An Introduction to Behavioral Finance
1
Nattawut Jenwittayaroje, Ph.D, CFA NIDA Business School National Institute of Development Administration Master of Arts program in Applied Finance
Topics
- Efficient Market Hypothesis
- Empirical Support of Efficient Market Hypothesis
- Empirical Challenges to the Efficient Market Hypothesis
- Theoretical Challenges of the Efficient Market Hypothesis
- What is Behavioral Finance?
- Applications of Behavioral Finance
- Why Behavioral Finance matters?
2
Efficient Market Hypothesis (EMH)
- Fama (1970): an efficient financial market is one in which
security prices always fully reflect all available information.
- Weak-form: current prices reflect all stock market information (e.g., past
returns and past trading volume).
- Trading rules based on past stock market returns and trading volume are
useless.
- Semi-strong-form: current prices reflect all public information (e.g.,
earnings announcement, P/E and P/BV ratios).
- Trading rules based on public information are useless.
- Strong-form: current prices reflect all public and nonpublic information
- All trading rules are useless.
3 4
Example of Stock Price Reaction to New Information in Efficient and Inefficient Markets
- Suppose IBM announces it has invented a microprocessor that will make its
computer 100 times faster than existing computers. The IBM share price should increase immediately to a new equilibrium price. Efficient market response
Delayed Response /Underreaction with Slow Adjustment Inefficient market response Overreaction and Reversion Inefficient market response