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KENYA VISION 2030 AND MARKET & SOCIAL RESEARCH MUGO KIBATI DIRECTOR GENERAL Kenya Vision 2030 Delivery Secretariat Thursday May 24, 2012 Contents 1) Summary and Overview 2) Architecture of Vision 2030 3) Market research & Vision

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KENYA VISION 2030 AND MARKET & SOCIAL RESEARCH

MUGO KIBATI DIRECTOR GENERAL Kenya Vision 2030 Delivery Secretariat Thursday May 24, 2012

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Contents

1) Summary and Overview

2) Architecture of Vision 2030 3) Market research & Vision 2030 4) Forward

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Vision 2030

There are 124 Vision 2030 flagships projects that have been identified to be implemented in all sectors and are spread all over the country. Implementation of these flagship projects is key to the realization of Vision 2030 and ultimately the Kenyan Brand. Vision 2030 flagship projects range from the tangible to intangible ones.

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June 8, 2012

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Overview of Vision 2030

Plans and Implementation Vi- sion Strategy

Economic To maintain a sustained economic growth

  • f 10% p.a. for

most of the next 18 years Social A just and cohesive society enjoying equitable social development in a clean and secure environment Political An issue-based, people- centered, result-

  • riented, and

accountable democratic political system Overarching Vision A globally competitive and prosperous nation with a high quality of life by 2030 Enablers and Macro - Foundations Cross cutting infrastructural development, STI, Public Sector Reforms and Macroeconomic stability

National Value System

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Ambitious timelines

2012 2015 2020 2030

Medium Term Plan (MTP 11)

2013

We are here Millennium Development Goals (MDGs) Vision 2030 achieved: Kenya is a globally competitive industrializing country Implement all Vision 2030 projects

Only 18 years

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Transformational Projects

The Flagships

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Mwingi Market 2010

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Mwingi Market 2012

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Vision 2030 in Action!

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TYPICAL MODEL OF MUSEUM HILL INTERCHANGE

PROJECT: NAIROBI – THIKA ROAD (A2)

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6/8/2012 1 3

A104/A109 ATHI RIVER INTERCHANGE

NESC PRESENTATION

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REPLICA OF FLYOVER ACROSS GLOBE CINEMA ROUNDABOUT

PROJECT: NAIROBI – THIKA ROAD (A2)

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Nairobi – Thika Highway Improvement Project

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Isiolo –Merille Road

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8 June 2012 17

08/06/2012 17

END PRODUCT: TYPICAL DIESEL ELECTRIC MULTIPLE UNIT FOR PROPOSED NAIROBI RAIL COMMUTER SERVICES

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TYPICAL INTERIOR OF A MODERN DEMU COACH

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2.4 Lamu Port Berth Design Layout

Bird’s-eye View of First Three Berths of Lamu Port

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Konza Technology City

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Private Sector Adopted Flagship

Privately run municipality

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Plate No. 4: View of the area detail on the railway yard land

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Plate No. 1: An impression of the possible developments on the Proposed ‘New City Square’, with a multi- modal station on the opposite side of the existing railway station

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Plate No. 6: Proposed river revitalization and up gradation

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Global Context

Kenya - Africa

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Kenya – Africa …. /1

 Of the 10 fastest growing economies in World, 7are in Africa  $800 Billion Capitalization in the 3 largest stock markets in Africa (Johannesburg, Cairo & Casablanca) compared to Brazil’s $1.5 Trillion.  Africa – “Last Emerging Investment Frontier – Relatively undiscovered investment destination (3 markets).

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 Over the past nearly two decades, Kenya has actively participated in the implementation of the programs and projects

  • f

the various Regional Economic Communities (RECs) including;  The EAC,  COMESA,  IGAD &  more recently the CENSAD.

Kenya – Africa …. /2

A Common Solution Approach: Kenya’s Membership in RECs

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TO ADDIS ABABA

JUBA BUJUMBURA

TO KISANGANI

KR VISION FOR SG RAILWAYS DEVELOPMENT IN KENYA AND THE REGION

REGIONAL COMPETITIVENESS

LAMU

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2.6 LAPSSET Corridor Design Layout

(1) LAPSSET Corridor

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The LAPSSET Corridor Route and The Great Equatorial Land Bridge

  • TECHNICAL SPECIFICATION
  • VALUE
  • 1.
  • INFRASTRUCTURE

(i) High Capacity High Speed Standard Gauge Railway with transit time of three (3) days (ii) Total length is 4,200 Kilometres (iii) Route Capacity 20 Million TEUs Per Annum

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The LAPSSET Corridor Route and The Great Equatorial Land Bridge across Africa

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Role of Research

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MARKET RESEARCH

PROACTIVE RESPONSE TO A DYNAMIC ENVIRONMENT EXPLOITATION OF OPPORTUNITIES GLOBAL COMPETITIVENESS

The Role of Marketing in Vision 2030

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Key consumers of Market Reseacrch Info

 Government/Public institutions  Private sector investors  Development partners (Due diligence)  Financial institutions  County governments  The Public!!!

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Opportunities for Research under Vision 2030

 Manufacturing ( SEZ)  Transport  Energy  Education  Health  Security  Housing  ICT  Environment  Tourism  Housing  Agriculture  Youth Consumerism

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Forward

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forward

As a long term plan, vision 2030 will require constant utilization of market research information inform strategic direction . Focus should be on issue-based development and leadership which requires evidence based decision making – research!

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THANK YOU

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www.vision2030.go.ke Email: Info@vision2030.go.ke KUSCCO Center, Upper Hill 2nd Floor Tel: +254 (0) 20 272 2030 : http://www.facebook.com/KenyaVision2030 : www.twitter.com/kenyavision2030