ABS-CBN Broadcasting Corporation Sgt. Esguerra Avenue, Quezon City, - PDF document

ABS-CBN Broadcasting Corporation Sgt. Esguerra Avenue, Quezon City, Philippines August 12, 2009 To: Listing & Disclosures Department Philippine Stock Exchange, Inc. Exchange Road, Ortigas Center, Pasig City Attn: Ms. Janet A. Encarnacion Head, Disclosure Department From: ABS-CBN Broadcasting Corporation Tel No.: (632) 924-4101/415-2272 Fax No.: (632) 431-9368 Subject: 1H 2009 Analysts’ and Press Briefing Presentation Materials Gentlemen / Ladies: Please find enclosed the presentation materials we used during the 1H 2009 Analysts’ and Press Briefing held at the Chronicle Lounge of ABS-CBN Broadcasting Corporation on August 12, 2009. Very truly yours, Charles A. Gamo Head, Investor Relations and Corporate Planning

1H
2009
Financial
&
Opera2ng
Results The
Chronicle
Lounge,
14/F
ELJ
Communications
Center 
ABS‐CBN
Broadcast
Center 12
August
2009

Consolidated
Revenues Air$me
Revenues Php11.7
billion 57% 1H
2009
Consolidated
Revenue 14%
year‐on‐year Direct
Sales 43% SkyCable (Direct
Sales) 15%

Strengthened
Channel
2
Offerings Empowering,
inspiring
and
compelling
prime2me
dramas Premium
programs
on
weekday
aSernoons

Reinforced
Na2onal
Leadership TNS
Na&onal
Urban
Philippines
TV
Audience
Ra&ngs Total
Day
Ra2ngs Prime2me
Ra2ngs (6am
to
12mn) (6pm
to
11pm) 30.2 29.7 18.6 29.6 18.2 28.9 18.0 17.8 14.1 21.9 13.6 13.3 20.5 13.0 19.9 19.8 Apr 09 May 09 Jun 09 Jul 09 Apr 09 May 09 Jun 09 Jul 09 ABS-CBN GMA Note:
April
2009
ra2ngs
and
shares
exclude
Holy
Week
(April
5
to
11)

Reinforced
Na2onal
Leadership TNS
Na&onal
Urban
Philippines
TV
Audience
Shares Total
Day
Shares Prime2me
Shares (6am
to
12mn) (6pm
to
11pm) 51 50 49 48 47 45 44 44 36 35 34 34 33 33 33 33 Apr 09 May 09 Jun 09 Jul 09 Apr 09 May 09 Jun 09 Jul 09 ABS-CBN GMA Note:
April
2009
ra2ngs
and
shares
exclude
Holy
Week
(April
5
to
11)

All
of
the
Top
10
in
Na2onal
Ra2ngs
are
from
ABS‐CBN Na2onal
Urban
Philippines’
Top
Programs
(July
2009) RANK CHANNEL PROGRAM RTG% SHR% 1 ABS‐CBN MAY
BUKAS
PA 39.5 55 2 ABS‐CBN ONLY
YOU 36.2 52 3 ABS‐CBN TV
PATROL
WORLD 35.6 55 4 ABS‐CBN TAYONG
DALAWA 35.1 55 5 ABS‐CBN RATED
K
HANDA
NA
BA
KAYO? 32.1 49 6 ABS‐CBN MAALAALA
MO
KAYA... 30.2 44 7 ABS‐CBN BOYS
OVER
FLOWERS 29.0 57 8 ABS‐CBN THE
SINGING
BEE
(SUNDAY) 28.1 46 9 ABS‐CBN THE
SINGING
BEE
(SATURDAY) 27.1 43 10 ABS‐CBN WOWOWEE 25.6 53 11 ABS‐CBN SHARON 25.2 44 12 GMA ZORRO 24.5 34 13 ABS‐CBN JIM
HERNANDEZ'S
KAMBAL
SA
UMA 24.4 55 14 GMA CARLO
J.
CAPARAS'S
TOTOY
BATO 24.1 35 15 ABS‐CBN XXX
(EXKLUSIBONG
EXPLOSIBONG
EXPOSE) 23.1 43 16 GMA 24
ORAS 22.9 35 17 ABS‐CBN MARS
RAVELO'S
NASAAN
KA
MARUJA? 22.5 45 18 GMA ROSALINDA 22.2 33 19 GMA KAPUSO
MO,
JESSICA
SOHO 21.9 35 20 ABS‐CBN GOIN'
BULILIT 21.1 43

Contribu2ng
to
Na2on‐Building Na2onwide
campaign
for
vigilance
and
ci2zen
empowerment through
Voter
Educa2on
and
Increased
Voter
Registra2on 21,000
volunteer
 Boto
Patrollers Leadership
Forums
of
2010
Presiden2ables
on
ANC Increased
voter
registra2on

Delivering
Another
Historic
First The
first
and
only
Philippine
network
 with
a
full‐HD
Outside
Broadcast
Van UAAP
and
NCAA
live
on
high
defini2on
 on
SkyCable
Channel
166

