Introducing Competition Law: Reaching out to the Filipino MSME - - PowerPoint PPT Presentation

introducing competition law reaching out to the filipino
SMART_READER_LITE
LIVE PREVIEW

Introducing Competition Law: Reaching out to the Filipino MSME - - PowerPoint PPT Presentation

Introducing Competition Law: Reaching out to the Filipino MSME Community Rachel Burgess, University of Southern Queensland Gwen De Vera, University of the Philippines Overview Introduction to the Research Project (RB) Methodology (RB)


slide-1
SLIDE 1

Introducing Competition Law: Reaching out to the Filipino MSME Community

Rachel Burgess, University of Southern Queensland Gwen De Vera, University of the Philippines

slide-2
SLIDE 2

Overview

 Introduction to the Research Project (RB)  Methodology (RB)  MSMEs in the Philippines (GD)  MSMEs and the Emerging Competition Law Landscape in the Philippines (GD)  Risk Areas for MSMEs (RB)  Awareness of PCA – Survey Results (RB)  MSME Seminar and FGD (GD)  Policy Recommendations (GD)  Recommendations for Further Research (RB)

slide-3
SLIDE 3

Introduction to the Research Project

“Evaluating the level of awareness of the Competition Act in the Filipino MSME community”

Research Grant awarded in 2017

Desk based research on MSMEs and competition law issues in the Philippines

Field work:

Survey

APEC-funded project: Capacity Building for Small and Medium-sized Enterprises (SMEs) on Competition Policy and Law

Ongoing involvement and support from:

University of the Philippines (UP) Institute for Small Scale Industries (ISSI)

UP Institute for Government and Law Reform (IGLR)

Industry e.g. PCCI and Phil Export

Outputs:

Survey results report

FGD and MSME Seminar – UP

Paper published in UP Law Journal

East Asia Academic Network on Competition Policy and Law (EANCP) conference held in Sydney

Final research paper

slide-4
SLIDE 4

Methodology

slide-5
SLIDE 5

Survey

 Quantitative method - 10 question survey  Based on Schaper - used in Australia  Approximately 330 surveys collected

 UP-ISSI  PCC  PhilExport

 Supplemental questions – size of business, industry, gender of respondent,

role of respondent

 Convenience sample only

slide-6
SLIDE 6

MSMEs in the Philippines

slide-7
SLIDE 7

Top 5 Industries

Based on 2016 figures, the top five (5) industries in terms of number of MSMEs were:

 Wholesale and retail trade  Accommodation and food service activities  Manufacturing  Other service activities  Financial and insurance activities

slide-8
SLIDE 8

MSME Contributions

Based on 2016 figures, MSMEs –

 Generated a total of 4,879,179 jobs (against 2,831,729 for large enterprises)  Accounted for 25% of the country’s total exports revenue  Contributed to exports through subcontracting arrangements with large firms,

  • r as suppliers to exporting companies
slide-9
SLIDE 9

Definition of MSME

The Magna Carta for Small Enterprises (as amended) established the following categories of enterprises:

MSME Asset size Micro Not more than PhP3,000,000 (AUD75,000) Small PhP3,000,001.00 – PhP15,000,000 (AUD75,000 - 375,000) Medium PhP15,000,001 – PhP100,000,000 (AUD375,000 - 2.5million) Large More than PhP100,000,000 (>AUD2.5million)

slide-10
SLIDE 10

Definition of MSME (cont)

The Philippine Statistics Authority classifies MSMEs on the basis of number of employees as follows:

MSME Number of employees Micro 1 - 9 Small 10 - 99 Medium 100 - 199 Large More than 200

slide-11
SLIDE 11

MSME Development

 Promote the productivity and viability of MSMEs  Reduction of business costs by directing government agencies to practice

minimum regulation of MSMEs

 Registration  Provision of financing  Other government services and assistance

 The law also made it mandatory for all lending institutions to set aside a

percentage of their loan portfolio for MSMEs

slide-12
SLIDE 12

Institutional Framework for MSMEs

 Department of Trade and Industry (DTI)

 Negosyo Centers

 Small and Medium Enterprise Development Council (SMED Council) under the

Department of Trade and Industry, later renamed to the Micro Small and Medium Enterprise Development Council (MSMED Council)

