]

Source: Prosperity Now’s 2017 Financial Coaching Field Survey

▪ “Most [clients] are not looking for coaching, because they don’t know what it is.” ▪ “Coaching is always bringing it back to the individual, how to get them back to what they want to go to. It is defined by them…It’s a relationship and intentional. If you don’t define what you expect your relationship to be, you go back and see that they’ll say, “What coaching relationship?”

Source: Prosperity Now’s 2017 Field Interviews

Exploring Today’s Topic: Client Recruitment & Engagement

Perspectives from the Field

Courtney Bettle

Director of Financial Capability CASH Campaign of Maryland

Ann D. Solomon

Director of Strategic Initiatives National Federation of Community Development Credit Unions

Stephanie Stiene

Financial Services Director Brighton Center

Group Discussion Intro

Today’s Topic: Client Recruitment & Engagement

▪ This is a group discussion! However, all webinar attendees are muted at the start to ensure sound quality. ▪ Share comments or ask questions at any time by raising your hand to be unmuted or typing the question into the text box on the control panel. ▪ If you experience any technical issues, email gotomeeting@cfed.org.

Group Discussion Technology

▪What program models, barriers, or enhancements have you addressed? ▪What have you learned about the way you do work?

Group Discussion

Partner Updates

• The Financial Clinic, Change Machine
• UW Center for Financial Security

Financial Coaching Network Bi-Monthly Peer Calls We hope you can join us in October!

August 16 Recruiting and engaging clients in the financial coaching program October 11 Recruiting, retaining and supporting coaches December 13 Integrating a systems thinking approach into the planning and delivery of financial coaching

Next Steps

• Complete the survey
• Let us know your suggestions for future call

topics

• Volunteer to lead a future call!

Thank You!