Preventing Churn Using Predictive Modeling Alex Herbert Sales - - PowerPoint PPT Presentation
Preventing Churn Using Predictive Modeling Alex Herbert Sales Manager James Cousins Sr. Statistical Analyst March 26 th , 2019 Agenda Who We Are Implications of Churn Ways to Prevent Churn How we can help Q & A About
Alex Herbert Sales Manager James Cousins
March 26th, 2019
Founded in 2002 and headquartered in Conway, NH Predictive analytics and data preparation software company empowering professionals of all skill levels to turn raw data into actionable insights Serving hundreds of customers worldwide, ranging from healthcare to higher education The Veera platform enables users to easily build predictive models, perform advanced data analysis, and share insights Code free (but code friendly) self-service analytics platform
Veera Construct enables everyone from citizen data scientists to PhD statisticians to turn any data into actionable information Veera Predict enables users of any skill level to analyze data and build predictive models in a fraction of time required by other tools Veera Bridge empowers organizations by democratizing data with its cloud-based collaboration platform
It’s critical to your business to be on top of churn We offer a very convenient solution to prevent churn There are several ways to approach churn
(voluntarily or involuntarily)
Personalization Learn from Customers
(surveys, feedback)
Gamification & Referral programs Subscriptions Social Proof Education- materials to support end-users' usage "Surprise reciprocity"
(providing unexpected benefits to build loyalty)
Thanking Customers
(Zappos, Chewy)
Develop towards making their lives more convenient
(Starbucks, apps)
Have a "mission"
(Toms, Warby Parker)
Connect
Integrate data in any format, from virtually any source
Prepare
Create step-by-step processes using easy, drag-and-drop visual workflows with no coding required
Analyze
Build and schedule jobs to run automatically,
Share
Write back to databases, create and disseminate reports, publish dashboards to visual analytics tools such as Tableau, or output datasets for predictive modeling
= Churned = Retained % of Plan Utilized Churn Likelihood
Outcome: Customer Churn
Plan Type # of Customers Predicted Churn Rate Predicted Loss Basic 1,350 17.27% 233 Family Minutes 14,956 2.49% 373 Starter Package, Basic 2,611 10.29% 269 Starter Package, Full 1,083 8.71% 94
Fully Transparent
All methods and calculations performed are easily viewable
Automated Data Mining
Identify statistically significant data variables without manual effort
Easy to Use
New users can build expert models within two hours of training
No Programming Needed
Use simple pick lists instead of programming or custom command languages
Automated Modeling Process
Brings complex data analyses and predictive model building to users of any skill level
Personalization Learn from Customers
(surveys, feedback)
Gamification & Referral programs Subscriptions Social Proof Education- materials to support end-users' usage "Surprise reciprocity"
(providing unexpected benefits to build loyalty)
Thanking Customers
(Zappos, Chewy)
Develop towards making their lives more convenient
(Starbucks, apps)
Have a "mission"
(Toms, Warby Parker)
Inspire Curiosity
Democratize data by allowing users to seamlessly view and explore data
Power Exploration
Allow anyone, in any department, with any skill level, be inspired by data
One Stop for All Insights
A single hub allows you to streamline data and report publishing
Self Service Reporting
By supplying reports or datasets through Veera Bridge, have peace of mind that your users can now answer all questions dynamically
data prep reporting predictive modeling advanced analytics cloud-based reporting data exploration
To schedule your personalized demo contact sales@rapidinsight.com
James.Cousins@rapidinsight.com Alex.Herbert@rapidinsight.com information@rapidinsight.com
For more information, visit www.rapidinsight.com