THE MARRIAGE OF COMMUNICATION & CODE BY ANDREA GOULET & M. - - PowerPoint PPT Presentation

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Dec 18, 2023 1.03k likes •1.59k views

THE MARRIAGE OF COMMUNICATION & CODE BY ANDREA GOULET & M. SCOTT FORD FOUNDERS, CORGIBYTES @andreagoulet WHEN I We remodel existing WAS software to make it stable, IN HIGH scalable, and secure. SCHOOL.

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THE MARRIAGE OF COMMUNICATION & CODE

@andreagoulet

BY ANDREA GOULET & M. SCOTT FORD FOUNDERS, CORGIBYTES

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@andreagoulet

We remodel existing software to make it stable, scalable, and secure.

WHEN I   WAS   IN HIGH   SCHOOL….

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@andreagoulet

We remodel existing software to make it stable, scalable, and secure.

THERE   WAS   THIS GIRL…

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@andreagoulet

A DECADE OR SO LATER…

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@mscottford

I NEEDED MARKETING HELP

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@andreagoulet

THEN I STUMBLED ON THIS BLOGGER…

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@andreagoulet

SHE LOOKED FAMILIAR

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@andreagoulet

AHA! I THOUGHT…

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@andreagoulet

SOON AFTER, WE MET BY A POOL…

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@andreagoulet

SHE HAD LOTS OF IDEAS…

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@andreagoulet

BUT I COULDN’T HIRE HER.

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@andreagoulet

SO I OFFERED HER 51%…

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@andreagoulet

SHE SAID YES…

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@andreagoulet

A FEW YEARS LATER, I ASKED ANOTHER QUESTION…

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@andreagoulet

SHE SAID YES AGAIN…

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@andreagoulet

IT’S BEEN AN AMAZING EXPERIENCE TO GROW TOGETHER…

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@andreagoulet

BUT OMG IT’S BEEN TOUGH TO WORK TOGETHER SOMETIMES!

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@andreagoulet

MARKETERS & DEVELOPERS DON’T USUALLY GET ALONG…

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@andreagoulet

SO WE WENT TO COUPLES COUNSELING…

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“I” STATEMENTS

@andreagoulet

COMMUNICATION FRAMEWORK #1

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@andreagoulet @andreagoulet

HOW TO NOT SOUND LIKE THIS GUY

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@andreagoulet

I FEEL … WHEN YOU… BECAUSE…

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@andreagoulet

THIS WORKS FOR CODE REVIEWS TOO…

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@andreagoulet

BEFORE

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@andreagoulet

AFTER

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LISTEN, VERIFY, VALIDATE

@andreagoulet

COMMUNICATION FRAMEWORK #2

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@andreagoulet

LISTEN VERIFY VALIDATE

put your feelings  

n the shelf

don’t interrupt active listening upon completion anything else? after each   phrase empathy feelings matter

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SHAME VS. GUILT

@andreagoulet

COMMUNICATION FRAMEWORK #3

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@andreagoulet

DR. BRENÉ BROWN

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GUILT

@andreagoulet

SHAME

“I’M NOT GOOD ENOUGH. I’LL NEVER LEARN HOW TO BE A MARKETER/CODER.”

source: h*p://www.amazon.com/Daring-Greatly-Courage-Vulnerable-Transforms/dp/1592408419/

“THIS IS A SKILL. IT’S NEW AND I’M FRUSTRATED. BUT I CAN LEARN IT.”

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@andreagoulet

Shame corrodes the very part of us that believes we are capable of change.”

DR. BRENÉ BROWN

Source: I Thought It Was Just Me: Women Reclaiming Power And Courage In a Culture of Shame

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@andreagoulet

BLAME

DISCHARGING DISCOMFORT AND PAIN WE FEEL FROM SHAME. IT HAS AN INVERSE RELATIONSHIP WITH ACCOUNTABILITY.

source: h*p://www.amazon.com/Daring-Greatly-Courage-Vulnerable-Transforms/dp/1592408419/

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@andreagoulet

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YES, AND…

@andreagoulet

COMMUNICATION FRAMEWORK #4

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@andreagoulet

YOU’LL BE SHOCKED HOW OFTEN YOU DO THIS

SHATTERING GLASS

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@andreagoulet @andreagoulet

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@andreagoulet

WELL, ACTUALLY

@andreagoulet

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@andreagoulet

WELL, ACTUALLY YES, AND @andreagoulet

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@andreagoulet

RULES OF IMPROV

1. SAY YES
2. SAY YES, AND
3. MAKE STATEMENTS
4. THINK HAPPY ACCIDENTS

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RADICAL CANDOR

@andreagoulet

COMMUNICATION FRAMEWORK #5

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@andreagoulet