SLIDE 1 Sporadic-Play Game Update
The Latest Developments in Games for Busy People
Bryan Cash Jeremy Gibson
SLIDE 2 Bryan Cash
Schell Games
Jeremy Gibson
University of Southern California
Who We Are
Introduction
SLIDE 3
Entertainment Technology Center
Carnegie Mellon University
SLIDE 4
“Sporadic play” describes game mechanics which intentionally limit how often the player interacts with a persistent game world
Introduction
Sporadic Play (in brief)
SLIDE 5
A Quick Clarification
and now for...
SLIDE 6
Overview of Sporadic Play Advances in the Genre Successful Mechanics and Design Patterns
and now for...
A Quick Clarification
SLIDE 7 Overview of Sporadic Play Successful Mechanics and Design Patterns
Advances in the Genre
A Quick Clarification
and now for...
SLIDE 8 Overview of Sporadic Play
Advances in the Genre
Successful Mechanics and Design Patterns
A Quick Clarification
and now for...
SLIDE 9 Designing for Sporadic Play
Making Games That Understand Players and Their Time
Bryan Cash Jeremy Gibson
SLIDE 10
What is Sporadic Play?
Introduction
SLIDE 11 “Sporadic play” describes game mechanics which intentionally limit how often the player interacts with a persistent game world
Introduction
What is Sporadic Play?
Limiting Interactions Persistent World
SLIDE 12
What is Sporadic Play?
An Example from Skyrates
SLIDE 13
Social Games
Examples of Sporadic Play
SLIDE 14
80% Of the top Facebook games use sporadic play mechanics
Social Games
Examples of Sporadic Play
SLIDE 15 Animal Crossing Kingdom of Loathing
Console and PC Games
Examples of Sporadic Play
SLIDE 16 Trade Wars (1984)
Bulletin Board Games
Examples of Sporadic Play
SLIDE 17 29.9 Million Players in 2007 Started in 1960
Fantasy Sports
Examples of Sporadic Play
SLIDE 18 Diplomacy (1960)
Peaked in 1980s
Play-by-Mail Games
Examples of Sporadic Play
SLIDE 19 Dates back to the Middle Ages
Correspondence Chess
Examples of Sporadic Play
SLIDE 20
What isn’t Sporadic Play?
Introduction
SLIDE 21 There’s a lot of overlap...
Animal Crossing Mouse Hunt
Casual Games
Sporadic Play is not
SLIDE 22 Bejeweled Blitz
Casual Games
Sporadic Play is not ...but not everything overlaps.
SLIDE 23 Casual Games
Sporadic Play is not (necessarily)
Casual gameplay is defined as low depth of
gameplay with instantly obvious mechanics.
The persistent nature of sporadic gameplay
allows for deeper gameplay and layered mechanics.
SLIDE 24
Asynchronous Multiplayer
Sporadic Play is not Again, there’s a lot of overlap
SLIDE 25 Asynchronous Multiplayer focuses on the
relationship of the players to each other.
Sporadic Play focuses on the relationship
between the player and the game.
Asynchronous Multiplayer
Sporadic Play is not (necessarily)
SLIDE 26
What is Sporadic Play good for?
SLIDE 27
What is Sporadic Play good for?
Increasing Internalization while Managing Obsession
SLIDE 28
“Back of your mind” gaming
Increasing Internalization
What is Sporadic Play good for?
SLIDE 29
You’ve experienced this in your life
Increasing Internalization
What is Sporadic Play good for?
SLIDE 30
When Sporadic Play is done right the end of every play session is a cliff hanger.
Increasing Internalization
What is Sporadic Play good for?
SLIDE 31 Cake is AWESOME!...
Managing Obsession
What is Sporadic Play good for?
SLIDE 32 But too much cake... is too much awesome.
Managing Obsession
What is Sporadic Play good for?
SLIDE 33
Managing Obsession
What is Sporadic Play good for?
SLIDE 34 Sporadic Play prevents
and leaves the players wanting more
Managing Obsession
What is Sporadic Play good for?
SLIDE 35
Benefits to Development New Revenue Models
Benefits we’re not talking about
What is Sporadic Play good for? because we talked them at GDC
SLIDE 36
What is Sporadic Play good for?
Increasing Internalization
and
Managing Obsession
are both elements of
Understanding your audience and their time.
SLIDE 37
Understanding Your Audience
SLIDE 38
Who is Your Audience?
SLIDE 39
Who is Your Audience?
Okay…big whoop.
Everybody already knows that.
SLIDE 40 Two Main Questions
Who is Your Audience
How often do they play? What is the duration of each play session?
