Mobile Ticketing for All Transit Agencies By Sam Daly Founder, - - PowerPoint PPT Presentation

mobile ticketing for all transit agencies
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Mobile Ticketing for All Transit Agencies By Sam Daly Founder, - - PowerPoint PPT Presentation

Mobile Ticketing for All Transit Agencies By Sam Daly Founder, Token Transit Presentation Overview 1- Why mobile ticketing 2- Mobile ticketing launch learnings 3- Case Studies from Reno, Humboldt County and Lincoln, NE Dispel a few questions


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Mobile Ticketing for All Transit Agencies

By Sam Daly Founder, Token Transit

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Presentation Overview

1- Why mobile ticketing 2- Mobile ticketing launch learnings 3- Case Studies from Reno, Humboldt County and Lincoln, NE

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Dispel a few questions

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Many social services exist

  • n smartphones today
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Mobile ticketing not just for SF and LA… it can be for all agencies!

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You can launch mobile ticketing with no capital costs in 6 weeks

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Why Mobile Ticketing

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Affordable “Smartcard” alternative

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Speed Up Boarding

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Rider Satisfaction

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Ticketing in GTFS

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Launch Learnings

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Three big learnings

1- allow users to contact app developers 2- support low-cost phones 3- cater to disabled populations

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How it works in Reno and Humboldt

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How it works in Reno/Humboldt

1- No capital costs (percentage of fares processed) 2- Token Transit develops and maintains all software 3- Agencies have free access to pre-made marketing designs/trainings

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Sign Up

Receive Text Enter Number Verify

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Purchase

Confirm Purchase Select Pass Ready to Use

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Activate

Ticket My Passes Ready to Use

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Three big learnings

1- allow users to contact app developers 2- support low-cost phones 3- cater to disabled populations

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1) Make yourself available

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2) Support low-cost cell phones

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3) Disabled population benefits

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Case Studies

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Case Studies

1- RTC Washoe, Reno, NV - Riders not having to take bus to get bus pass 2- HTA, Humboldt County, CA - Bus passes for jurors in Humboldt County 3- StarTran, Lincoln, NE - Distribute student/faculty passes at the University of Nebraska

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RTC Washoe (Reno, NV)

Issue: TVM machines expensive to maintain. Solution: Place mobile ticketing advertisements in place of TVMs. Incentivize mobile ticketing with a 50% off first pass purchased.

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RTC Washoe (Reno, NV)

We have seen 3000 people signup, today we will sell pass number 9000 on the mobile phone, growing 10% weekly RTC has successfully shut down many of their TVMs.

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Humboldt Transit Authority (Eureka, CA)

Issue: Jurors can’t get to jury duty Potential Solution: The jury commissioner is sending jurors a text message with a bus pass in it.

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StarTran (Lincoln, NE)

Issue: University of Nebraska Student/Faculty Bus Pass Distribution. Solution: Students/Faculty enter code and have pass privileges. Study done and 95% of students have smartphone.

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In Summary

1- Why Mobile Ticketing 2- Launch learnings 3- Case Studies, Reno and Humboldt

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Questions

Contact: sam@tokentransit.com