2016 AGM UPDATE 26 October 2016 Key outcomes delivered by FWPA - - PowerPoint PPT Presentation

2016 agm update
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2016 AGM UPDATE 26 October 2016 Key outcomes delivered by FWPA - - PowerPoint PPT Presentation

2016 AGM UPDATE 26 October 2016 Key outcomes delivered by FWPA 8-storey timber buildings code change Improved social license for wood Partnership with Planet Ark World leading WoodSolutions program Impactful research


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SLIDE 1

2016 AGM UPDATE

26 October 2016

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SLIDE 2

Key outcomes delivered by FWPA

  • 8-storey timber buildings code change
  • Improved social license for wood
  • Partnership with Planet Ark
  • World leading WoodSolutions program
  • Impactful research outputs
  • Forestlearning schools program
  • Accessible and timely industry statistics
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SLIDE 3

Where are we going?

FWPA’s vision for industry

The forest and wood products industry will grow as a result of increased demand for its market-

  • riented, sustainable and competitive products

and services.

FI AC’s vision and goal for industry

The forest industry will lead the transition to a bio-economy of which Australians can be proud AND To triple the economic value of the forest industry by 2050

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SLIDE 4

Responding to a changing world (megatrends)

EY (2016) Megatrends and the Australian Forest and Wood Products Sector Opportunities and challenges for sustainable growth

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SLIDE 5

FWPA’s mission

We col

  • llabor
  • rat

at e with government and

industry st

st akeholders s to determine

strategy and deliver programs designed to

gro row the market for forest and wood

products, incre

rease pro roduct ivit y

and across the va

value ue cha hain and ensure

positive environmental and social

  • u
  • ut com
  • m es.
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SLIDE 6

Financial summary

Revenue and expenditure (‘000) Source of revenue (‘000) Use of funds (‘000)

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SLIDE 7

Outcome-driven programs

  • 1. Promoting the advantages of wood products
  • 2. Aligning products to market needs
  • 3. Assisting value chain optimisation
  • 4. Increasing resource availability and reducing risk
  • 5. Impacting decision making and industry capability
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SLIDE 8
  • Strategic focus
  • we work cross-disciplinary to structured plans

across all programs

  • Building alliances
  • Planet Ark, industry associations, professional

bodies, regulators

  • Develop new systems
  • Statistics aggregation and data portal
  • WoodSolutions knowledge database
  • Focus on communication
  • strong brands, webinars, websites, personal

FWPA is hardwired to innovation and collaboration

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SLIDE 9

Strongly networked structure

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SLIDE 10

Promoting wood products

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SLIDE 11

Wood owns “environmentally friendly”

Source: Internet surveys (n>=1000) Sample reliability is 95% confidence interval +/- 3%

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SLIDE 12

I ntegrated market development activities

Strong technical base Investment in research

Environmentally friendly

21% 35% 24% 34% 22% 19% 75% 77% 85% 11% 13% 12% 33% 29% 23% 8% 7% 7% 2011 2012 2014 2011 2012 2014 2011 2012 2014 2011 2012 2014 2011 2012 2014 2011 2012 2014 Concrete Steel Wood Aluminium Brick None of these

Environmental sustainability

Market support for wood

Collaborative Evidence-base International best practice

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SLIDE 13

Planet Ark helps provides reach and leverage

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SLIDE 14
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SLIDE 15

High quality teaching resources

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SLIDE 16

New advertising campaign to be launched

Objective

Stimulate interest, inspire and engage the audience with the versatility of wood.

Execution

Using six 15-second videos (i.e., indoor, packaging, outdoor, furniture, framing, bioenergy All executions have a climate and certification message. Spread across a range of channels, including subscription TV , print, social media and internet.

