PowerGard Protection Plan Residential Dealership Training 2015 - - PowerPoint PPT Presentation

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PowerGard Protection Plan Residential Dealership Training 2015 - - PowerPoint PPT Presentation

Sep 10, 2023 30 likes •585 views

PowerGard Protection Plan Residential Dealership Training 2015 John Deere Extended Service Plan Extended Repair (Warranty) Plans Add 6 to 24 months repair service to factory warranty Comprehensive / No deductibles Provide

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PowerGard™ Protection Plan Residential

Dealership Training

2015

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Extended Repair (Warranty) Plans

  • Add 6 to 24 months repair service to factory warranty
  • Comprehensive / No deductibles
  • Provide transportation for covered repairs during factory &

extended warranty periods

  • Customers Eligible:
  • Residential customers
  • Large property owners
  • Farmers / business owners for personal use
  • US only
  • Products Eligible – during factory warranty*:
  • Riding Lawn Equipment
  • Utility Vehicles
  • Commercial Mowers
  • Compact Utility Tractors
  • Utility Tractors

* 6 months to 48 months depending on product type, series and model

John Deere Extended Service Plan

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John Deere Extended Service Plan Benefits

Customer

  • Peace of mind
  • Convenience
  • Higher resale value

Dealership

  • Provide plan sale margins
  • Improve customer experience
  • Provide extended warranty repair margins
  • Provide travel reimbursement – factory & extended

warranty repairs

  • Lock customers to dealership for post warranty repairs
  • Increase opportunity for added sales of products,

attachments, accessories, merchandise, parts and labor

  • Reduce special allowance costs
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JDESP Plan Sales

Fiscal Year 2014 Take Rates

  • JD Product Buy Online Site: 23.1%
  • Highest Performing Dealer Group: 19.4%
  • Average Dealer Take Rate: 1.5%
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John Deere Extended Service Plan Dissatisfiers

  • 1. Program name
  • 2. Travel reimbursement
  • 3. No diagnostic time reimbursement
  • 4. Used machines not eligible
  • 5. Previously rented or demonstrated machines not

eligible

  • 6. Website and applications different than PowerGard™

Protection Plan

John Deere Extended Service Plan

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John Deere Extended Service Plan

Rebranding

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PowerGard™ Protection Plan Residential

Rebranding

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New

  • 1 February 2015
  • Increased travel reimbursement
  • RLE: from $25 to $50
  • Commercial Products (UVs, UTs, CUTs, Commercial Mowers):

from $50 to $100

  • 5000 Series Utility Tractors eligible
  • 7 December 2014
  • Diagnostic labor reimbursement – now PPPR repair

coverage is the same as for factory warranty

  • Previously rented or demonstrated product eligible
  • Used products eligible while in factory warranty
  • New PowerGard™ Residential Website

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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Unique to PowerGard Residential

  • Contract Purchase
  • Dealership location selection
  • Salesperson selection
  • Contract selling date & price
  • Machines With Residential Plans
  • Contract cancellation
  • Dealer Profile (PowerGard Residential Contact)
  • New PowerGard Residential Brochure (DSPB62010)
  • Pricing Pages
  • State Requirements
  • California
  • Florida
  • Contract Transfer Form

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

012345

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PowerGard™ Protection Plan Residential

Name : John Smith Address : 1234 Main St. Moline, IL 61265 Phone : 309-765-0389 Name : Hirsch Equipment LLC Account Number : 012345 012345 – Moline, IL US – CP 012346 – East Moline, IL US – CP 012347 – Rock Island, IL US – CP 012348 – Milan, IL US – CP 012349 – Coal Valley, IL US – CP 012350 – Orion, IL US – CP 012351 – Warner, IL US – CP 012352 – Colona, IL US – CP 012353 – Edford, IL US – CP 012354 – Osborn, IL US – CP 012355 – Osco, IL US – CP 012356 – Sherrard, IL US – CP 012357 – Reynolds, IL US – CP 012358 – Edgington, IL US – CP 012359 – Buffalo, IA US – CP 012345 – Moline, IL U

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PowerGard™ Protection Plan Residential

Adams, John Arthur, Chester A Buchanan, James Cleveland, Grover Fillmore, Millard Garfield, James A Grant, Ulysses S Harrison, Benjamin Harrison, William H Hayes, Rutherford B Jackson, Andrew Jefferson, Thomas John Q Adams Johnson, Andrew Lincoln, Abraham Madison, James Monroe, James Pierce, Franklin Polk, James K Taylor, Zachary Tyler, John Van Buren, Martin Washington, George

