Analyst Meeting concerning New Rate Plans April 16, 2019 * All - - PowerPoint PPT Presentation

▶
analyst meeting concerning new rate plans
SMART_READER_LITE
LIVE PREVIEW

Analyst Meeting concerning New Rate Plans April 16, 2019 * All - - PowerPoint PPT Presentation

Dec 17, 2022 248 likes •554 views

Analyst Meeting concerning New Rate Plans April 16, 2019 * All amounts presented in this document are exclusive of taxes. Todays Key Messages Simple and great value rate plans Easy-to-understand rate structure offering two choices Stepped

slide-1
SLIDE 1

Analyst Meeting concerning New Rate Plans

April 16, 2019

* All amounts presented in this document are exclusive of taxes.
slide-2
SLIDE 2

1

Today’s Key Messages

Simple and great value rate plans Easy-to-understand rate structure

  • ffering two choices

Stepped up benefits to families

Up to 40% rate reduction

slide-3
SLIDE 3

2

Existing Rate Plans

Choose from multiple patterns of combinations

  • f Basic Monthly Plan + Packet Pack

Basic Monthly Plan “Packet Pack”

“Kake-hodai Plan” “Kake-hodai Light Plan” “Simple Plan”

“Ultra Share Pack 100” “Ultra Share Pack 50” “Ultra Share Pack 30” “Basic Share Pack” “Share option” “Ultra Data LL Pack” “Ultra Data L Pack” “Basic Pack”

Family Individual

slide-4
SLIDE 4

3

Simple and great value rate plan Easy-to-understand rate structure

  • ffering two choices

Stepped up benefits to families

Up to 40% rate reduction

slide-5
SLIDE 5

4 新料金 プラン 新料金 プラン 新料金 プラン

Simple and Great Value Rate Plan

New rate plan

A simple price structure based on package prices. More affordable than conventional plans.

Basic monthly plan ISP Packet Pack

New rate plan Lasting savings!

slide-6
SLIDE 6

5

シェアパック

Each User Chooses a Rate Plan Can choose any plan as you like!

“Share Pack”

新料金 プラン Basic monthly plan ISP 新料金 プラン Basic monthly plan ISP 新料金 プラン Basic monthly plan ISP 新料金 プラン New rate plan 新料金 プラン New rate plan 新料金 プラン New rate plan
slide-7
SLIDE 7

6

Simple and Great Value Rate Plan Easy-to-understand rate structure

  • ffering two choices

Stepped up benefits to families

Up to 40% rate reduction

slide-8
SLIDE 8

7

Pay-as-you-go Unlimited data

Gigaho

Gigalight

slide-9
SLIDE 9

8

“Gigaho”

Large data bucket of 30GB and unlimited network access at speeds of up to 1Mbps even after exceeding 30GB

Up to 30GB “Always” available after exceeding 30GB Ultra-high speed access
  • Max. 128kbps (up/downlink)

1Mbps

both up/downlink High-speed access of up to ＊ Applied with “Minna DOCOMO Wari (3 or more lines).” Contingent on 2-year subscription (automatic contract renewal with cancellation fee for early termination). Voice communication charge not included.

Gigaho

¥5,980

slide-10
SLIDE 10

Heavily use smartphone

  • utside

home/office Frequently view videos or upload posts on SNS Want to use services without worries about data allowance

Gigaho

Unlimited data

slide-11
SLIDE 11

10

“Gigaho Wari”

¥5,980

Up to 6 months

¥1,000 discount/ month

＊ “Gigaho Wari” will be offered for subscription applications submitted by Sept. 30, 2019. ＊ Applied with “Minna DOCOMO Wari (3 or more lines)”. Contingent on 2-year subscription (automatic contract renewal with cancellation fee for early termination). Voice communication charge not included.

Gigaho Wari

¥4,980

slide-12
SLIDE 12

11

“Gigalight”

Monthly rate based on user’s data usage remains unchanged in the second year and beyond

1GB 3GB 5GB 7GB

～

＊ Applied with “Minna DOCOMO Wari (3 or more lines)”. Contingent on 2-year subscription (automatic contract renewal with cancellation fee for early termination). Voice communication charge not included.

