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1 Prosocial Behavior Actions that benefit others but do not have - PDF document

Altruism: Helping Others 1/19/2003 Altruism.ppt 1 1/19/2003 Altruism.ppt 2 What We Will Cover in This Section What helping behavior is. When people help. Characteristics of helpers. Characteristics of people who are


  1. Altruism: Helping Others 1/19/2003 Altruism.ppt 1 1/19/2003 Altruism.ppt 2 What We Will Cover in This Section • What helping behavior is. • When people help. • Characteristics of helpers. • Characteristics of people who are helped. • Helping and social norms. 1/19/2003 Altruism.ppt 3 1

  2. Prosocial Behavior Actions that benefit others but do not have obvious benefits for the person carrying them out. - Help. - No obvious reward. - May involve risk. 1/19/2003 Altruism.ppt 4 Darley & Latine Number in Group One Two Five Percent 85 62 31 Helping Lag 52 93 166 Time (Seconds) 1/19/2003 Altruism.ppt 5 Elements of Helping 1/19/2003 Altruism.ppt 6 2

  3. Diffusion of Responsibility Decrease in the individual sense of responsibility for taking action in an emergency because of the presence of other bystanders. The greater the number of bystanders, the less likely each person is to act. 1/19/2003 Altruism.ppt 7 Bystander Effect As the number of bystanders increases, the likelihood of helping decreases and more time passes before help occurs. 1/19/2003 Altruism.ppt 8 Five Choice Points in Helping 1/19/2003 Altruism.ppt 9 3

  4. Choice Point #1 The bystander must perceive that there is an emergency. - The unaware person does not act. 1/19/2003 Altruism.ppt 10 Choice Point #2 The bystander must interpret the situation as being an emergency. PLURALISTIC IGNORANCE Bystanders’ misinterpretation of an event caused by reliance on what others do or say even though no one is sure what is happening. All hold back. 1/19/2003 Altruism.ppt 11 Choice Point #3 ASSUME RESPONSIBILITY TO ACT. - Have to know what to do. - Liability? 1/19/2003 Altruism.ppt 12 4

  5. Choice Point #4 Deciding how to help. - Get others? - Act on own? - What are the costs? 1/19/2003 Altruism.ppt 13 Choice Point #5 Actually helping. - Does not guarantee that you will be effective. 1/19/2003 Altruism.ppt 14 Who Helps? ALTRUISM Unselfish concern for the welfare of others. EGOISM Exclusive concern for one’s own welfare. 1/19/2003 Altruism.ppt 15 5

  6. Altruistic Personality • Empathetic • Belief in a Just World • Sense of Social Responsibility • Internal Locus of Control • Low Egocentricism 1/19/2003 Altruism.ppt 16 Social Models • Seeing others help promotes helping. • Priming 1/19/2003 Altruism.ppt 17 Victim Characteristics • ATTRIBUTION of RESPONSIBILITY • LIKED 1/19/2003 Altruism.ppt 18 6

  7. Shaw, Borough, & Fink (1994) 100 ������������ 80 Percent Helping ������������ ������������ 60 ������������ ������������ 40 ������������ ������������ 20 ������������ ������������ 0 Male Female Gender of person answering phone ��� Heterosexual caller Homosexual caller 1/19/2003 Altruism.ppt 19 Social Norms 1/19/2003 Altruism.ppt 20 Social Responsibility People should respond to the reasonable needs of others and that all people have a societal obligation to help those in need. 1/19/2003 Altruism.ppt 21 7

  8. Reciprocity We should help others because they have helped us in the past or may help us in the future. 1/19/2003 Altruism.ppt 22 Personal Norms A personal sense of obligation to help a specific person in a specific situation. 1/19/2003 Altruism.ppt 23 Norm of Noninvolvement Standard of behavior that leads people to avoid becoming emotionally of physically involved with others. 1/19/2003 Altruism.ppt 24 8

  9. 1/19/2003 Altruism.ppt 25 9

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