Global Pharmaceutical Market and Generics IGPA Kyoto December 2012 - - PowerPoint PPT Presentation

global pharmaceutical market and generics
SMART_READER_LITE
LIVE PREVIEW

Global Pharmaceutical Market and Generics IGPA Kyoto December 2012 - - PowerPoint PPT Presentation

Global Pharmaceutical Market and Generics IGPA Kyoto December 2012 Healthcare is a priority but cost becoming unsustainable in mature markets UK US$ 3,487 US$ 4,218 US$ 3,067 1992 2009 US$ 3,978 US$ 2,877 US$ 7,960 HC Real Wages HC


slide-1
SLIDE 1

Global Pharmaceutical Market and Generics

IGPA Kyoto December 2012

slide-2
SLIDE 2

1992 2009

UK

Healthcare is a priority but cost becoming unsustainable in mature markets

HC spend Real GDP Wages

Source: Economic Intelligence Unit (EIU), August 2011; OECD Health Data 2011; * data until 2008

US$ 3,487 US$ 4,218 US$ 3,067 US$ 3,978 US$ 2,877 US$ 7,960

HC spend per capita/US$ PPP, 2009

slide-3
SLIDE 3

Agenda

  • Major trends
  • Global medicines spend
  • Generic medicines
  • Biopharmaceuticals
  • Conclusions

3

slide-4
SLIDE 4

Understanding the Major trends to 2016

  • Mature markets facing low growth, more cost containment

1

  • Pharmerging markets to have high growth with mixed fortunes for

Originators

3

  • On patent brand sales to decline as generics aspire to +/- 80%

dispensed prescriptions

5

  • Growth will come from specialist driven markets particularly biologics

but with biosimilars making little impact to 2016

6

  • Europe is under pressure with severe hospital debt and austerity

measures

2

  • Consolidation within the industry and diversification by originators

changing the playing field

4

slide-5
SLIDE 5

Agenda

  • Major trends
  • Global medicines spend
  • Generic medicines
  • Biopharmaceuticals
  • Conclusions

5

slide-6
SLIDE 6

6

The Global Use of Medicines: Outlook Through 2016 Report by the IMS Institute for Healthcare Informatics

Global Spending on Medicines

Global spending on medicines annually will grow to nearly $1.2 trillion by 2016, as the pharmerging markets, biologics and generics contribute a greater share of spending.

  • By 2016, developed markets will decline to 57% of global

spending due to patent expiries, slower brand spending growth and increased cost containment actions by payers.

  • Pharmerging markets share of spending will increase by 10

percentage points to 30% of global spending over the next five years, as population and economic growth will drive a dramatically higher use of medicines in these markets.

  • There will be an accelerated shift in spending to generics;

biologic medicines are expected to account for $200-210Bn

  • f global spending, while biosimilars will be between $4-6Bn,
  • r 2% of biologics spending.
  • Off-invoice discounts and rebates will represent an

estimated $180-190Bn in 2016, which would lower estimated global spending by 15-16% to $995-1,005Bn.

slide-7
SLIDE 7

7

The Global Use of Medicines: Outlook Through 2016 Report by the IMS Institute for Healthcare Informatics

Significant differences in spending per person will remain

  • Developed markets, which include

countries with the most advanced health systems and economies, and are expected to spend an average of $609 per person in 2016.

  • Pharmerging countries, which account for

nearly two-thirds of the world’s population, will average $91 in drug spend per capita in 2016.

  • Many pharmerging countries have been

making significant efforts to cover more

  • f their populations with health insurance

and basic medical services; however, millions still have limited access to healthcare, often because they must pay a significant portion of their healthcare costs.

Chart notes Real spending in 2005$ at variable exchange rates, adjusted for purchasing power parity. *Region average drug spend weighted by population Pharmerging Tier 2: Brazil, India, Russia. Pharmerging Tier 3: Argentina, Egypt, Indonesia, Mexico, Pakistan, Poland, Romania, South Africa, Thailand, Turkey, Ukraine, Venezuela, Vietnam. Rest of Europe excludes Russia, Turkey, Poland, Romania, Ukraine, which are included in pharmerging.

Source: IMS Market Prognosis, May 2012; Economist Intelligence Unit, Jan 2012

U.S. $892 Pop. 326Mn Japan $644 Pop. 124Mn Canada $420 Pop. 36Mn EU5* $375 Pop. 320Mn South Korea $323 Pop. 50Mn Rest of Europe $321 Pop. 105Mn Brazil $180 Pop. 201Mn Russia $179 Pop. 140Mn China $121 Pop. 1,349Mn Pharmerging Tier3 $96 Pop. 1,012Mn

India $33 Pop. 1,292Mn

Developed Pharmerging

2016 Pharmaceutical Spend Per Capita 2005$ and Population

GLOBAL SPENDING ON MEDICINES

slide-8
SLIDE 8

8

The Global Use of Medicines: Outlook Through 2016 Report by the IMS Institute for Healthcare Informatics

Chart notes Spending in US$ with constant exchange rates. Specialty therapies are products which are often injectables, high-cost, biologic or requiring cold-chain distribution. They are mostly used by specialists, and include treatments for cancer, other serious diseases and often involve complex patient follow-up or monitoring. Therapy forecasts from IMS Therapy Forecaster adapted by the IMS Institute to represent global forecasts and to include additional classes. Abbreviations: COPD: Chronic Obstructive Pulmonary Disease; HIV: Human Immunodeficiency Virus; ADHD: Attention Deficit Hyperactivity Disorder.

