Master of Arts in Journalism Entrepreneurship Department of - PowerPoint PPT Presentation

Master of Arts in Journalism Entrepreneurship Department of Journalism College of Media, Communication and Information

New degree program proposal • Goal is to create a professional Master of Arts in Journalism Entrepreneurship to provide students with the knowledge needed to thrive in today’s media ecosystem • Degree to be completed almost entirely via distance learning • The online MA program enables us to offer graduate programming to working professionals and individuals whose schedules make a traditional degree program impracticable

New degree program proposal • Focus on media entrepreneurship • Geared toward students who may want to work part time in journalism or want to create their own career plan • 30 credits (can be finished in 1 year) • Program of study adaptable to professional student needs • Media technology boot camp in person during Augmester • Two synchronous courses over 15 weeks • Six courses online in 5-week modules • A professional project

Market analysis • Focus on entrepreneurial journalism has been recommended by Department of Journalism’s advisory board along with industry leaders such as Columbia Journalism Review , Poynter and Niemen Foundation • Fewer than five programs exist nationwide • The only online program that blends conceptual and applied courses in journalism with principles of entrepreneurship • Will allow students to take a program that provides the skills necessary to succeed in today’s journalism industry

Market analysis • 35% of the current journalism workforce is freelance, and the number is expected to increase • Colorado expects a 14.4% growth in jobs in the information delivery industry from 2016 to 2026 • Most of these jobs will be in the Boulder/Denver area • Most online students choose a program based on proximity to a physical campus

Resource implications • Three of the nine required courses are part of the regular rotation of courses in the Journalism MA program and require no additional faculty • Six courses – those being taught in the 5-week modules – will require either adjunct faculty or teaching overloads for current faculty • Anticipate no more than $2,000 annually in equipment costs to add online students to the Augmester Media Technology Boot Camp

Questions? • Target audience for the online MA • How the online MA program will work • Competing programs at other universities • Additional resources • Other questions