Radio Latest
Nielsen
Media
Research
Mega
 Manila
radio
audience
survey
show: DZMM
is
the
#1
AM
sta2on
 WRR
regaining
#2
posi2on
among
FM
sta2ons DZMM
Teleradyo
is
the
highest
ra2ng
 cable
news
channel
in
Mega
Manila 
 Already
available
in
over
200
cable
 systems
na2onwide

Record‐Breaking
Air2me
Revenue Php1.4
billion
 in
May
2009 Jan 09 Feb 09 Mar 09 Apr 09 May 09 Jun 09

Consolidated
Air2me
Revenues in
Php
Millions 6,365 6,719 8,000 7,000 58 6%
YoY 25 510 394 6,000 6,151 5,946 5,000 4,000 1H 2008 1H 2009 Parent Other Platforms SkyCable

Direct
Sales in
Php
Millions
(without
SkyCable) 3,036 3,235 5,500 4,250 7%
YoY 3,000 3,235 3,036 1,750 500 1H 2008 1H 2009 Direct Sales

10%
growth
in
sale
of
services
and
goods
in
Peso
terms 8%
growth
in
total
subscrip2ons
despite
recession
in
most
 developed
economies

ABS‐CBN
Film
Produc2ons
Inc. 3
of
5
films
released
in
1H
2009
surpassed
 Php100
million
in
gross
box
office
receipts

Direct
Sales in
Php
Millions
(with
SkyCable) 3,889 4,967 5,500 4,250 1,732 28%
YoY 854 3,000 3,235 3,036 1,750 500 1H 2008 1H 2009 Direct Sales SkyCable

Total
Expenses in
Php
Millions
(without
SkyCable) 6%
YoY 12,000 9,000 6,000 0.3%
YoY 5%
YoY 8,673 8,171 9%
YoY 21%
YoY 3,000 2,949 2,939 2,553 2,443 1,743 1,593 1,438 1,187 0 Total
 Produc2on
 GAEX Cost
of
Sales
 All
Other
 Expenses Cost and
Services Expenses 1H 2008 1H 2009

Total
Expenses in
Php
Millions
(with
SkyCable) 16%
YoY 12,000 12,000 10,415 8,984 9,000 9,000 24%
YoY 6,000 6,000 0.3%
YoY 28%
YoY 3,640 8,673 8,171 2,949 2,939 2,932 17%
YoY 2,365 3,000 3,000 1,849 1,472 1,254 2,949 2,939 2,553 2,443 1,743 1,593 1,438 1,187 0 0 Total
 Produc2on
 GAEX Cost
of
Sales
 Other
 Expenses Cost and
Services Expenses 1H 2008 1H 2009

Produc2on
Cost in
Php
Millions 4,000 0.3%
YoY 3,000 0.4%
YoY 2,000 10%
YoY 2,949 2,939 16%
YoY 1,000 1,309 1,304 1,037 934 701 603 0 Total Production Personnel Facilities-Related Non-Cash Cost Expenses and and Other Expenses Talent Fees Program Expenses 1H 2008 1H 2009

Cost
of
Sales
and
Services in
Php
Millions
(without
SkyCable) 9%
YoY 2,500 2,000 1,500 11%
YoY 7%
YoY 1,000 1,743 1,593 1,005 904 500 739 688 0 Total Cost of ABS-CBN Other Sales and Global Subsidiaries Services 1H 2008 1H 2009

Cost
of
Sales
and
Services in
Php
Millions
(with
SkyCable) 28%
YoY 2,365 2,500 2,500 1,849 2,000 2,000 1,500 1,500 11%
YoY 1,005 7%
YoY 904 1,000 1,000 739 143%
YoY 1,743 688 1,593 621 1,005 904 500 500 256 739 688 621 256 0 0 Total Cost of ABS-CBN Other SkyCable Sales and Global Subsidiaries Services 1H 2008 1H 2009

GAEX in
Php
Millions
(without
SkyCable) 5%
YoY 4,000 2%
YoY 3,000 2,000 22%
YoY 2,553 2,442 2,194 2,148 1,000 359 294 0 GAEX Cash Non-Cash 1H 2008 1H 2009

GAEX in
Php
Millions
(with
SkyCable) 24%
YoY 3,640 4,000 4,000 15%
YoY 2,932 2,890 3,000 3,000 2,515 2,000 2,000 80%
YoY 2,553 2,442 2,194 2,148 750 1,000 1,000 417 359 294 0 0 GAEX GAEX Cash Cash Non-Cash Non-Cash 1H 2008 1H 2009

Net
Income
and
EBITDA in
Php
Millions 8%
YoY 26%
YoY 3,369 813 754 2,677 Net Income EBITDA 1H
2008 1H
2009

Balance
Sheet
Accounts End‐2008
vs
End‐1H09 Total Assets Php 34.8B 6% Cash and Equivalents Php 3.4B 37% Trade Receivables Php 5.2B 13% DSO 80 days 5 days Total Interest Bearing Debt Php 9.5B 9% Shareholders’ Equity Php15.3B 1% Net Debt-to-Equity Ratio 0.40x 0.01x

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