Aftercare… Because you care
Q uestions to Ask: Why begin an aftercare program? What are we already doing? What do I need to get started?
Th e Basic Ingredients: C ompassion Event planning Writing ability Personal or borrowed graphic design skills Imagination and creativity in equal doses Public relations and advertising
El ements You Can Inc l ude: G rief Support Packets Traditional grief support groups B.O.N.D. – Bridging Out in New Directions Drum C ircle, Heavenly Hearts C hoir Potluck Dinners, Day Trips, Men’s G roup, Stepping Out Walking C lub Speakers Bureau & Educational Seminars Memorial Services – C ommunity and C elebrant Speakers Series Website links to grief support resources
W h at’s In It For My Business? Direct contact with the community Strategic C ompetitive Differentiation Free positive publicity Build bridges with local organizations C ustomer Loyalty Pre-need leads generation C reate a strong referral network Be seen as the community resource Drive visitors to your website, social media pages
W h at’s In It For My C l ients? A verage length of contact with client C reating opportunities for peer support Building lasting relationships with clients
Taking it back home… Make your A.P.O.A. What are you planning for aftercare now?
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