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Is Velocity the Agile Worlds Dumbest Idea? "Father of Shareholder Value" Shareholder value is the dumbest idea in the world. Shareholder value is a result, not a strategy Jack Welch, 2009 Outcomes not outputs Velocity Is


  1. Is Velocity the Agile World’s Dumbest Idea?

  2. "Father of Shareholder Value" “Shareholder value is the dumbest idea in the world. Shareholder value is a result, not a strategy” Jack Welch, 2009

  3. Outcomes not outputs Velocity Is Not the Goal Are we making the same mistake with velocity? KPIs, Velocity, and Other Destructive Metrics Velocity – The Agile Vanity Metric Velocity, the False Metric of Productivity

  4. What should velocity be used for? Forecasting the future based on the past Troika

  5. However it’s … Easily Gamed Not comparable How many times is velocity mentioned in the scrum guide? What actions can you take based on velocity? Does it tell you how to improve?

  6. So what else can I measure?

  7. Team Stability Why? Stable teams are more predictable, effective and make fewer mistakes [1] How? Track the number of days since a change in the team Action? Stop moving people / hiring temp staff etc

  8. Team’s investment in learning Why? Learning teams are more innovative, productive and more engaged [1] How? Track number of hours spent learning. How quickly can people access training? Action? Allocate more time / money for training. Remove approvals etc

  9. Number of Team Experiments Why? Teams that are experimenting with their process, moving away from ‘best practice’ are more innovative and ready for change [1] How? Track the number of experiments teams are doing and the results of them. Action? Build up a culture of experimentation and risk taking

  10. Customer Satisfaction Why? To ensure delivery of customer value by constantly engaging the customer and turning their feedback into working features [1] How? Profit? NPS? How about by talking to customers (number of customer interviews) Action? Make more time to talk with customers. Are you near your customers?

  11. Plus… Cost of Deployment WIP Cycle Time Unblocking time Retention Lead Time Production Bugs Automated testing …

  12. Velocity is a vanity metric that at best helps you to forecast Look for other actionable metrics to help you not just measure but improve Thank You

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