 Small Business Guarantee and Finance Corporation (SBGFC), attached to the

DTI and under the administrative supervision of the SMED Council

slide-13
SLIDE 13

MSMEs under the Philippine Development Plan 2017-2022

Five strategic goals under the MSMED Plan 2017-2022

 improved business climate;  improved access to finance;  enhanced management and labor capacities;  improved access to technology and innovation; and  improved access to market

slide-14
SLIDE 14

MSMEs and the Emerging Competition Landscape in the Philippines

slide-15
SLIDE 15

Philippine Competition Act 2015 (PCA)

PCA 2015 applies to MSMEs

 Applies to any person or entity engaged in any trade, industry and commerce in the

Republic of the Philippines (PCA, Section 3)

 While no statutory exemption, offers specific safeguards against abuse of dominance for

conduct involving directly or indirectly imposing unfairly low purchase prices for the goods or services of, among others, marginalized agricultural producers, fisherfolk, micro-, small-, medium-scale enterprises, and other marginalized service providers and producers (PCA, Section 15g)

Some agreements and conduct between competitors are automatically prohibited (price fixing and bid rigging)

 This means that MSMEs can fall foul of these provisions if they enter into agreements to

price fix or rig bids with competitors

Other types of agreements and conduct between competitors only breach the PCA if they have the object or effect of substantially preventing, restricting or lessening competition

 Where MSMEs have small market shares, agreements or conduct between them are

unlikely to have the effect of ‘substantially preventing, restricting or lessening competition’

 However, the agreement or conduct could still have the object of substantially

preventing, restricting or lessening competition’

slide-16
SLIDE 16

Philippine Competition Commission

 Recognise the importance of MSMEs – key stakeholder in Communications and

Advocacy Strategy (PCC 2016 Annual Report)

 Advocacy efforts not yet focused on MSMEs  Publications for SMEs: http://phcc.gov.ph/pcc-faqs-smes/

slide-17
SLIDE 17

Risk areas for MSMEs

slide-18
SLIDE 18

Risk areas for MSMEs

 Trade or industry associations

 Facilitating exchanges of commercially sensitive information  Reaching agreements on prohibited matters during association meetings  Making recommendations on pricing or output which are followed by members

 Other ASEAN Member States

 MSMEs have fallen foul of competition laws  Mostly because of ignorance or a lack of understanding  Often when meeting as part of a trade or industry association

slide-19
SLIDE 19

Malaysia

Most of early MyCC cases involved SMEs

Cameron Highlands Floriculturist Association (CHFA) case (2012)

Agreement reached at CHFA meeting:

10% increase in price of flowers announced in the press

150 members of CHFA reported to have ’agreed’

No fine imposed (first case)

What is interesting?

Announcement made in the press

Good reasons for price increase – increases in cost of workers, fertilisers, plastics, wood

Evidence?

Minutes of meeting during which 10% price increase was agreed

List of names of CHFA members

slide-20
SLIDE 20

Singapore

First seven infringement decisions involved SMEs

Collusive Tendering (Bid-Rigging) for Termite Treatment in Singapore (2008)

 6 pest control companies  Approved to use ‘Agenda’ pesticide in Singapore (approved by the National Environment

Agency)

 Bid rotation arrangement – the bidder whose ’turn’ it was to win would put in a bid,

while the other 5 would put in a ’cover’ bid above the price to be quoted by the bidder whose turn it was to ‘win’

 Minimum price issue – not addressed by CCS 

Fined S$263,000 (USD194,000) based on annual turnovers and level of cooperation

What is interesting?

 Investigation commenced as result of complaint  Concurrent raids on premises  Information found at raid resulted in further raids at other company premises

slide-21
SLIDE 21

Singapore (cont)

 Evidence?  Emails found at premises

“Hi Pat/Joseph,

Could you quote for corrective treatment with Agenda for entire landscape areas … above $120,000.

To install termite baiting station around the planters areas … above $48k.

