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www.nishresearch.com
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Nish Reseach 1 www.nishresearch.com 01 Who We Are? 02 What we do? - - PowerPoint PPT Presentation
Nish Reseach 1 www.nishresearch.com 01 Who We Are? 02 What we do? - - PowerPoint PPT Presentation
Nish Reseach 1 www.nishresearch.com 01 Who We Are? 02 What we do? 03 Why Us? 2 With a competent team active in Iraq since 2009, Nish Research Company performs all processes from project inception to field operation by its own staff without
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Who We Are?
With a competent team active in Iraq since 2009, Nish Research Company performs all processes from project inception to field
- peration by its own staff without
- utsourcing fieldwork or any stage of
research.
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O U R M I S S I O N
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To understand and explain the evolution and alternation of the Iraqi Market To support our clients to make the right decisions about Iraq To monitor the Market.
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To produce trustworthy solutions for our clients’ needs.
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What We Do?
Quantitative Methods That We Use
CATI is another quantitative research method which we frequently use.
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CAPI
We mainly undertake quantitative projects using online CAPI method. Thus, continuation of the process becomes rapid, secure and manageable. PAPI is a method which we use for the smaller projects. CAWI is a research method which we have started to apply.
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CAWI
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CATI
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PAPI All stages of syndicated as well as custom-tailored research is managed and performed by Nish staff starting from inception and design to data collection and entry, quality control, back-checks, data edit, tabulation, analysis and reporting, including programmers, graphic designers in addition to core staff dealing with analysis
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B2B CLT Syndicated Snow Ball D2D
Quantitative Methods We Use…
As Nish Research, we apply relevant methods of the research world. Additionally, we have built several syndicate studies to supply our clients' needs. We regularly share the results of those syndicate studies with our clients.
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IDI FGD IHV Etnography Mini FGD
Qualitative Methods We Use…
It is not enough to just determine the numerical situation of any subject to be assessed, to make plans and set a course for the future. For this reason, research sector frequently uses qualitative studies. Conducting Qualitative studies in Iraq is not easy due to access restrictions. Thus, doing a successful research requires planned effort and diligent a
- work. For this reason, our qualitative team members, who are local professionals, study and apply the most suitable methods for our clients.
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Sectors We Work For…
FMCG Automotive Banking Tobacco Telecom Media Health Care Consumer Durables & Retail
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Our Syndicated Studies…
Ombinus is made 3 periods in a
- year. Women and men, whose age
are between 15 and 59, are it's target audience. It is made by F2F
- nline CAPI method in 5 cities with
1080 people. Participation can be ensured to all categories, especially to Fast Moved Consumer Goods (FMCG) and personal care. It bases
- n all socioeconomic crowds.
We have developed many syndicate projects to submit fast and economic solutions for our clients and we regularly share the results of those studies. Womenbus is made 3 periods in
a year. Women, whose age are between 18 and 59, are it's target audience. Our clients regulary ensure participation in this project because
- f women's determining
role especially in Personal Care Products and also Fast Moved Consumer Goods(FMCG). We also poll shopping habits within this project.
Home Tracking
is made 3 periods in a year. Women whose age, are between 18 and 59, are it's target audience. We focus on product presence at houses within this Project, by examining shopping habits and purchasing quantity. We interview again with the 50% of people whom we have just interviewed previously. We make the study in the cities Erbil, Suleymaniye and Dohuk by 800 houses.
Retail is made 3 periods in a year.
It's target audiences are traditional and modern channels. We evaluate
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clients' product distributing and price performances within this type of selling points. Our study involves the cities Erbil, Suleymaniye, Dohuk which are in the KRG region
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LBI, is a brand leadership award for the Iraqi Market
Leading Brands Iraq
Nish Research Company is the contractor in the research process of the LBI project in 2019.
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Our 10th year in Iraq.
Why Us?
We cooperate with many global brands. We are experienced in the Iraq Market. We use up to date technology. We undertake all stages in-house. We try to understand the needs of our customers.
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TURKEY OFFICE Istanbul
İçerenköy Mah. Umut Sok. AND Plaza No/16 Ataşehir – İstanbul/ Turkey
+90 216 391 44 80
IRAQ OFFICE Erbil
Contact Us…
Kansazan Road Plus Life Towers 5/31 Erbil
+964 750 779 32 79
IRAQ OFFICE Baghdad
Palastin Road, No:167 Karrada
+964 782 448 62 15