Rent cars from local people Investor deck Spring 2019
The problem with cars 2nd 95% 70% highest household cost of the time parked of the seats unused with an average cost yet it’s often considered with roughly 3/5 seats of €560 monthly. indispensable. empty on each journey. No easy, affordable option to owning a car.
Solution Save in ownership costs by renting your car. Travel cheaper by renting from a local. Reduce co2 emissions by sharing the rides.
The Blox Car platform List your car > Rent it out > Get paid for free. when it’s not used. for the rental. bloxcar.fi
Product offering Online bookings & payments Upfront payment | Booking calendars | Messaging system Cars in Blox Car also listed in partner’s networks tori.fi | nettivuokraus.com Upsales Insurance | Roadside assistance | Custom marketing
Market validation 100+ car sharing companies worldwide out of which of 50+ P2P companies. (List of companies | Frost & Sullivan report 2018) €20B invested in the past 2 years in car sharing. (i3connect's Investing data) Change in consumer behavior 25% are willing to use new mobility services. (FTIA's car sharing study) Blox Cars growth is escalating 2x going to 4x growth year on year in terms of users, bookings and income.
Market size 1B 300M 75M Global car fleet Serviceable market 25% willing to share growing by €79M+/year In the Nordics and EU our potential car fleet 10M ( Cars per capita ) (with a 13% market share)
Serviceable market €1B €2M Market size Service fee profit with 10 000 000 with 150 000 bookings serviceable cars. during 2022. With 13% market share and 30% service fee per transaction, we have an earning potential of €1B with 50M bookings yearly.
Traction | KPI’s 9000+ CAC CLI Blox Car users from €452 to €60 from €560 to €840 With 600+ cars listed within 12 months. within 12 months. all around Finland.
Income and expenditures
Road map Now 2 years 3 years 600 cars 5 000 cars 10 000 cars 5 000 bookings 60 000 bookings 150 000 bookings
Business model Revenue 30% Upsale share share with partners service fee Insurance (e.g. Tori.fi) for renters Roadside assistance Customised marketing
Network effects B2C MaaS/ car Public We empower growth with sharing transport our partnerships and networks. Blox Cars are already listed on some online classifieds sites. P2P Housing car (e.g. nettivuokraus.fi) companies sharing Open source API Trade in for easy, safe and affordable integration Online cars/ classifieds for all digital marketplaces. OEM’s
Competition Affordable/Eco friendly Offline transactions Online transactions Taxi Buses on fossil fuels New Bus services €1–4/km/person Private cars Expensive/polluting
Core team Rafael Lehmann Paul Nyberg Santeri Petrell Kaius Häggblom Janika Öhman Creative and visual with Sharing economy senior Marketing wiz who’s Tech and identity guru Making things happen a passion for numbers. entrepreneurial fox. keen on analytics. with lots of business and ensuring smooth experience. operations. Board members and advisors Aleksi Korvenranta Topi Lintukangas Helleke Heikkinen Kent Björklund Advisor Board member Board member Board member Former CTO of Blox Car 15 years of marketing 25 years of joint ventures Business development Founder of Kortteliauto e.g. Finnair, Suunto and scaling international consultant 10 years exp. in China
References Best Mobile Service Supporting Sustainable Development in Finland 2018 SLUSH - Best Mobile Service Winners Blox Car is easier and cheaper than owning a car Helsingin Sanomat research Shareit and Blox Car exemplary ecosystem players National Growth Programme for the Transport Sector 2018–2022 Transport department of Finland 25% of Finns ready to try out carsharing Yhteiskäyttöautojen potentiaali LiVi 25/2018
Testimonials “The cars are placed in easy locations and everything was very flexible, e.g. the payment and pick up was faster than through traditional car rental” Juha P “It’s a win–win situation for the car owners and people who need a car.” Marjut P “I don’t need a car every day, not necessarily even every week, and that’s why I like Blox Car. I can rent a car for every need at any time.” Noora S
Partners
Funding round Seeking minimum € 500k – target € 1m All private investors or mix private and crowd or vc We offer 11,1 % – 20 % equity We are proud to announce we have got our first investor Mr Mikko Silventola who will become chairman of the board. Mikko is a first investor also in Taxify (now Bolt) that got official Unicorn status USD 1b valuation Nov/2018
Next steps Strengthen the team Specifically 1 ft sales, 2 part time, 3 tech to enable inhouse specification, ongoing development integration team Make use of being market leader locally. Increase marketing spending and repeating large scale success Scale international. - Starting from the Baltics and Nordics, UK, Holland, Europe. Renew and acquire new partnerships. Make full use of network effects internationally. - Build and apply open source API creating a global P2P, B2C de facto standard.
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