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8/12/2011 Project Title PIs and Affiliations UF Engineering Innovation Institute www.eng.ufl.edu/innovation Value Proposition The one slide Executive Summary - Establishes audience receptivity to your opportunity Summarize


  1. 8/12/2011 Project Title PI’s and Affiliations UF Engineering Innovation Institute www.eng.ufl.edu/innovation Value Proposition • The one slide “Executive Summary” - Establishes audience receptivity to your opportunity • Summarize key products / services which your technology will enable • Describe: 1. The economically substantial problem 2. That products / services coming from your technology uniquely solves 3. And how that can be best brought to market UF Engineering Innovation Institute www.eng.ufl.edu/innovation 1

  2. 8/12/2011 Research Team • Provide a brief introduction of the research team and any outside partners in the project UF Engineering Innovation Institute www.eng.ufl.edu/innovation Research Project Overview • Overview research activities – Summarize accomplishments to date vs. objectives set at the beginning of the project – Identify objectives still to be met • Provide a brief overview of resultant technologies • Summarize key technology features on which a product / service would be based UF Engineering Innovation Institute www.eng.ufl.edu/innovation 2

  3. 8/12/2011 Products / Services Overview • Outline products and services enabled by your technology emphasizing product features, functions, and customer benefits • Is this an evolutionary or revolutionary offering – Better-Faster-Cheaper - Ability to build market share with higher quality / performance or lower prices – Brave New World – Strategy to attract early adopters and penetrate market with new product • Include an overview of the revenue streams that might be generated by the products / services enabled by your technology UF Engineering Innovation Institute www.eng.ufl.edu/innovation Intellectual Property • Outline intellectual property position – Invention disclosures and patent applications submitted – Invention disclosures and patent applications planned for the near term • Outline relevant known intellectual property of others, either within UF (complimentary) or outside of UF (competitive) UF Engineering Innovation Institute www.eng.ufl.edu/innovation 3

  4. 8/12/2011 Competitive Analysis • Summarize competitive products & technologies and define your competitive advantages • Consider a Competitive Matrix comparing your technology against competitive products / technologies for key user features such as cost, performance, ease of use, etc. Key User Key User Key User Key User Feature 1 Feature 2 Feature 3 Feature 4 Your Tech Competitive Tech 1 Competitive Tech 2 Competitive UF Engineering Innovation Institute Tech 3 www.eng.ufl.edu/innovation Market Overview • Market Opportunity – Key market problems / needs being addressed • Market Identification – Your plan to identify the highest potential customer base; Who might be the early adopters • Market Structural Characteristics – Market size (annual revenue) and growth rate (historical and predicted annual percentage growth) – Is this a niche of a larger market – What major drivers or trends have or will impact your market – Technology change rate UF Engineering Innovation Institute www.eng.ufl.edu/innovation 4

  5. 8/12/2011 Regulatory Environment • Summarize the regulatory requirements that a company will have to address to bring your technology / product to market UF Engineering Innovation Institute www.eng.ufl.edu/innovation Next Steps and Resource Requirements • Summarize key technology development and funding requirements • Isolate key decisions and issues that need near-term vs. long term resolution • Summarize who would be the highest potential commercialization partners and why they are key to commercialization • Planned next steps in development / commercialization process UF Engineering Innovation Institute www.eng.ufl.edu/innovation 5

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