SLIDE 41
How Often Do They Interact?
Who is Your Audience?
Where do they play from? When are they playing?
SLIDE 42
How Long Do They Interact?
Who is Your Audience?
They’ve both been playing 3 weeks
SLIDE 43 Consider Each Play Session
Who is Your Audience?
World of Warcraft
SLIDE 44
Session Flow
Who is Your Audience?
SLIDE 45
Prolonging Suspense
Who is Your Audience?
SLIDE 46
Interaction Matrix
Who is Your Audience?
Rare Interaction Frequent Interaction Short Duration Long Duration
SLIDE 47 Player Commitment - Daily
Who is Your Audience?
Social City Crazy Planets
SLIDE 48 How Long Do They Interact?
Who is Your Audience?
Legends of Zork
SLIDE 49 How Long Do They Interact?
Who is Your Audience?
Critter Island
SLIDE 50
Player Commitment
Who is Your Audience?
SLIDE 51
Who is Your Audience? It’s not just about how they play your game
SLIDE 52
Who is Your Audience?
It‟s about what they‟re doing when they’re not playing.
SLIDE 53
Who is Your Audience?
Designing for Sporadic Play is Designing for the Negative Space of Player Time
SLIDE 54
Negative Space in Art
Who is Your Audience?
SLIDE 55
Negative Space in Art
Who is Your Audience?
SLIDE 56
Negative Space in Games
Who is Your Audience?
What your players do when they’re not playing affects what they do when they are.
SLIDE 57
Sporadic Mechanics
SLIDE 58
Appointment Management
Sporadic Mechanics
SLIDE 59 Appointment Management
Sporadic Mechanics
Farmville Ghost Trappers
SLIDE 60 Tap on the Shoulder
Sporadic Mechanics
Skyrates
SLIDE 61 “Pardon me, sir…I‟m afraid you were just „ganked‟ in Mafia Wars. Most inconvenient, sir.”
Tap on the Shoulder
Sporadic Mechanics
SLIDE 62 Caretaker / Delegation
Sporadic Mechanics
Neptune’s Pride
SLIDE 63 What do these have in common?
Sporadic Mechanics
Appointment Management Tap on the Shoulder Caretaker Delegation
SLIDE 64
Persistent World
SLIDE 65
Persistent World
Time Passes
SLIDE 66 Accumulation of Time
Persistent World
Bodybuilderz WARs Mafia Wars
SLIDE 67 Initiate... Wait... Get Reward
Persistent World
City of Wonder Neptune’s Pride
SLIDE 68
Consider the Longterm
Persistent World
SLIDE 69
Consider…Animal Crossing
Persistent World
SLIDE 70 Parallel Universes
Persistent World
Farm Town
SLIDE 71
Designing for Multiple Players
SLIDE 72 Asynchronous Play
Multiple Players
Miniconomy Trade Wars
SLIDE 73
Synchronous Play
Multiple Players
SLIDE 74 Coordinated Play
Multiple Players
Mouse Hunt
SLIDE 75
Coordinated Play in Skyrates
Multiple Players
SLIDE 76
Player Versus Player
Multiple Players
SLIDE 77
Balancing Attentive with Sporadic
Multiple Players
SLIDE 78
Balancing Attentive with Sporadic
Multiple Players
Add Silides
SLIDE 79 Player with Player
Multiple Players
You punks work for me now. Yes ma‟am.
SLIDE 80
Traditional Games
SLIDE 81 Multi-Platform Interaction
Traditional Games
Toy Soldiers Match Defense: Toy Soldiers
SLIDE 82 Bonuses for “Negative Space”
Traditional Games
Rested XP in World of Warcraft
SLIDE 83 Consider the Audience
Traditional Games
A companion game for the same audience? A different game for a new audience?
SLIDE 84
Looking to the Future
SLIDE 85 You can only ask user to post about the
same thing once per play session.
This means, if you want to generate lots of
posts, encourage multiple play sessions.
Rumors of nefarious deeds.
Facebook Policies in the Past
Looking to the Future
SLIDE 86 Users are notified only once, when their
friends join a game.
If they don’t join, you never hear from that
game again.
Facebook Policies as of Sept. 21st
Looking to the Future
SLIDE 87 This means that you either have to pay
Facebook a lot of $$ for ads
Or you need to understand and respect
that player’s time enough to where they make their own wall post inviting friends to join.
Facebook Policies as of Sept. 21st
Looking to the Future
SLIDE 88 Bryan Cash
Schell Games bcash@schellgames.com
Jeremy Gibson
University of Southern California jrgibson@cinema.usc.edu
Any Questions?
http://postmortem.skyrates.net