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SLIDE 17

Aligning products to market needs

  • Changes to the building code
  • WoodSolutions design guides
  • WoodSolutions mid-rise program
  • Market research and dissemination
  • New National Centre of Excellence for

Design Life and Durability

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SLIDE 18

Housing market has fundamentally changed

Multi-residential

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SLIDE 19

Deemed-to-satisfy height restrictions (2016)

FWPA has secured 4 changes to the NCC including the DTS for lightweight and massive timber up to 25 metres Classes 2,3 &5)

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SLIDE 20

General Timber (High level of protection to timber)

  • FRL lightweight timber-framed

construction e.g. 90, 120, 140 x 45mm

  • Additional precautions to reduce risk of

fire spread to cavities e.g. Sprinkler system plus 2 x 13mm fire- grade plasterboard for walls, 2 x 16mm fire-grade plasterboard for ceilings

  • Additional precautions to reduce risk if fire

enters or starts in cavity e.g. cavity barriers

Fire-grade plasterboar d Timber framing

Fire protected timber

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SLIDE 21

WoodSolutions.com.au. The knowledge building website.

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SLIDE 22

WoodSolutions has strong brand awareness and value

WoodSolutions continues to rank as the most visited wood promotion site in the English- speaking world

Global Ranking WoodSolutions (AUS) 597,303 Bluescope steel (AUS) 625,105 WoodWorks (US) 651,653 Trada (UK) 681,333 ReThink Wood (US) 1,676,734 WoodWorks (Cdn) 3,512,281 Think Brick (AUS) 5,650,936

Source: Alexis.com (19/4/16)

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SLIDE 23

WoodSolutions technical “Field Force”

  • Establishment of a technical field force in Victoria

with a minor extension in Queensland

  • 3-year pilot with the potential to roll-out nationally
  • The program will have similarities to the successful

North American WoodWorks program

  • Voluntary funders (e.g., domestic and imported

timber suppliers, nail plates, truss manufacturers, plasterboard), FWPA management and Government matching dollars.

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SLIDE 24

Assisting in optimisation of the value chain

  • Resource assessment tools (e.g., LiDAR,

drones, resistogaph, NIR, e-Cambium model)

  • Market assessment (input from Program

2)

  • Resource handling (e.g., infield drying,
  • In-mill optimisation (e.g., Opti-cant, big

data, grading)

  • Log and product tracking (e.g, RFID)
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SLIDE 25

 J. Harrington 2000

Next gen/value added structural products Next gen/value added reconstituted fibre products Value added residue producing platform chemicals from biorefineries

The challenge is to optimise value from the tree and the end-user

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SLIDE 26

“Single tree” forestry

(remove the tyranny of averages)

Know where the trees are located and their key properties (genetics, LidAR, wood properties) Allocate the right log to the right product/mill Allocate the right product to the right end-use and customer

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SLIDE 27

Growing resources and reducing risk

  • Genetics by environment (GxE) research
  • Genetic markers for eucalypts
  • Forest Productivity Optimisation System
  • Agro-forestry decision support tools
  • Herbicide consortium
  • ERF methodology for commercial forestry
  • Pine drought mortality: predicting risk and

providing adaptation strategies

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SLIDE 28

I mpacting decision making and capacity

  • Improvement in ABARES statistics and

upgrade of FORUM model

  • Industry data aggregation in sawn

s/wood, h/wood and forest growers

  • Data dashboard in place and 2nd

generation to be launched

  • Socio-economic research for key regions
  • Mechanisms to ensure data conservation
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SLIDE 29

Voluntary matching

  • Access to C’wealth funds for voluntary

contributions (capped at $1.6 mil after 2018).

  • Projects that have been supported:

– CLT acoustics – African Mahogany genetics – African Mahogany therapeutics – STBA expanded genetics – WoodSolutions fieldforce pilot – Permanent sample plot trial in Green Triangle – UAVs to spot Koalas

  • Challenge to get C’wealth to provide remaining

funds up to GSV cap (~ $3 mil pa).

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SLIDE 30

THANK YOU

Ric Sinclair: (0407) 329 372 Ric.sinclair@fwpa.com.au