Gigalight

¥1,980 ¥2,980 ¥3,980 ¥4,980

¥1,980

slide-13
SLIDE 13

12

“Hajimete Sumaho Wari”

Applicable also to

～ ～ Up to 6 months

¥1,000 discount/ month

“Hajimete Sumaho Wari”

＊Contingent on 2-year subscription (automatic contract renewal with cancellation fee for early termination). Voice communication charge not included. ＊ Feature phone rate assumes subscription to “Type SS Value” plan + i-mode + “Pake-hodai Double” ＊ Smartphone rate assumes subscription to “Gigalight (up to 1GB) applied with “Minna DOCOMO Wari (3 lines or more) + "Hajimete Sumaho Wari"

¥980

¥1,980

Gigalight

Gigaho

¥1,606

“Type SS Value” ISP “Pake-hodai double”
slide-14
SLIDE 14

13

Pay-as-you-go

Does not view videos that much Use mobile phone mainly for checking email and SNS Primarily connect via Wi-Fi at home

Gigalight

slide-15
SLIDE 15

14

With “Gigaho Wari”:

～

Pay-as-you-go

＊ Applied with “Minna DOCOMO Wari (3 or more lines).” Contingent on 2-year subscription (automatic contract renewal with cancellation fee for early termination). Voice communication charge not included.

for up to 6 months

＊ “Gigaho Wari” will be offered for subscription applications submitted by Sept. 30, 2019.

¥4,980 ¥1,980

Gigalight

Gigaho

Unlimited data

slide-16
SLIDE 16

15

Simple and Great Value Rate Plan Easy-to-understand rate structure

  • ffering two choices

Stepped up benefits to families Up to 40% rate reduction

slide-17
SLIDE 17

16

１回線 ２回線 ３回線以上

ファミリー割引 グループ ファミリー割引 グループ ご家族 ご家族 ご親族

“Minna DOCOMO Wari”

Everyone gets savings based on the number of family members/relatives

* No. of lines is counted based on rate plans that offer voice communication service (excluding “2 in 1,” “Kids Keitai Plus” and “Kids Keitai Plan”) * “Minna DOCOMO Wari” can be applied to “Gigaho” or “Gigalight” package

２回線 ３回線以上

1 line 2 lines 3 or more lines Family discount group Family discount group Family Family Relatives
  • ¥1,000
  • ¥1,000
  • ¥500

Minna DOCOMO Wari

2 lines 3 or more lines
  • ¥500
  • ¥1,000
slide-18
SLIDE 18

17

ファミリー割引 グループ （5GB） （0.5GB） （3GB） （1GB） （10GB） （15GB）

“docomo Hikari set discount”

Just one subscription of “docomo Hikari” by a family member/relative gives discounts to everyone!

∼7GB GB ∼5GB GB ∼3GB GB ∼1GB GB * “docomo Hikari set discount” can be applied to “Gigaho” or “Gigalight” package ＊ “Gigaho Wari” discount is applied to “Gigaho” service. ＊ Applied with “Minna DOCOMO Wari (3 or more lines)”. Contingent on 2-year subscription (automatic contract renewal with cancellation fee for early termination). Voice communication charge not included.
  • ¥1,000
  • ¥1,000
  • ¥1,000
  • ¥500

Gigalight Gigaho

Gigalight Gigaho Gigaho Gigalight Gigalight Gigalight

¥2,480 ¥1,980 ¥1,980 ¥2,980 ¥3,980 ¥3,980

  • ¥1,000
  • ¥500
  • ¥1,000
  • ¥1,000

docomo Hikari set discount

Family discount group
slide-19
SLIDE 19

18

Family & Relatives All Get Benefits

Savings of up to ¥2,000/person

Gigaho Gigaho Gigalight Gigalight Gigalight Gigalight
  • ¥1,000
  • ¥500
  • ¥1,000
  • ¥1,000 -¥1,000
  • ¥1,000
  • ¥1,000
  • ¥1,000
  • ¥1,000
  • ¥1,000
docomo Hikari set discount docomo Hikari set discount docomo Hikari set discount docomo Hikari set discount Minna DOCOMO Wari Minna DOCOMO Wari Minna DOCOMO Wari Minna DOCOMO Wari
slide-20
SLIDE 20

19

Handling of Existing Rate Plan Users

Subscriptions to plans other than the new rate plans are also counted for “Minna DOCOMO Wari”. “docomo Hikari set discount” can be applied also to existing plans other than the new rate plans

docomo Hikari set discount “Type SS” “Basic Pack”
  • ¥800
Gigaho
  • ¥1,000
  • ¥1,000
docomo Hikari set discount Minna DOCOMO Wari
slide-21
SLIDE 21

20

Simple and Great Value Rate Plan Easy-to-understand rate structure

  • ffering two choices

Stepped up benefits to families

Up to 40% rate reduction

slide-22
SLIDE 22

21

Comparison with Existing Rates

1GB 3GB 5GB 7GB 10GB 30GB ¥1,000 ¥2,000 ¥3,000 ¥4,000 ¥5,000 ¥6,000 ¥7,000
  • Max. 1Mbps
“Ultra Data LL Pack” “Basic Share Pack”
  • Max. 128kbps
¥8,000
  • Max. 128kbps
Max.128kbps

Up to 40% reduction

  • 40%
  • 30%
  • 20%
  • 20%
  • 30%
＊Contingent on 2-year subscription (automatic contract renewal with cancellation fee for early termination). Voice communication charge not included. ＊ Existing rate assumes the use of “Simple Plan,” “ISP” and “Zutto DOCOMO Disount Plus” (Platinum Stage) ＊ “Basic Share Pack” rate represents the rate per one user in the case where data allowance is shared by three family members. ＊ Assumes application of “Minna DOCOMO Wari” (3 or more lines) to “Gigaho” or “Gigalight” package.

