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Laboratorios Fernndez y Canivell S.A. LaboratoriosLaboratorios FernFernndezndez yy CanivellCanivell SS..A.A. Working to improve your health and personal wellness through the diet MORE THAN ONE HUNDRED YEARS


  1. Laboratorios Fernández y Canivell S.A.

  2. LaboratoriosLaboratorios FernFernáándezndez yy CanivellCanivell SS..A.A. “Working to improve your health and personal wellness through the diet”

  3. MORE THAN ONE HUNDRED YEARS ���������������������������������� ����������������������������� ����������� ���� ���������������� ���� ����������������������������������������� ����������������� �����������!������ ��������"#$#����%������� Laboratorios Fernández y Canivell S.A.

  4. HISTORY � Fernández y Canivell � Ceregumil reaches an � Further international � Bernabé Fernández � The Ceregumil brand inaugurates its new agreement with Puerto expansion in Asia and Sánchez first registers progressively gains Galiano to share a East Europe. facilities with improved the Cergumil tonic recognition thanks to network of 40 sales production and R&D formula for its mass marketing capacities. reps . commercialization . campaigns. From pull to push marketing: a new strategic layout 1912 1921 70s-80s 2004 2009 2010 2014 2015 2016 Successful brand building thanks to a pull-marketing strategy � The Company opens its � The founding family � Launch of Pekes, � 2 CMO agreements are first plant Málaga. The sells its majority stake opening the Pediatric signed with Groupe port city offers to a group of care line. Later follows Santé (white-label) and international shakeholders, including Equinacea + Propolis Madison Medical development the 2 current majority Pekes. (Cergumil brand). opportunities. owners. €6m equity investment 68% Laboratorios Fernández y Canivell S.A.

  5. BUSINESS FACTORY BRAND � Legendary Spanish brand whith more than 100 years of � State of the art prodution plant for liquids history in pharmacies � Inaugurated in 2009 � Pionner in Spain in consumer marketing and advertising � 4000 square meters � Extremely high awareness among consumers and � 1.000.000 L/year capacity pharmaciests � 9001, 14001 ISO � Ideal plataform to develope additional product lines especially in kids womne´s Health and Elderly Care NEW PRODUCT CONTRACT MANUFACTURING COMMODITIES CONTRACT MANUFACTURING � R&D professionals � Manufacturing capacity � Large range of products � Product Quality � Product quality � Adjust to local consumer’s needs � Competitive price � Adjust to local packaging needs � Adjust to local consumer’s needs � Adjust to local packaging needs Laboratorios Fernández y Canivell S.A.

  6. IMAGE AND ATTRIBUTES OF BRAND TRADITIONAL NATURAL SALE IN BRAND PRODUCTS PHARMACIES � Security � Without risks � Profesional prescription � Confidence � Without secundary effects � Confidence � Guarantee � Without chemistry � Safety Laboratorios Fernández y Canivell S.A.

  7. IMAGE AND ATTRIBUTES OF BRAND 1850 1898 1919 1957 1887 1912 1937 Laboratorios Fernández y Canivell S.A.

  8. MANUFACTURING PLANT In 2009 the company invested seven million euros in a new manufacturing plant located in Technological Park of Andalucía (Málaga). Laboratorios Fernández y Canivell S.A.

  9. QUALITY & MANUFACTURING PROCESSES Certifications Quality Standards Rx Pharmaceutical Production Environmental Management � GMP & FDA � ISO 9001:2008 � ISO 14001:2004 Certification � Compliance Name � Development, production and � Production and distribution of � Continual improvement Accreditation commercialization of dietary Rx and OTC drugs. Allows process for efficient resource Type supplement products. exports to many countries. management. Natural raw materials Preliminary mix Secondary mix � Herbal essences and raw materials � Progressive mix of the active principles � Natural dyes and additives (caramel, flow into the value chain. with water and other natural ingredients, honey, etc.) are poured into the mix via a following a carefully developed process. piping system linking with the previous � They are stored in the first chamber. 4 agitation systems of 4,000L warehouse before use. � 2 Mixing machines (3,000 and 4,000L) each keep the solution uniform during ensure optimal liquid uniformity. this step. Packaging Maceration Bottling � In conditioning room number � In conditioning room number 1, the � The preparation macerates in 1 2, bottles are labelled and liquid is bottled then encapsulated. of 12 storage tank. packaged, then arranged into � Each 4,000L tank correspond to palettes. a different maceration process. Storage Picking Distribution by a third party � The palettes are transferred to the � Packages are prepared according distribution area according to the to the order flow. order schedule. Laboratorios Fernández y Canivell S.A.

