Think outside the box with big data and data analytics NRA POD - PowerPoint PPT Presentation

Think outside the box with big data and data analytics NRA POD Summit, 2 June 2015 Page 1

About BDO BDO is one of the largest full service accounting and advisory networks in Australia and globally. Page 2

How big is data transforming the traditional retail environment Page 3

The missing link: capturing and utilising data Page 4

Australia Retail Index Categories Data Page 5

Australia Retail Index Fashion Data Page 6

Australia Retail Index Christmas sales data Page 7

Where does the data come from? Page 8

Was it successful? $AU2.2m in advertising generated 152 feature articles Page 9

What’s next? Page 10

Australian Retail Index Phase 2 Hong Kong 2014 - Asia Pacific Regional Conference - Presentation title Page 11

Australian Retail Index Phase 2 Hong Kong 2014 - Asia Pacific Regional Conference - Presentation title Page 12

What does the future hold? Food & Beverage Index Automotive Index Other specialist areas: Hotels, Pharmacy, Airports Page 13

Reveal: Measuring in store conversion Page 14

Analysing data to strengthen internal operations and add value to customers • Delivering a clear roadmap and real time direction to significant profit improvement Store managers drive conversion rate but they need the right tools • • The most important metric that Reveal provides • Key steps to ensure the in store customer experience and profit improves Page 15

So how does Reveal work? Reveal’s hardware/software solution integrates with your point of sale system to provide accurate store visitation, conversion rates and customer to staff ratios Page 16

Optimise rosters to each store – by department, by hour Page 17

Optimise store wage spend Page 18

Drill down to see what happened within the Saturday - hour by hour Why when customer foot traffic was at its peak ? Was there a significant drop in Conversion Rate ? Ask your store staff each day. They will know the answers. Page 19

People doing the right things - Staff Coaching KPIs Coach the individuals in your team to the store average to make the target RELEVENT. As they improve … the store average increases.. that’s continuous improvement ! The coaching circle: Measure Insight Coach Page 20

Positive trends in the RIGHT Store KPIs! Page 21

Remaining agile in a turbulent marketplace Utilise technology to improve business performance The Australian Retail Index, visit www.austrailanretailindex.com.au Understanding customers and merchandising – having the right level of staff to service customers. Page 22

“If I had asked people what they wanted, they would have said faster horses.” Henry Ford Page 23