REALITIES The Virtual Experience NEW FRONTIERS VR IS REAL VR EVERY - - PowerPoint PPT Presentation

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REALITIES The Virtual Experience NEW FRONTIERS VR IS REAL VR EVERY - - PowerPoint PPT Presentation

BRAVE NEW DR. CHRISTIAN ROTH @SPIELEFORSCHER REALITIES The Virtual Experience NEW FRONTIERS VR IS REAL VR EVERY WHERE C OMMUNICATION ART & CULTURE EDUCATION HEALTH Osso VR ENGINEERING TOURISM ENTERTAINMENT VR is going to be


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BRAVE NEW REALITIES

The Virtual Experience

  • DR. CHRISTIAN ROTH


@SPIELEFORSCHER

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NEW FRONTIERS

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VR IS REAL

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VR EVERYWHERE

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COMMUNICATION

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ART & CULTURE

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EDUCATION

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HEALTH

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Osso VR

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ENGINEERING

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TOURISM

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ENTERTAINMENT

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“VR is going to be defined by the content that is designed explicitly
 for virtual reality.”

Palmer Luckey

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STAR TREK BRIDGE CREW

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Star Trek: Bridge Crew

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WHY DOES IT WORK?

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THE THEORY OF
 SELF-DETERMINATION

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SIMILAR BASIC CONCEPT

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WHAT DOES VR ADD?

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USER EXPERIENCE

Dimensions Relevant to VR


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IMMERSION


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“With VR, you're not interpreting the medium: you're in it [...] your consciousness becomes the medium."

Chris Milk, 2017

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Interactors are strongly engaged in their activity when timing and difficulty of tasks is right Sense of being present in a mediated 
 story world, as if it were real.
 
 Body, emotion, and identity extension into the virtual self Real-time reaction to user input

FLOW PRESENCE

PERCEPTUAL IMMERSION

SELF-PRESENCE USABILITY

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Identifying with a virtual character, 
 role-adoption Create and sustain users' interest in upcoming (and so far uncertain) narrative events Rooted in emotional involvement with characters or the overall narrative Active creation of belief through
 convincing characters and events, etc.

IDENTIFICATION CURIOSITY SUSPENSE

NARRATIVE IMMERSION

BELIEVABILITY

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“The problem with VR is you don't know who you are.”

Reggie Watts

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AGENCY


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“Agency is the satisfying power to take meaningful action and see the results of

  • ur decisions and choices.”

Janet Murray, 1997/2017

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Freedom to choose from a large set 


  • f available options

Effect a chosen action has on a local 
 and global narrative level Interface design of application

AUTONOMY EFFECTANCE USABILITY

AGENCY

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A/B testing (between subjects)

Group A Group B Prototype A Prototype B Comparison

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TRANSFORMATION


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“The right stories can open our hearts and change who we are. [...] Enacted events have a transformative power that exceeds both narrated and conventionally dramatized events because we assimilate them as personal experiences.”

Janet Murray, 1997/2017

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Users' construction of personal meaning
 from a story or piece of art Evocation of positive (joy, excitement) and 
 negative (sadness, frustration) affect Measurement of users' pleasurable
 engagement

EUDAIMONIC
 APPRECIATION AFFECT ENJOYMENT

TRANSFORMATION

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360 VR DOCUMENTARY BY CHRIS MILK

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“Virtual reality is the 'ultimate empathy machine.' These experiences are more than documentaries. They're

  • pportunities to walk a mile in someone

else's shoes.”

Chris Milk, VR Filmmaker

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A BREATHTAKING JOURNEY

MARTIJN KORS

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ABREATHTAKINGJOURNEY.COM

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WHAT IS THE FUTURE
 OF VR?

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 VR gives us the ability to inhabit worlds we would

  • therwise never

find ourselves in.

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VR not only enables us to understand

  • ther people; 


it enables us to better understand ourselves.

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  • DR. CHRISTIAN ROTH

SPIELEFORSCHUNG.DE @SPIELEFORSCHER