  10. Quality System Standards

  11. Quality System Standards

  12. Quality System Standards

  13. I+D Fernández y Canivell S.A. has a department of I+D constituted by professionals with a wide experience in formulation. In this departement, a constant investigation is carried out for the development of new products and optimization of the industrial processes Laboratorios Fernández y Canivell S.A.

  14. NEW PRODUCTS DEVELOPMENT Liquid products are developed in our laboratory. The last products launched to the market are: Ceregumil ECHINACIA+ PROPOLIS and LIQUID IRON. Laboratorios Fernández y Canivell S.A.

  15. PROJETS INVESTIGATION Our company collaborates with the department of cellular biology, genetic and physiology of the University of Málaga in different projets of investigation. The result of this collaboration has been the development of different studies: ‐ Study of the effects of Ceregumil Vitamix on rodents. ‐ Study of effects of Mente Activa on different parameters of aging in rats. Laboratorios Fernández y Canivell S.A.

  16. DOMESTIC MARKET • IT IS PRESENT IN 22000 PHARMACIES OF SPAIN • ALL OF OUR PRODUCTS ARE PRESENT IN EVERY PHARMACEUTICAL DISTRIBUTION CHANNEL OF SPAIN • IT IS PRESENT IN THE MOST IMPORTANT DRUGSTORES OF THE COUNTRY Laboratorios Fernández y Canivell S.A.

  17. CATALOGUE OF PRODUCTS CEREGUMIL Health Food Supplement We adapt to the needs of each country TAIWAN USA SPAIN PORTUGAL CHINA Laboratorios Fernández y Canivell S.A.

  18. A PRODUCT FOR EVERY NEED CARDIOVASCULAR PHYSICAL STRESS SEASONAL DECAY DEVELOPMENT INTELLECTUAL DEFFICIENCY- NUTRICIONAL RESTORATIVE AND FATIGUE MENOPAUSE IMPAIRMENT SPORT AND IMBALANCE EFFICIENCY COGNITIVE DEFENSES VITAMINS SENIORS SYSTEM VIGOUR ANEMIA BONES KIDS � � � � � � � � CEREGUMIL � � � � � � � � CEREGUMIL VITAMIX � � � � � � � � � � � � � � � � � � � � CEREGUMIL VITAMIX PLUS � � � � � � � � � � � � � � � � � � � � CEREGUMIL GINSENG � � � � � � � � � � � � CEREGUMIL ROYAL JELLY � � � � � � � � � � � � � � � � CEREGUMIL KIDS � � � � � � � � � � � � � � � � � � � � CEREGUMIL ECHINÁCEA+PRÓPOLIS � � � � � � � � � � � � � � � � CEREGUMIL PHOSPHORUS SENIOR � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � CEREGUMIL PHOSPHORUS SENIOR CEREGUMIL OMEGA 3 DHA � � � � � � � � � � � � � � � � � � � � CEREGUMIL EQUINÁCEA ADULTOS � � � � � � � � � � � � � � � � � � � � � � CEREGUMIL LIQUED IRON � � � � � � CEREGUMIL CALCIUM � � � � � � � � � � � � ISOGUMIL � � � � � � � � � � � � � � � � � � � � ACTIVI MIND � � � � � � � � Laboratorios Fernández y Canivell S.A.

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