Intellectual Property Rights: A Few Thoughts from an - - PowerPoint PPT Presentation

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Intellectual Property Rights: A Few Thoughts from an - - PowerPoint PPT Presentation

Intellectual Property Rights: A Few Thoughts from an Entrepreneurship and Organizational Learning Perspective Andreas Schwab Department of Management Iowa State University Visiting Fulbright Senior Scholar Institute of Technology Bandung


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Intellectual Property Rights: A Few Thoughts from an Entrepreneurship and Organizational Learning Perspective

Andreas Schwab

Department of Management Iowa State University Visiting Fulbright Senior Scholar Institute of Technology Bandung

Presentation BINUS University, Jakarta 2013

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SLIDE 2

An Up-Hill Battle

Innovation is not only the process of creating Innovation is not only the process of creating something new, but simultaneously the something new, but simultaneously the destruction of something old. destruction of something old. Innovation as creative destruction. Innovation as creative destruction.

Joseph Schumpeter Joseph Schumpeter (1883-1950) (1883-1950)

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Some challenges are justified...

Many innovative ideas turn out to be dead ends ...

Pharmaceutical Research

http://www.clinical-trials-info.com/drug- http://www.clinical-trials-info.com/drug- discovery-trends discovery-trends

Total: 15 years

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Some Challenges are justified...

Many other innovative ideas turn out to be less valuable than expected

  • Very similar solution already exists
  • Functionally different superior solution exists
  • Execution and implementation not feasible
  • ... sometimes "not yet"

Magnetic Resonance Magnetic Resonance Imaging (MRI) Imaging (MRI) 1932 - 1970 1932 - 1970

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SLIDE 5

Other challenges not so justified

Inferior product supported by powerful competitors

  • Access to distribution channels
  • Economies of scale

Inferior product supported by powerful institutional norms

  • Governmental certification
  • Strong social and behavioral norms
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How can IP help?

Patent database enables novelty evaluations

  • Patent search during invention process
  • Patent search after invention process

Patents increase legitimacy of innovating entrepreneurs

  • Financial support
  • Customer support

Patents protect innovators against imitation by

  • thers
  • Powerful competitors
  • Powerful customers
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SLIDE 7

But increasingly IP does not help

Intransparency of patent databases

  • Globalization
  • Provisional patent filings
  • Back-lock of patent applications
  • Limited scrutiny by some patent offices (e.g., US)

Enforceability of patent rights

  • Globalization
  • Costly and unpredictable litigation processes (e.g., US)

Predatory use of patent system

  • Patent trolls
  • Defensive patent-based strategies by powerful incumbents
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SLIDE 8

Patent System Needs Fixing

National Level

  • Money talks (e.g., US stagnant budget for patent office)
  • Better focus of economic policy (e.g., soft infrastructure

matters)

International or Global Level

  • Harmonized patenting processes
  • International enforcement

Opportunity to "revolutionize" patent system

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SLIDE 9

Organizational knowledge management instrument

  • Patents
  • Trade secrets
  • Limited access
  • Open access

Traditional knowledge management approaches of organizations are challenged by

  • Rapid globalization
  • Continuing advances

in information technology

Patent System and Knowledge Management Strategies

IP/Patent-related issues and solutions are only one part of bigger puzzle.

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Intellectual Property Rights: A Few Thoughts from an Entrepreneurship and Organizational Learning Perspective

Andreas Schwab

Department of Management Iowa State University Visiting Fulbright Senior Scholar Institute of Technology Bandung

Presentation BINUS University, Jakarta 2013