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A project of Welcome Jeff Mills, Chair, Mississippi Mills Active - PowerPoint PPT Presentation

Supported by A project of Welcome Jeff Mills, Chair, Mississippi Mills Active Transportation Advisory Committee #CycleON ; Ontarios Cycling Strategy Julia Barnes, Senior Policy Advisor, Ministry of Transportation Bicycle Tourism in


  1. Supported by A project of

  2. Welcome – Jeff Mills, Chair, Mississippi Mills Active Transportation Advisory Committee #CycleON ; Ontario’s Cycling Strategy – Julia Barnes, Senior Policy Advisor, Ministry of Transportation Bicycle Tourism in Ontario – Jennifer McCourt, Executive Director, Discovery Routes Trails Organization Discovery Routes Trails Organization – Jennifer McCourt Voyageur Cycling Route – Northeastern Ontario – Jennifer McCourt Voyageur Cycling Route – Southeast Expansion Ottawa Valley Cycling and Active Transportation Alliance – Ron Moss, Secretary Eastern Ontario Active Transportation Network partners – Jeff Mills Project Overview – Jennifer McCourt Break Establishing a Steering Committee Map Review - Group Discussion Wrap-up

  3. • In 2014, 1.7 million Canadian visitors went cycling while travelling in Ontario and spent $428 million (Stats Can’s Travel Survey ) • Cycle tourists stay longer and spend 6% more than the average leisure tourist (Transportation Options, Vélo Québec, 2015) • Ontario By Bike™ Network has over 1300 businesses certified as bicycle-friendly and promotes 29 regional cycling destinations in Ontario • Québec has 4.2 million cyclists – 765,000 Québecois took part in 5.8 million excursions 40km or more away from home (Vélo Québec, 2015)

  4. • In 2017, Tour by Bike; Ontario’s Cycling Tourism Plan • Supported by all 13 Regional Tourism Organizations across the province

  5. • Established in 1992 to facilitate the development of a multi-use trails system and connect communities across Northeastern Ontario by trail. Registered charity since 2001. • Based in North Bay and take a regional, multi-stakeholder approach to trail development • Work with municipalities, trail user groups, trail clubs, health professionals, economic development agencies, environmental groups, that are local, provincial and national in scope. • Discovery Routes celebrates a network of land and water-based trails in excess of 1000km

  6. • Discovery Routes became involved in the early planning stages in the hope that the effort would compliment regional efforts to complete the Trans Canada Trail • In 2016, Strategic Plan reinforced a key priority of DRTO to deliver a high quality trails product by expanding the regional network of trails to connect to provincially and nationally significant trail networks

  7. • Concept initiated by a group of local stakeholders who came together in 2013 to explore opportunities to develop a long- distance bicycle touring route across “the near north” • In 2015, funding secured from Tourism Development Fund, FedNor and local municipalities to undertake Feasibility Study and Implementation Plan • MMM Group and The Tourism Company were engaged to complete the study

  8. The purpose of the study was: To evaluate the benefits of a long-distance cycling route • through the region, Confirm the route alignment, and • Outline the level of funding and partners necessary to move • forward with implementation The study team assessed candidate routes to determine their experiential qualities and overall safety and feasibility . Public consultation • Field investigation • Transportation plan • Spatial data • MTO’s traffic data • User data • Municipal collision data

  9. Supporting cycling tourism for exploration across 380-km of rugged and rural Ontario connecting over 15 local • communities from the Deep River to Sudbury Following the passage of the Voyageurs 400 years ago along three Canadian Heritage Waterways • Sharing 192-km of the Trans Canada Trail between North Bay and Sudbury • Recognizing 5,500-years history of Nipissing, Odawa, Ojibwa and Cree First Nations • Access to 12 Provincial Parks including internationally renowned Algonquin Park • Celebrating unique Franco-Ontarian traditions • Part of the foundational provincial cycling network with links to Canada’s Capital Region, the Great Lakes, • the Georgian Bay Cycling Route and direct connections to Quebec’s La Route Verte

  10. 74km Low Volume 119km Municipal Provincial Highways Roads 15km Off-road Trails 66km Highway 17 between North Bay and Sudbury 192km Trans Canada Trail

  11. Sudbury to Mattawa (2016-2018) Municipal Endorsement – All 12 Municipalities passed resolutions of • support - 2015/16 Development of brand identity and mapping assets - ongoing • Test ride of route in a mobile workshop - September 2016 • Wayfinding and regulatory signs on municipal roadways – 2017 • Wayfinding and regulatory signs on moderate volume highways – 2017 • Develop strategy for sections of Highway 17 - ongoing • Infrastructure improvements (seek funding in partnership with • Municipalities) - ongoing Marketing Plan •

  12. 13 draft PDF maps • Online and mobile mapping to follow •

  13. Signage Partners

  14. Expansion Supporters Expansion Partners

  15. Establishing a Voyageur Cycling Route Southeast Expansion steering • committee to oversee route expansion through the Ottawa Valley Community and stakeholder consultation to determine preferred route • alignment between Mattawa and Ottawa through Renfrew and Lanark counties A route study to determine required cycling facility improvements • along the route east of Mattawa Development of an implementation plan • Evaluation of cycling rates on the route prior to implementation and • promotion of the Voyageur Cycling Route to measure changes in frequency of cycling subsequent to implementation Evaluation of physical activity levels of individuals to demonstrate an • increased participation in an active lifestyle

  16. Supported by A project of

  17. COMMUNITIES ADVISORS Mattawa – Bonfield Economic Development Waterfront Regeneration Trust Corporation Share the Road Coalition Municipality of East Ferris FedNor/ Industry Canada Municipality of Callander Ministry of Northern Development and Mines City of North Bay Ministry of Transportation Municipality of West Nipissing Ministry of Tourism, Culture and Sport Sudbury East Board of Trade CONNECTING COMMUNITIES REGIONAL STAKEHOLDERS City of Sudbury Northeastern Ontario Tourism (RTO13a) County of Renfrew Tourism Northern Ontario (RTO13) Discovery Routes Trails Organization Trans Canada Trail Cycling Advocates of Nipissing North Bay Parry Sound District Health Unit North Bay District Chamber of Commerce Tourism North Bay Nature and Outdoor Tourism Ontario

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