Thank you for your support owe you guys.” (emphasis added)

 Requests for information sent to project managers (who had received

the bids)

 Interviews of personnel involved (oral evidence)  In Singapore, bid rigging agreements are considered restrictive of

competition by their very nature

 This is legislative position taken in the Philippine Competition Act

slide-22
SLIDE 22

Vietnam

Motor vehicle insurance case (2009)

 Price fixing agreement reached through Vietnamese Insurance Association

(VIA) – 19 out of 25 members reached agreement (foreign companies refused to sign because contrary to their ‘home’ competition laws)

 What is interesting?  Firms didn’t realise they were doing anything wrong. Thought it was

  • kay to use a common formula to calculate insurance fees. Even

posted the ‘agreement’ on their websites.

 Companies had been experiencing a price war in the form of

insurance fee discounts and commission increases

 Evidence?  Agreement was posted on website, publicly enforced compliance

slide-23
SLIDE 23

Awareness of the PCA

slide-24
SLIDE 24

APEC Study

 Capacity Building for Small Medium Enterprises on Competition Policy and

Law

 Completed in 2017  Outputs:

 FAQs for SMEs  Policy notes – Advocacy, Competition Enforcement, Levelling the Playing Field,

Infrastructure Competition and SMEs, Lessons for SMEs, Government Restrictions

 Four key policy recommendations

 Priority Goal 4 – increase awareness and understanding of CPL issues

slide-25
SLIDE 25

PCC Survey

Household Survey 2017

 1,500 responses  53% had heard or read about the PCC  Less than 1% understood its functions  Only 5% had heard about, seen or read the PCA.

Government and Business Survey 2018

 Firms (358)  21% aware of the PCC and understood its mandate to promote market competition.17%

  • f respondents understood its functions (based on follow-through questions).

 31% of respondents said that they were aware that there was a law in the Philippines

that promotes market competition. Only 1% could name the PCA (without assistance). 8%

  • f respondents provided correct answers about the PCA on the follow-through questions.
slide-26
SLIDE 26

PCC Survey (cont)

 Government and Business Survey 2018

 Government (521) - government owned or controlled corporations (GOCCs), non-

government associations (NGAs) and local government units (LGUs).

 17% of respondents said that they were aware of the PCC and understood its

mandate to promote market competition. 12% of respondents understood its functions (based on follow-through questions).

 46% of respondents said that they were aware that there was a law in the

Philippines that promotes market competition but only 3% could name the PCA (without assistance). 8% of respondents provided correct answers about the PCA on the follow-through questions.

slide-27
SLIDE 27

AIM Survey

 Asian Institute of Management (AIM) Rizalino S. Navarro Policy Center for

Competitiveness

 May to June 2017  Survey of SMEs in Metro Manila to determine attitude to competition  530 businesses – half small, half medium sized enterprises  Around a third of SMEs reported agreements in terms of pricing and product

variety = price fixing (per se prohibition)

slide-28
SLIDE 28

ANU Research Project Survey

 327 responses  10 questions  True/False  English and Tagalog

Respondents

Micro Small Medium Large Unknown

slide-29
SLIDE 29

Industries

Industries

Manufacturing Retail Agriculture Pharma Other Unknown

slide-30
SLIDE 30

Overall- Micro

Correct answers Incorrect answers

slide-31
SLIDE 31

Overall- Small

Correct answers Incorrect answers

slide-32
SLIDE 32

Overall- Medium

Correct answers Incorrect answers

slide-33
SLIDE 33

Qu 3 – It is illegal to merge without government approval

Qu 3

Correct Incorrect

slide-34
SLIDE 34

Qu 7 – A monopoly is against the law

Qu 7

Correct Incorrect

slide-35
SLIDE 35

Qu 8 – It is illegal to refuse to supply a retailer

Qu 8

Correct Incorrect

slide-36
SLIDE 36

Qu 10 – Competition law does not apply to online businesses

Qu 10

Correct Incorrect

slide-37
SLIDE 37

Qu 1 – It is illegal to fix prices among themselves

Qu 1

Correct Incorrect

slide-38
SLIDE 38

Qu 2 – Business cartels are against the law

Qu 2

Correct Incorrect

slide-39
SLIDE 39

MSME Seminar and FGD

slide-40
SLIDE 40

MSME Seminar

Held in collaboration with the University of the Philippines Law Center – Institute of Government and Law Reform (UPLC-IGLR)

