2/20/2020 TOP TECHNOLOGY TRENDS 2020 AND BEYOND Joel Bruckenstein, - - PDF document

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2/20/2020 TOP TECHNOLOGY TRENDS 2020 AND BEYOND Joel Bruckenstein, - - PDF document

2/20/2020 TOP TECHNOLOGY TRENDS 2020 AND BEYOND Joel Bruckenstein, CFP-President, T echnology T ools for T oday M&A ACTIVITY AMONG TECH VENDORS WHAT ARE THE IMPLICATIONS FOR YOU? VENDOR M&A ACCELERATES Envestnet has been an


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TOP TECHNOLOGY TRENDS 2020 AND BEYOND

Joel Bruckenstein, CFP-President, T echnology T

  • ols for T
  • day

M&A ACTIVITY AMONG TECH VENDORS

WHAT ARE THE IMPLICATIONS FOR YOU?

VENDOR M&A ACCELERATES

 Envestnet has been an acquirer for years  MoneyGuidePro  Folio Dynamics  Yodlee  Tamarac  And more…  The Goal: A one stop shop for advisor’s technology needs

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OTHERS EXPAND THEIR REACH

 Morningstar does portfolio management and rebalancing  Morningstar now entering the financial planning market  Fidelity  Financial planning through eMoney  Entry level portfolio management through eMoney  Advyzon and Circle Black offer platforms  Orion buys a TAMP and a financial planning software product

ONE IMPACT OF THESE CHANGES

 The traditional wisdom of “best of breed” technology stacks is being

challenged

 These firms believe advisors will value convenience and integration above

  • ther considerations

 Firms that had been partners in the past now competing  Is there a disincentive to cooperate with former integration partners?

IS M&A CONSTRAINING CHOICE?

 The Schwab/TD Ameritrade merger will put constraints on choice

 Schwab will have a commanding market share  What will happen to VEO One?

 Why is the VEO ecosystem so important to all RIA’s?

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OTHER POTENTIAL M&A TTO WATCH

 What About Orion?

 Will a buyout impact choice?

 Is Envestnet too big to be bought?

 What would that mean?  Any other potential mergers that could disrupt things?

ON A MORE POSITIVE NOTE

 Innovation is alive and well  Some new firms that launched at T3 Advisor this past week

 fp Alpha  Summit Wealth  ACT Analytics  PlantechHub

SOME OTHER NEWER FIRMS/PRODUCTS

 Altruist-New custodian  Apprise Labs-Advanced estate planning, risk mgt. and retirement planning  D1d1t-Enterprise Wealth Management Platform  Moxtra-Client portals  Benjamin-AI assistant  inTELOSfp-Financial planning software  OpenInvest-direct indexing at scale

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INNOVATION IS NOT DEAD IN OUT INDUSTRY

 But the road for start-ups to gain acceptance become more

challenging

ARTIFICIAL INTELLIGENCE AI IS COMING TO YOUR OFFICE SOON

 Some industry firms already have adopted AI  fp Alpha-Acts as a sort of virtual assistant  Benjamin-AI assistant created for advisors by advisors  CAIS-AI learning platform to learn faster, remember more. Targeted education  Salesforce Einstein-What clients are most likely to fire you?  Some of your vendors already use AI to support you  This tech will trickle down to you

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DATA & PRIVACY

WHO OWNS THE DATA?

 This really matters  Your access to client data is impacted by this

 Account aggregation

 We are losing this battle

 We need to advocate for change

BLOCKCHAIN

WHAT’S ALL THE BUZZ ABOUT?

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WHAT YOU NEED TO KNOW IN ONE SLIDE

 Blockchain is a distributed ledger with enormous potential

 Bitcoin is but one use case

 Much of the buzz has died down, but the potential is there

 Almost every large firm I deal with has some blockchain pilot

 I am less enamored with bitcoin

 But reportedly 70% of clients ask about it  You need to have the answers  Crypto-currency scams cost investors at least $4.3 billion in 2019

CYBERSECURITY

MOST INDEPEN DENT RIA F IRMS ARE WOEFULL Y UNPREPARED

LACK OF ENGAGEMENT WITH CYBER VENDORS

 T

  • tal Market penetration by 3rd party cybersecurity vendors is 6.84%*

 Up from 5.68% last year, but numbers are not comparable  Average category rating of 8.11* is ridiculous

*Source-2020 T3/Inside Information Technology Survey

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PASSWORD MANAGERS

 41% of respondents use a password manager

 Of those, almost ½ use LastPass  LastPass also has the highest user satisfaction ratings

T3 FINDINGS

 Independent firms are at greatest risk

 Virtually every independent firm has some gaps in cyber preparedness

 Many who use 3r

d party vendors don’t fully understand what they do

T3 CYBER UNIVERSITY

 The first independent cyber course for RIA’s  Full day of study  Will need SEC and state education requirements  Will grant CFP Board CE Credits  Dallas, TX area March 4, 2020  CTO, CISO, and/or operations chiefs should attend  https://www.technologytoolsfortoday.com/

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CYBERSECURITY AS A DIFFERENTIATOR

 Prospects are asking about cybersecurity, especially HNW ones

 What are you doing to protect my data  Do you have cyber insurance?

 Leading firms are providing cyber education to their HNW clients

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