Returning to growth in the USA Steve Presley, Chairman & CEO, - - PowerPoint PPT Presentation

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Returning to growth in the USA Steve Presley, Chairman & CEO, - - PowerPoint PPT Presentation

Returning to growth in the USA Steve Presley, Chairman & CEO, Nestl in the USA 1 1 | February 22, 2019 | CAGNY | February 22, 2019 | CAGNY Disclaimer This presentation contains forward looking


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Returning to growth in the USA

Steve Presley, Chairman & CEO, Nestlé in the USA

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Disclaimer

This presentation contains forward looking statements which reflect Management’s current views and estimates. The forward looking statements involve certain risks and uncertainties that could cause actual results to differ materially from those contained in the forward looking statements. Potential risks and uncertainties include such factors as general economic conditions, foreign exchange fluctuations, competitive product and pricing pressures and regulatory developments.

This presentation contains certain financial performance measures which are not defined by IFRS. Management believes that these non-IFRS measures provide additional useful information to assess the financial and operational performance of the Group. Such measures may not be comparable to similar measures presented by other companies and are explained and/or reconciled with our IFRS measures (Consolidated Financial Stat ements) in the Nestlé Group Alternative Performance Measures (APMs) document available on our Investor Website. 2017 figures have been restated to reflect:

  • The implementation of IFRS 15 - Revenue from contract with customers, IFRS 16 - Leases and IFRIC 23 - Uncertainty over income tax treatments as well

as other accounting policies and presentation changes; and

  • The change in organization of infant nutrition business. Effective January 1, 2018 Nestlé Nutrition is reported in the Zones as a regionally managed

business, with Gerber Life Insurance business reported in Other Businesses.

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Revived growth in the USA

2018

2.6%

2017

0.2% $28 bn Total USA sales 30% of Global sales Organic Growth Underlying Trading Operating Profit

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Broad-based growth across strategic categories

Frozen Meals

Accelerating growth platforms

Coffee Waters Health Science

Repositioning for growth

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Fundamental shifts in consumer behavior

Fluid and exploratory Omnichannel savvy and informed Personalized, digital 1st engagement

How we eat How we shop How we engage

Traditional CPG model is quickly evolving

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Three priorities to win

Growth

People & Culture Capabilities

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Fueling our hybrid growth model

1

Reimagine the base business

2

Transform our portfolio

3

Pursue new innovation models

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Fundamentals as a growth driver

CONSUMER RELEVANCE

both iconic and emerging brands must be on trend

EXECUTE

enhance Marketing & Sales fundamentals

INVEST

  • pportunity-based resourcing to maximize ROI

INNOVATE

faster, agile, and more effective

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Making natural accessible to all Elevating life-changing nutrition

Naturalization and science-based innovation

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in health food channel in e-commerce supplements

#1

Gaining mainstream channel distribution

Empowering extraordinary health

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Premiumizing to win in high growth segments

Expanding premium in sparkling Well- positioned in premium still water Delighting consumers through taste

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Relentlessly renovating legacy brands

Right Price Right Product Right Communication

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Spokesbaby that reflects our values Contemporizing with natural, organic, and fresh offerings

| February 22, 2019 | CAGNY 13

Reinventing a beloved icon

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Elevated consumer experiences

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Setting the direction

eContent Reviews eSearch Assortment

TRADITIONAL

Pure Play, Bricks-to-Clicks

EMERGING

Click & Collect, Concierge, Same Day Delivery

DIRECT TO CONSUMER

Win the digital shelf Win omni shopping early Personalize and drive loyalty

9% of total sales

E-commerce

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Personalization

Build new business models

Tailoring to individual consumer needs

Communication customized to machine and purchasing behavior

Provide services Anticipate consumer needs

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Fueling our hybrid growth model

2 1 1

Reimagine the base business

2

Transform our portfolio

3

Pursue new innovation models

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Transform our portfolio

6%

Divesting

businesses with low ability to win

12%

Acquiring

leverageable growth platforms

(1)Aggregated full calendar year sales growth versus 2017

Acquired brands growing double-digit1

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Starbucks Alliance creates a powerhouse

#1

US Coffee company

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Starbucks Alliance unlocks significant opportunities

Channel development Portfolio growth

Omnichannel

Consumer brand continuum

Retail: Signature Aisle Out of Home: Premium On- The-Go Experience

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Fueling our hybrid growth model

1

Reimagine the base business

2

Transform our portfolio

3

Pursue new innovation models

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Pursue new innovation models

CROWD- SOURCING OPEN INNOVATION

Harness the collective intelligence of

  • ur employees

Support and coach startups with innovative ideas

INTERNAL INCUBATOR

Use lean development model to launch on-point products

5 new products launching soon Assessing & engaging with startups Leveraging incubation to enter new growth spaces

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Three priorities to win

Growth

People & Culture Capabilities

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Portfolio management Lean supply chain Revenue management Organizational redesign Shared service

  • ptimization

Continuously driving the Virtuous Circle

> $600 m

savings

2016-2020

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Consumer obsessed and customer focused

DRIVING GROWTH ABOVE INDUSTRY AVERAGE

Revived US growth, contributing to 2020 targets Driving the hybrid growth model Powerful growth platforms to leverage Talent & Capabilities as growth drivers Mindset of Perform & Transform & Experiment