Tobacco Control Messaging: What we need to know to move forward - - PowerPoint PPT Presentation

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Tobacco Control Messaging: What we need to know to move forward - - PowerPoint PPT Presentation

Tobacco Control Messaging: What we need to know to move forward Ann Staples, MA, MCHES Director of Education and Communication Tobacco Prevention & Control Branch, NC DHHS My questions About messages and policy work Influence rural


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Tobacco Control Messaging: What we need to know to move forward

Ann Staples, MA, MCHES Director of Education and Communication Tobacco Prevention & Control Branch, NC DHHS

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My questions

About messages and policy work

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How can messages support evidence-based policy?

  • Influence rural folks?
  • Change the minds of anti-

regulatory leaders?

  • Bypass “No New Taxes” pledges?
  • Bring uninvolved supporters to the

table?

  • Empower people to share their

personal stories?

  • Overcome decades of tobacco

support?

  • Embolden public health leadership?
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My questions

Messaging about e-cigarettes to teens

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Will teens respond to messages that say:

  • It’s not water vapor?
  • It may contain harmful ingredients?
  • It’s unregulated?
  • It’s addictive?
  • It may lead to smoking or other

drug use?

  • They may be manipulated by Big

Tobacco? Or advertising?

  • They may explode?
  • Do images of vaping trigger

behavior?

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