Gigalight

Gigaho

slide-23
SLIDE 23

22

Greater “simplicity” than ever Greater “value” than ever

5GB 0.5GB 15GB 5GB 0.5GB 15GB

Shift to Simple and Great Value Rate Plans

¥11,000

3 persons total: ¥17,140

(Average per person: ¥5,714)
  • 40%
After end of “Gigaho Wari”

3 persons total：¥10,940

(After end of “Gigaho Wari”: ¥11,940) Up to 6 months “Gigaho Wari” Up to 6 months ＊ Contingent on 2-year subscription (automatic contract renewal with cancellation fee for early termination). Voice communication charge not included. ＊ “Ultra Share Pack 30” rates represent the rates after applying “Zutto DOCOMO Wari Plus (Platinum Stage)” ＊ Assumes application of “Gigaho Wari” discount to “Gigaho” package. “Basic monthly plan” “Packet Pack” ISP Usage

¥ 980

“Simple Plan”

¥ 980

“Simple Plan”

¥ 980

“Ultra Share Pack 30”

¥ 500 ¥ 500 ¥ 300 ¥ 300 ¥ 300

“Simple Plan” SP-mode SP-mode SP-mode Gigaho Gigalight Gigalight

¥4,980 ¥3,980 ¥1,980 ¥5,980

¥ 12,300 ¥17,000

slide-24
SLIDE 24

May 22 (Wed) Start of pre-order applications June 1 (Sat) Launch of new rates

＊ Customers who completed web application by June 30, 2019 are eligible for giveaway d POINTs. ＊ Customers making pre-entry in the period between April 15 and May 21 will be awarded 500 points, and customers without pre-entry 300 points. ＊ d POINT CLUB membership required to receive giveaway d POINTs (with restriction on period/purpose of use)

Up to 500 “d POINTs” awarded to customers that apply for new rate plan via web site Pay-as-you-go

Gigalight

Gigaho

Unlimited data

slide-25
SLIDE 25

24

In-depth rate simulation

Notice to Customers

May 22 (Wed)

・ Information on new rate plans

・ Notice of start of pre-order acceptance ・ Notice of in-depth rate simulation

Easy rate simulation son

Simulation requiring customers to input conditions A simulation that recommends suitable rate plan based on customer’s usage

April 15 (Mon)

slide-26
SLIDE 26

25

Existing Rate Plans/Discounts

Customers can continue to use the existing plans/discounts even after launch of new rate plans

Switch to “Gigaho” or “Gigalight” Continue to use rate plan/discounts currently subscribed

Can choose either one

＊Acceptance of new applications for the rate plans and discount services under the “Kake-hodai & Pake-aeru” scheme, as well as “Monthly Support,” “Handset Purchase Support” and other discount measures will finish on May 31, 2019.

Gigalight Gigaho

slide-27
SLIDE 27

26

“Zutto DOCOMO Tokuten”

Based on customer’s “d POINT CLUB” stage, every year a pleasant gift will be given in customer’s birthday month Up to 3,000 points

to be awarded based on customer’s “d POINT CLUB” stage

＊d POINT CLUB membership required to receive giveaway d POINTs (with restriction on period/purpose of use) ＊Application for award of points must be completed.

“Zutto DOCOMO Tokuten”

slide-28
SLIDE 28

27

“d POINT” Super Reward Program

Earn up to +7% by paying with “d Payment” or “iD” at stores. All Platinum Stage members will be given +1%.

Platinum stage: +1%

Use of “Ichioshi Pack”: +1% Use of “DAZN for docomo”: +1% Base point at the time of payment Pay phone bill with dCARD: +1% Use of d Market: +2% Use of “Disney DELUXE”: +1% By making payment with at stores

To start June 10 (Mon)

＊Type of iD payment eligible for this program is d CARD iD payment. ＊ d POINT CLUB membership required to receive d POINTs (with restriction on period/purpose of use)
slide-29
SLIDE 29

28

Today’s Key Messages Simple and great value rate plan Easy-to-understand rate structure

  • ffering two choices

Stepped up benefits to families

Up to 40% rate reduction

slide-30
SLIDE 30