Marketing For Startups In 2019 By Nazmul Ahmed (Najm) Inbound - PowerPoint PPT Presentation

Marketing For Startups In 2019 By Nazmul Ahmed (Najm)

Inbound Marketing

Inbound Marketing Fundamentals ● Contacts ● Buyer Persona ● Buyer’s Journey ● Goals ● Content

Contacts Your most important Asset Hubspot CRM

Contacts

Contacts

Buyer Persona ● Who are they ● Where are they Target the right people ● How do we reach them Can be multiple as well

Buyer’s Journey It takes around 6 - 8 touches to generate a viable sales lead.

SMART Goals ● Specific ● Measurable A goal without a plan is just a wish. ● Attainable ● Relevant ● Timely “I will sell 20 winter products from our Facebook Page within the next 30 days.”

1 thing you have to get right

Give Value WITH CONTENT

Website

Website Content Why: Get email or phone number with pre-order, discounted product, free download etc. ● Launch 1 page ● Use video ● 1 Call To Action ………………

Ecommerce

Ecommerce

How to give value and prove yourself worthy

Give value with Knowledge: Blog

Give value with Knowledge: Blog

Again Give Value WITH CONTENT

SEO Minimum

Social For inbound New word of mouth

Startup Hacks

#4 How to still make money after you close down your startup

Build your own Brand

Build your own brand NazmulAhmed.com

#3 Video Marketing

82% of all consumer IP traffic will be video by the year 2021 SOURCE: CISCO

4X as many consumers would rather watch a video about a product rather than read about it.

#2 Testimonials

1,000% Return on investment

The number 1 thing that helped me personally

#1 Increase lead conversion of your startup by 82%

Live Chat Marketing Always on. Always there

Live Chat Start free

What’s the hardest part of inbound?

Consistency

Outbound Marketing for startups

Startup Hack FB Ads Landing page Upsell

Facebook Ad STEP 1

Landing page STEP 2 $18 $45

Up Sell STEP 3

Landing page STEP 3

Email Marketing STEP 4

What’s the hardest part of outbound?

Consistency

Mealboxbd.com (Example of execution)

Thank you NazmulAhmed.com