lilachbullock.com
lilachbullock.com
Building relationships on Twitter means: ✓ increased brand awareness ✓ more engagement Twitter is perfect for connecting with => better results! customers, influencers & more. lilachbullock.com
Set realistic expectations: building strong relationships takes time Be personable & friendly Take the initiative, reach out and … Engage with other users! lilachbullock.com
▪ What are your objectives? ▪ What do you want your Twitter/Social Media activity to achieve? ▪ Click bait? ▪ Traffic? ▪ Increase subscribers? ▪ Increase engagement/likes/followers? lilachbullock.com
lilachbullock.com
Conversations Support Awareness Listening Learning Relationship- building Engagement Promotion Advertising lilachbullock.com
ü The only way to build ü Spend time every relationships is to day connecting engage ü Ask/answer ü Retweet great posts questions lilachbullock.com
ü Engage with your followers and ask them questions ü Share content from followers and also from target audience ü Retweet interesting posts ü Don’t be afraid to ask people to retweet yours ü Participate in conversations ü Get targeted followers lilachbullock.com
ü Answer questions ü Provide unique insights ü Help when asked lilachbullock.com
lilachbullock.com
Thought Strong & Trusted in Followers Power to Leaders loyal social their niche care about influence media their buying following opinion decision lilachbullock.com
Find the right influencers for you: What type of content are What type of content are How engaged are they they writing? they sharing on social with their audience? media? lilachbullock.com
lilachbullock.com
Use to sort your followers Discover who your best followers are Who has the largest following among your followers? Categorize your audience to keep track Rich user profiles: bio, past Messages and mentions lilachbullock.com
lilachbullock.com
lilachbullock.com
lilachbullock.com
lilachbullock.com
Find influencers by topic Organize by reach, authority, influence & engagement Participate in volunteer programs lilachbullock.com
lilachbullock.com
Similar to Buzzsumo Use keywords to search for influencers Use keywords to search for influencers Discover emerging influencers lilachbullock.com
lilachbullock.com
Follow on Ask Engage Be friendly Share/Retweet Twitter questions often and their content helpful satisfaction lilachbullock.com
Mention them on social media and your blog. Join and participate in their Twitter Chats. Follow them on other social networks. Connect offline at conferences, meet ups, etc. lilachbullock.com
Connecting with Make a Twitter list to Continue engaging with all influencers take time keep track of of them influencers lilachbullock.com
Use tools to help Identify, follow and you discover great Useful tools … . engage users lilachbullock.com
Search through Twitter bios Organise followers by location, bio, who they follow, etc. Find new great users to connect with lilachbullock.com
lilachbullock.com
Discover new, relevant users to connect with. Find users who are interested in the same things as you. Quickly follow back. lilachbullock.com
lilachbullock.com
Find relevant users to follow. Add users to list. Manage and grow your following. lilachbullock.com
lilachbullock.com
ü Use a tool like Agorapulse to monitor conversations and mentions ü Quickly respond to mentions ü Join conversations in real time lilachbullock.com
#ASKJPM – not all engagement is good! lilachbullock.com
lilachbullock.com
• Find awesome users to follow. • Identify influencers in your niche. • Monitor conversations and join in real time. • Start conversations with other users & influencers • Be friendly, helpful & engage! lilachbullock.com
lilachbullock.com
lilachbullock.com
Recommend
More recommend
