0 to 100 Real Quick Learning from Failure Learning from Failure - - PowerPoint PPT Presentation

0 to 100 real quick learning from failure learning from
SMART_READER_LITE
LIVE PREVIEW

0 to 100 Real Quick Learning from Failure Learning from Failure - - PowerPoint PPT Presentation

0 to 100 Real Quick Learning from Failure Learning from Failure Learning from Failure - Get approved by Apple - Do as much work for the user as possible Version 1.0 - Frustration w/ Twitter Version 1.0 - Frustration w/


slide-1
SLIDE 1

0 to 100 Real Quick

slide-2
SLIDE 2
slide-3
SLIDE 3
slide-4
SLIDE 4
slide-5
SLIDE 5
slide-6
SLIDE 6
slide-7
SLIDE 7

Learning from “Failure”

slide-8
SLIDE 8

Learning from “Failure”

slide-9
SLIDE 9

Learning from “Failure”

  • Get approved by

Apple

  • Do as much work

for the user as possible

slide-10
SLIDE 10

Version 1.0

  • Frustration w/

Twitter

slide-11
SLIDE 11

Version 1.0

  • Frustration w/

Twitter

  • “Yik Yak?”
slide-12
SLIDE 12

Version 1.0

  • Frustration w/

Twitter

  • “Yik Yak?”
  • The most

advanced tech ever (php, mysql, DO, Parse)

slide-13
SLIDE 13

Pop Quiz!

A) Walking around tailgates in a yak costume B) Flyers around a college campus C) Email the sororities and fraternities D) Drop beer off at greek houses

slide-14
SLIDE 14
  • Scalability
slide-15
SLIDE 15
  • Scalability
  • Personalization
slide-16
SLIDE 16
  • Scalability
  • Personalization
  • FOMO
slide-17
SLIDE 17
  • Scalability
  • Personalization
  • FOMO
  • Leverage Networks
slide-18
SLIDE 18

Try Everything

  • Scalability
  • Personalization
  • FOMO
  • Leverage Networks
slide-19
SLIDE 19
slide-20
SLIDE 20

Getting Lucky

slide-21
SLIDE 21

Don’t take shots before a red-eye

slide-22
SLIDE 22

Don’t take shots before a red-eye Don’t count your chickens before they hatch

slide-23
SLIDE 23

Don’t take shots before a red-eye Don’t count your chickens before they hatch Don’t close doors

slide-24
SLIDE 24

It’s All About People

  • Raised $10MM

and started hiring

slide-25
SLIDE 25

It’s All About People

  • Raised $10MM

and started hiring

  • Sets the culture
slide-26
SLIDE 26

It’s All About People

  • Raised $10MM

and started hiring

  • Sets the culture
  • Something

special about first hires

slide-27
SLIDE 27

It’s All About People

  • Raised $10MM

and started hiring

  • Sets the culture
  • Something

special about first hires

  • Invest in people’s

development

slide-28
SLIDE 28
  • Traction attracts

money

slide-29
SLIDE 29
  • Traction attracts

money

  • Play hard to get
slide-30
SLIDE 30
  • Traction attracts

money

  • Play hard to get
  • Have multiple
  • ptions
slide-31
SLIDE 31

So what went wrong?

slide-32
SLIDE 32

Constant Negative Press Doesn’t Help Word of Mouth Growth

slide-33
SLIDE 33

Misbalanced the internal needs of the company vs the external needs

  • f the user
slide-34
SLIDE 34

Listened to ourselves instead of our users

slide-35
SLIDE 35

Start Simple. Start Small.

slide-36
SLIDE 36

Start Now.

slide-37
SLIDE 37

Questions