Master of Arts in Journalism Entrepreneurship Department of - - PowerPoint PPT Presentation

Master of Arts in Journalism Entrepreneurship

Department of Journalism College of Media, Communication and Information

New degree program proposal

• Goal is to create a professional Master of Arts in Journalism

Entrepreneurship to provide students with the knowledge needed to thrive in today’s media ecosystem

• Degree to be completed almost entirely via distance learning
• The online MA program enables us to offer graduate

programming to working professionals and individuals whose schedules make a traditional degree program impracticable

New degree program proposal

• Focus on media entrepreneurship
• Geared toward students who may want to work part time in

journalism or want to create their own career plan

• 30 credits (can be finished in 1 year)
• Program of study adaptable to professional student needs
• Media technology boot camp in person during Augmester
• Two synchronous courses over 15 weeks
• Six courses online in 5-week modules
• A professional project

Market analysis

• Focus on entrepreneurial journalism has been recommended

by Department of Journalism’s advisory board along with industry leaders such as Columbia Journalism Review, Poynter and Niemen Foundation

• Fewer than five programs exist nationwide
• The only online program that blends conceptual and applied

courses in journalism with principles of entrepreneurship

• Will allow students to take a program that provides the skills

necessary to succeed in today’s journalism industry

Market analysis

• 35% of the current journalism workforce is freelance, and the

number is expected to increase

• Colorado expects a 14.4% growth in jobs in the information

delivery industry from 2016 to 2026

• Most of these jobs will be in the Boulder/Denver area
• Most online students choose a program based on proximity to a

physical campus

Resource implications

• Three of the nine required courses are part of the regular

rotation of courses in the Journalism MA program and require no additional faculty

• Six courses – those being taught in the 5-week modules – will

require either adjunct faculty or teaching overloads for current faculty

• Anticipate no more than $2,000 annually in equipment costs to

add online students to the Augmester Media Technology Boot Camp

Questions?

• Target audience for the online MA
• How the online MA program will work
• Competing programs at other universities
• Additional resources
• Other questions