University Marketing and Communications UMC: Who we are Designers - - PowerPoint PPT Presentation

University Marketing and Communications

UMC: Who we are

• Designers (5 & 1/2)
• Editors/writers (4)
• Photographers (1+ student help)
• Videographers (1+ student help)
• Project managers (2)
• Social media/online communication (2+ student help)

UMC: What we do

• Design and print projects
• Photography
• Videography (multimedia)
• Trademark licensing
• Online communication/social media
• Communication planning

UMC: What (else) we do

• Printing Services
• Mail Services
• Illinois State alumni magazine
• Redbird Scholar magazine
• Redbird Impact magazine
• News.IllinoisState.edu

UMC: Design projects process

• Plan ahead: 4-6 weeks
• Contact your project manager

– Dani Schroeder, lead project manager for academics

• Pull together your copy/content
• Meet with Dani and designer (if needed)
• Proof and approve

UMC: samples

UMC: Photo and video projects

• Photo: contact Lyndsie Schlink to book
• Video: contact Tracy to schedule a meeting

UMC: Trademark Licensing

• Dani Schroeder: manager trademark licensing
• Promotional products

– Use licensed vendor for all orders of ISU-branded items

• Graphic standards available online

– Can help you avoid common misuses of university logos

• Applies to apparel, promotional items, and awards

UMC: All the rest

• Online communication/social media

– Relays

• Communication planning

UMC: Fees

• Design: $20-$55 per project
• Photography
• Videography: $100 per shoot, $100 edited product

UMC: Additional resources

Contact Info

Tracy Widergren, Assistant Director of Operations 8-8719 tlwider@ilstu.edu Dani Schroeder, Manager of Trademark Licensing and Project Communications 8-4331 dmkabbe@ilstu.edu

Questions?