Name : Hirsch Equipment LLC Account Number : 012345 012345 – Moline, IL U Name : John Smith Address : 1234 Main St. Moline, IL 61265 Phone : 309-765-0389

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PowerGard™ Protection Plan Residential

Name : John Smith Address : 1234 Main St. Moline, IL 61265 Phone : 309-765-0389 Name : Hirsch Equipment LLC Account Number : 012345 Location : 012345 - Moline, IL US – CP Sales Person : Adams, John

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

Name : Hirsch Equipment LLC Account Number : 012345 Location : 012345 - Moline, IL US – CP Sales Person : Adams, John Name : John Smith Address : 1234 Main St. Moline, IL 61265 Phone : 309-765-0389

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PowerGard™ Protection Plan Residential

Hirsch Equipment, LLC, 309-758-0489 Moline, IL John Smith 1234 Main St, Moline, IL 61265-0123

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

012345 – Moline, IL US – CP 012346 – East Moline, IL US – CP 012347 – Rock Island, IL US – CP 012348 – Milan, IL US – CP 012345 012345 012345 012345 012345 012345 012345 012345 012345 012345 012345

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PowerGard™ Protection Plan Residential

Customer : John Smith Address : 1234 Main St. Moline, IL 61265 Phone : 309-765-0389 Email : smithjohn@att.net Begin Date : 18 Jun 2014 End Date : 10 Jun 2016 End Hours : 600 Contract Status : A Contract Selling Dealer : 012345 Sold By : Dealer Contract Customer : John Smith Address : 1234 Main St. Moline, IL 61265 Phone : 309-765-0389 012345 012345

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

012345 IL IL IL IL

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PowerGard™ Protection Plan Residential

Model PIN Responsible Dealer Last Day Eligible Customer Name Customer Phone No. Customer Address Customer City Customer State/ Province Customer Postal Code Claims Count Claims Total Last Claim Date 1025R 1LV1025RKDH211089 13988 24-Jan-16 BUCHANAN, STEVENS 503-475-4441 PO BOX 5001 BELL BUCKLE TN 370205001 2 $167.05 2-Jun-14 1025R 1LV1025RTFH310060 13988 2-Feb-17 HANKINS, LARRY 256-446-5508 360 GATE 6 RD MUSCLE SHOALS AL 356614803 $0.00 3032E 1LV3032EKDH512526 13988 16-Jun-16 ROBERTSON, BILLY 571-359-3732 430 OLD FINGER RD HENDERSON TN 383404088 1 $47.74 17-Apr-14 3038E 1LV3038EEDH513774 13988 30-May-16 COX, LOUIE 931-987-0747 2904 CULLEOKA HWY CULLEOKA TN 384512752 3 $494.20 1-Jul-14 Eligible Machines for PowergardTM Residential Contract

COAL VALLEY IL HAMPTON IL DAVENPORT IA LECLAIRE IA 012345 012345 012345 012345

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

012345 – Moline, IL US - CP

Business Name : Hirsch Equipment LLC Street Address : 1234 Main St. City : Moline State/Prov : IL Zip/Postal : 61265 Phone No : 309-765-0389 FAX No : 309-765-0390 smithjohn@att.net John Smith

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PowerGard™ Protection Plan Residential

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PowerGard™ Residential Brochure

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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Other PowerGard Residential Topics

  • Integration with JDQuote2
  • Project underway – Apr’15
  • PowerGard Residential eligibility
  • Product end use code 89 (Residential)
  • Gray area – light use / low hours

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

Direct Marketing

2015

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Direct Marketing Program

  • Solicitation Methods
  • Direct mail
  • Email
  • Purchase Options
  • Dealership
  • Return mail
  • 800 number
  • Website
  • Smart phone – QR code
  • Payment Options
  • Check
  • Credit Card
  • Flex Pay

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PowerGard™ Residential Direct Marketing Program

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PowerGard™ Residential Direct Marketing Program

  • Launched – 17 February 2015
  • Dealer notifications
  • Customers solicited
  • Plans purchased
  • Direct marketing pricing
  • 5% higher than list price

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

IL IL IL IL IL IL

012345

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PowerGard™ Protection Plan Residential

012345 012345 012345 012345 012345 012345 012345 012345 012345 012345

012345 012345 – Moline, IL US – CP 012346 – East Moline, IL US – CP 012347 – Rock Island, IL US – CP 012348 – Milan, IL US – CP

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PowerGard Residential Direct Marketing Creative

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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PowerGard™ Protection Plan Residential

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Thanks for your Support!!!

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PowerGard™ Protection Plan Residential

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