Hepatitis Awareness Month Webinar April 25, 2017 Ma NASTAD - - PowerPoint PPT Presentation

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Hepatitis Awareness Month Webinar April 25, 2017 Ma NASTAD - - PowerPoint PPT Presentation

Table Header Hepatitis Awareness Month Webinar April 25, 2017 Ma NASTAD NASTAD is a leading non-partisan non-profit association that represents public health officials who administer HIV and hepatitis programs in the U.S. and around the


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Hepatitis Awareness Month Webinar

April 25, 2017

Ma
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NASTAD

NASTAD is a leading non-partisan non-profit association that represents public health officials who administer HIV and hepatitis programs in the U.S. and around the world.

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Mission and Vision

NASTAD’s mission is to end the intersecting epidemics of HIV, viral hepatitis, and related conditions by strengthening domestic and global governmental public health through advocacy, capacity building, and social justice. NASTAD's vision is a world free of HIV and viral hepatitis.

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NASTAD’s Chair’s Challenge

The 2016 “Ready to End the HIV and Viral Hepatitis Epidemics” Board Chair’s Challenge calls on U.S. health departments to accelerate the end of HIV and viral hepatitis in the U.S. For Hepatitis Awareness Month the Ending the Epidemics Success Stories will highlight state and local efforts to eliminate Hepatitis C.

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Call to Action

In May, NASTAD will release a Call to Action urging decision makers to make hepatitis a priority.

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HBU is dedicated to reducing the health disparities associated with hepatitis B by increasing awareness, screening, vaccination, and linkage to care for high-risk communities across the United States. Hep B United Coalition Partners Hep B United is a national coalition that was established by the Hepatitis B Foundation and the Association of Asian Pacific Community Health Organizations to address the public health challenge of hepatitis B.

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Hepatitis B Resources and Initiatives

Find free hepatitis B testing, vaccination, health fairs, community forums, and awareness & advocacy events in your

  • state. Visit www.hepbunited.org for full

listing. On Facebook and Twitter look out for OLIVER™!#OLIVERTra vels

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CDC Resources for Hepatitis Awareness Month & Beyond

April 25, 2017 Amanda Carnes & Sherry Chen

Communication, Education and Training Team Division of Viral Hepatitis

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Hepatitis Awareness Month

  • Objectives:

– Raise awareness – Encourage testing on Hepatitis Testing Day – Promote online Hepatitis Risk Assessment

  • Activities:

– Generate news – Share resources – Engage partners with social media

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Hepatitis Awareness Month

http://www.cdc.gov/hepatitis/heppromoresources.htm

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Buttons & Badges

http://www.cdc.gov/knowmorehepatitis/Media/ButtonsBadges.htm#hra

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Additional Resources

  • Live-read radio PSAs
  • Proclamations
  • ABCs of Viral Hepatitis feature
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FREE Posters

  • Select and place poster orders here:

http://wwwn.cdc.gov/pubs/CDCInfoOnDemand.aspx?ProgramID=48

  • Takes 2-4 weeks to ship
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NATIONAL CAMPAIGNS

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Know Hepatitis B Campaign

Goal: Increase testing for chronic Hepatitis B Campaign Phases:

  • Three phases since launch in 2013
  • Phase IV – Summer 2017

Audience: Asian Americans Languages: Chinese, Korean, Vietnamese, English Campaign resources:

– Suite of materials developed to encourage testing for hepatitis B – Materials can be modified for local communities and events

Campaign Website: www.cdc.gov/KnowHepatitisB

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Campaign Materials

Broadcast

  • Video PSAs

Digital & Social Media

  • Banner ads
  • Infographic

Print

  • Posters
  • Localizable templates

for flyers and ads Provider Clinical Tools

  • Radio PSAs
  • Buttons and badges
  • Risk assessment card
  • Fact sheets
  • Print ads
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TV PSAs & CDC YouTube Videos

Cantonese Mandarin Vietnamese Korean English

http://www.cdc.gov/knowhepatitisb/materials.htm#psa

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Patient Education Fact Sheets

English 7 Asian Languages 3 African Languages English for Native Hawaiians & Pacific Islanders http://www.cdc.gov/knowhepatitisb/materials.htm#factsheets

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Posters, Infographics, Flyers, Quizzes

https://www.cdc.gov/knowhepatitisb/materials.htm

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Using Know Hepatitis B Materials

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Know More Hepatitis

National Multi-Media Campaign

  • Increase awareness of hepatitis C
  • Encourage testing of those born 1945-1965

Campaign Phases

  • Three phases since launch in late 2012
  • Phase IV – Summer 2017

Audiences

  • Consumers born from 1945 to 1965
  • Primary care providers

Campaign Website: www.cdc.gov/KnowMoreHepatitis

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Campaign Materials

Broadcast

  • Video PSAs

Digital & Social Media

  • Banner ads
  • Pre-roll buys

Print/Out of Home

  • Print ads
  • Airport dioramas

Patient Education

  • Posters

Provider Clinical Tools

  • Radio PSAs
  • Buttons and badges
  • Twitter & YouTube
  • Billboards
  • Transit ads Print

ads

  • Fact sheets
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TV PSAs & CDC YouTube Videos

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Campaign Materials

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Use of Campaign Materials

  • Materials are in the public

domain

  • Encourage their use if it

meets your needs

  • Open to suggestions for new

materials

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Provider Clinical Tools

https://www.cdc.gov/hepatitis/resources/healthprofessionaltools.htm

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Hepatitis Risk Assessment

  • Purpose: Easy to use, online tool designed to assess a person’s

risk for hepatitis A, B and/or C

  • Audiences:

– Baby Boomers – Asian Americans – People with past risk behaviors or events

  • Application: Used in privacy of person’s home
  • r at a doctor’s office
  • Action: Tailored CDC recommendations to foster dialogue with

provider

  • Located: http://www.cdc.gov/hepatitis/RiskAssessment/
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Hepatitis Online Risk Assessment

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Promoting the Risk Assessment

http://www.cdc.gov/knowmorehepatitis/Media/ButtonsBadges.htm#HRA

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GET INVOLVED & STAY CONNECTED

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Sign up for GovDelivery

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@CDCHep

  • Started in 2009
  • >33,000 followers
  • Supports recommendations

& campaigns

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Get Tested Website

https://gettested.cdc.gov/

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Be #HepAware Thunderclap

http://thndr.me/UtWAFY

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THANK YOU

For more contact: Amanda Carnes at ccarnes@cdc.gov Sherry Chen at schen1@cdc.gov

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NJ HepB Coalition

Wen-chi Chen, Program Coordinator Ruth Brogden, Program Manager

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Hospital Base

  • Hospital Screening and Educational Activities
  • Lunch and Learn with Residents
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Community Based Activities

  • HepB Awareness
  • Educational talks
  • Film Screening – “Another Life”
  • Free HepB Screening
  • Clinic
  • Community
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Community events

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“Another Life” Screening July 20th Millburn Cinema

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Mass Communication

  • Ethnic print, local Chinese Newspaper and

Magazine

  • Social Media to promote the HepB related events
  • Facebook page
  • Mobile app (Line, WeChat, WhatsApp…)
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HEPATITIS AWARENESS MONTH IN PHILLY

ALEX SHIRREFFS, MPH HIV/HCV PROJECT COORDINATOR JACK HILDICK-SMITH VIRAL HEPATITIS PREVENTION COORDINATOR

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H.A.M. AT A LOCAL LEVEL

Challenges:

  • No or limited funding for Hepatitis Awareness Month activities
  • Time and labor intensive for bigger events
  • Can be difficult for orgs that have other duties beyond hepatitis

Opportunities:

  • Energize your local coalition or hepatitis partners
  • Engage and educate new stakeholders
  • Generate news coverage for local hepatitis activities
  • Interact with national hepatitis partners
  • Create local traditions that can be repeated each year
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H.A.M. IN PENNSYLVANIA

2015: Summit to End Hepatitis C

  • Supported by CDC Foundation
  • 100+ participants from across

the state (and beyond)

  • Each session covered a

component of the HCV cascade

  • Presentations followed by

discussion

  • Highlights:
  • Participants signed a

Commitment to end hep C

  • Treatment restrictions

changed to remove abstinence requirement!

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CRAFT LOCAL MESSAGES

Hep Message in PECO Crown Lights

  • Something unique to

Philadelphia

  • Is there something that sets your

city/state apart that you can use to deliver a message?

  • San Francisco lit up City Hall

O’Liver Says…

  • Signs for people to fill out a

message

  • At events, meetings, partner

agencies

  • Share-able on social media
  • Could adapt for other events like

advocacy visits with elected

  • fficials
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CRAFT LOCAL MESSAGES

Hep Message in PECO Crown Lights

  • Something unique to

Philadelphia

  • Is there something that sets your

city/state apart that you can use to deliver a message?

  • San Francisco lit up City Hall

O’Liver Says…

  • Signs for people to fill out a

message

  • At events, meetings, partner

agencies

  • Share-able on social media
  • Could adapt for other events like

advocacy visits with elected

  • fficials
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CHECK LOCAL CALENDARS!

Build Hepatitis into an existing community event!

  • HepCAP hosted booth

and activities at Philadelphia Science Festival Pharmacy & Therapeutics Committee Meeting

  • 2016: HepCAP

Members protested treatment restrictions in Harrisburg

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GO VIRAL! H.A.M AND BEYOND

Make Something Fun!

  • Created a series of videos:
  • Dance Mob in Love Park
  • HepFree Music Video
  • Available via YouTube:
  • HCV C A Difference
  • Hepatitis C Allies of

Philadelphia (HepCAP)

  • Great way to use volunteers or

students; engage with community partners in a creative way

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TAG TEAM! HEP B & C JOIN FORCES

Storm City Hall!

  • Request a proclamation from City Council
  • Make a big show of receiving it with partners (and O’Liver!)
  • Make it an annual tradition

Think About the Link Summit (May 19)

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May 2017 Events

Catherine Freeland, MPH

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May 4th Lunch and Learn

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May 13th Health Fairs

  • Hindi Health Fair, North Philadelphia
  • Partnership with the Philadelphia Corporation for Aging, educating seniors

about HBV

  • Free Library of Philadelphia South Philly Location
  • Adult Vaccination Presentation on hepatitis B
  • African Family Health Organization, North Philadelphia Health Fair
  • Providing education and information on HBV
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May 19th Philadelphia Summit

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HBV Screenings

  • May 20th in

partnership with African Family Health Organization in West Philadelphia

  • May 21st in

partnership with the IndoChinese American Council, RISE, and Jefferson APAMSA

Other HBV Activities

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Questions

You can ask questions by typing them into the chat box or virtually raising your hand so we can unmute your line. If you are joining via phone only, you can raise your hand to ask a question by pressing *9.

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Contact Us

NASTAD Chris Taylor ctaylor@NASTAD.org Mariah Johnson mjohnson@NASTAD.org Alyssa Kitlas akitlas@NASTAD.org Hep B United Kate Moraras kate.moraras@hepb.org