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Promote safe drinking Active feedback through real-time tracking
Vision Initial Design Product Contract Risks Next Steps
SipDown Red A SipDown | Product Vision Promote safe drinking - - PowerPoint PPT Presentation
SipDown Red A SipDown | Product Vision Promote safe drinking - - PowerPoint PPT Presentation
SipDown Red A SipDown | Product Vision Promote safe drinking Active feedback through real-time tracking Vision Initial Design Product Contract Risks Next Steps SipDown | Initial Design Wristband Breathalyzer Cumbersome to use Image of
SLIDE 2
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Vision Initial Design Product Contract Risks Next Steps
SipDown | Initial Design
Cumbersome to use Inaccurate results 20 minute delay before BAC
- utput
Wristband Breathalyzer
Image of wristband here
SLIDE 4
Vision Initial Design Product Contract Risks Next Steps
SipDown | Product Contract
Customer Need Product Attribute Engineering Specifications Discrete design Thickness < ¼ inch thick Blends in with existing cup accessories Expandable to fit different cups Expandable Diameter
- 3in. ± 1 in.
Reusable Washable Water resistant material Enclosed electronics Indirect Input Device Rate of Consumption Measures volume change with cup rotation
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Vision Initial Design Product Contract Risks Next Steps
SipDown | Mockup
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Vision Initial Design Product Contract Risks Next Steps
SipDown | Risk 1
How effectively can we detect when and how much beverage is consumed?
- Gyroscope
- Force sensors
SLIDE 7
Vision Initial Design Product Contract Risks Next Steps
SipDown | Risk 1
How effectively can we detect when and how much beverage is consumed?
- Gyroscope
- Force sensors
- Rough estimate of alcohol consumed
- Feeling: Good, getting tipsy, or stop drinking immediately
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Vision Initial Design Product Contract Risks Next Steps
SipDown | Risk 2
How can we make this device discrete?
- Concealed design
- Adjustable diameter
- Visual feedback over
audio and haptic feedback
Form Factor + Feedback
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Vision Initial Design Product Contract Risks Next Steps
SipDown | Next Steps
Conceal electronics Ethanol sensors to distinguish between drinks Companion app
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Vision Product Contract Product Contract Risks Next Steps
SipDown | Pricing
Target Price:
$20
Beachhead Market
College students and concerned parents would purchase this product online
- r at a local convenience
store.
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