 Introduce the PCA to MSMEs and other sector

stakeholders

 Provide basic information on the scope of the

PCA and importance of (a) compliance and (b) looking at competition as policy tool for enhancing the MSME sector

The Philippine Competition Act and its Relevance to the Small Business Sector

 Highlights of AIM RSN Survey  Anti-competitive, abuse of dominance,

merger review regime

 The role of the Philippine Competition

Commission (PCC)

 Recent decisions that may inform

enforcement activities of the PCC

 Case studies of selected ASEAN jurisdictions

Results of the APEC Capacity Building for SMEs on Competition Policy and Law

 Competition v. competitiveness  Results of FGDs under the APEC Project,

particularly in leveling the playing field

slide-41
SLIDE 41

MSME FGD

 Purpose of the FGD  FGD Questions and Guidelines  FGD Participants  Highlights of the FGD

 MSME contracts and transactions  Difficulties in relation to contracts and transactions  Form of competition concern most relevant or significant for MSMEs  Business practices of MSMEs

 “Cut throat competition”

 The start-up ecosystem

slide-42
SLIDE 42

MSME FGD Stories

 “Most frustrating period is the “ber-months” and Christmas season because

prices of commodities typically go up. Suppliers (of vegetables and other goods) claim that supply is low. But, based on experience, the suppliers hold

  • ff on the product to create a vacuum for demand, then they release the

goods when prices have gone up. What bothers me is that this seems widespread and fairly known in the food industry but no one has complained. For example, a kilo of lettuce can go for as much as PhP200.00, but if not consumed the resale can be at a much lower price leading to loss.”

 “Price of sugar went up and the price difference is very little within a

particular municipality. But as soon as the MSME surveyed prices just outside the municipality, they were much lower.”

 “Large players (retailers included), can demand contractual terms perceived

to be unfair to MSMEs – amount of goods to be produced and consigned, but 90-day payment remittance period.”

slide-43
SLIDE 43

Policy Recommendations

slide-44
SLIDE 44

Policy Recommendations - Questions Ahead (From the PCC’s First Forum on Competition in Developing Countries – Slido Questions)

Should SMEs be awarded special treatment in ASEAN as some of the ASEAN member states seem to feel that there is a need to do so?....especially on the merger review front...

Should competition agencies be concerned with imposing regulations or play as think tanks to spot market failures?

What is/are the appropriate and effective enforcement tool/s against SMEs who have been found to infringe the competition law: fines, settlement, consent order?

For the established competition agency, how do you effectively advocate and protect/empower MSMEs? Also, how do you promote/keep fair competition among MSMEs and between MSMEs and large businesses/conglomerates?

SMEs may hold significant market power in narrow relevant markets and possess an incentive for anticompetitive behavior. What is the suitable approach in disciplining anticompetitive behavior by SMEs without constraining their ability to compete?

Should a dedicated policy unit be created to take charge of the competition issues faced by SMEs?

How should competition authorities enforce the law with small businesses that commit anti-competitive practices without alienating small businesses as a group? With lower fees and penalties? Should they merely order them to desist?

slide-45
SLIDE 45

Policy Recommendations

 Need to formulate awareness and advocacy programs for MSMEs  Review of existing laws and regulations affecting MSMEs (and competition) for

consistency and alignment (more effectively deploy competition law as tool for intervention)

 Determination by the competition authority of enforcement policy in relation

to MSMEs; improve coordination among relevant government agencies

 Development of knowledge products providing guidelines on the

interpretation and enforcement of the PCA (and other competition related laws)

 Competition policy landscape  Regulatory landscape  Nature of competition law as multi-dimensional and highly technical, with

malleable legal standards

slide-46
SLIDE 46

Further Research

 More education is needed for MSMEs in this area:

 MSME-focussed seminars - who to target, how to focus them?  Online training for SMEs  Educating trade associations on competition law  Competition law short course for UP-ISSI to use  Designing a compliance programme for MSMEs

 Creating materials for dissemination:

 Case studies

slide-47
SLIDE 47

Thank you

Rachel Burgess: rbcompetitionlaw@gmail.com Gwen De Vera: ggdevera@outlook.com