The top 20 therapy areas will account for 42% of spending

Spending in 2016

Source: IMS Institute for Healthcare Informatics, May 2012

  • Classes with the highest levels of

spending on medicines in 2016 are expected to include cancer, diabetes and asthma/COPD.

  • Overall, the top 20 therapy areas will

account for 42% of total spending.

  • Seven of the top 20 classes are specialty

medicines, often with novel mechanisms and improved efficacy, and represent many of the most important and recent innovations in global medicine.

  • These medicines include breakthroughs

for melanoma, prostate cancer, autoimmune diseases, lupus, multiple sclerosis and hepatitis C. Top 20 Global Therapy Areas

$83-88Bn $48-53Bn $44-48Bn $33-36Bn $31-34Bn $22-25Bn $22-25Bn $22-25Bn $19-22Bn $16-18Bn $15-17Bn $14-16Bn $14-16Bn $14-16Bn $14-16Bn $13-15Bn $13-15Bn $13-15Bn $12-14Bn $12-14Bn

Specialty Traditional

Top 20 Classes, 42%

GLOBAL SPENDING ON MEDICINES

slide-9
SLIDE 9

9

The Global Use of Medicines: Outlook Through 2016 Report by the IMS Institute for Healthcare Informatics

Chart notes Biologics include single identified components, whole cells, and include some forms of polymers. They can be purified from human, animal, plant or micro-organism sources. Biologics can be produced by recombinant DNA technology or chemically synthesized. Biosimilar products are biologic products approved in a country which has an abbreviated approval process for biologic products that reference an originator biologic in the regulatory submission.

  • Biologics will account for an increased

share of spending by 2016, as important clinical advances continue to emerge from research, and patients around the world are treated.

  • Spending on biosimilars will increase from

$693Mn in 2011 to $4-6Bn by 2016, which represents 2% of biologic spending.

  • Adoption is expected to remain modest

through 2016, largely because most biologic medicines will stay protected by patents or market exclusivity in many countries. 2016 2011 2006

Global Biologics Spending

Source: IMS Consulting Group, May 2012

Biologics usage will drive many therapeutic areas increasing the need for biosimilars to manage costs

$93Bn $157Bn $200-210Bn

99.98% Total Biologics Market

GLOBAL SPENDING ON MEDICINES

slide-10
SLIDE 10

10

The Global Use of Medicines: Outlook Through 2016 Report by the IMS Institute for Healthcare Informatics

Transformations in Disease Treatment

New medicines will transform patient care in a large number of diseases including cancer, heart disease and central nervous disorders, though significant gaps will remain in several global priority diseases.

  • From 2006-2010, 140 NMEs were launched globally, with

the developed markets gaining the most from these new product introductions. While few medicines are uniformly available across most countries, the most innovative ones are broadly available, across developed and pharmerging markets, including medicines for treating diabetes, HIV and thrombosis.

  • Greater availability of existing and new medicines will

transform care as treatments for global priority diseases improve and clusters of new therapies, with existing or novel mechanisms of action, provide more options for patients.

  • More new medicines will be launched per year during the

next five years, including innovative therapies for Alzheimer’s, autoimmune diseases, diabetes, and a number of cancers and orphan diseases.

  • Treatments for priority diseases will improve, but gaps will

remain.

slide-11
SLIDE 11

11

The Global Use of Medicines: Outlook Through 2016 Report by the IMS Institute for Healthcare Informatics

Treatment will be transformed by new and existing mechanisms

  • Between 32-37 innovative products are

expected to be launched per year over the next five years.

  • These developments include new

mechanisms of action in several disease states such as Alzheimer’s, autoimmune diseases and various types of cancer, which have the potential to transform disease treatment, though not every therapy will become available or achieve its ultimate clinical aims.

  • There are also further developments in

areas of research where some therapies have already launched including hepatitis C, multiple sclerosis and prostate cancer, which offer the potential to deliver better efficacy, safety or convenient administration.

Selected Product Launches 2012-2016

DISEASE AREA EXISTING MECHANISMS NEW MECHANISMS

Autoimmune

  • JAK inhibitor (tofacitinib )

Alzheimer’s disease

  • MAb (bapineuzumab,

solanezumab) Breast cancer

  • MAb (pertuzumab, trastuzumab

emtansine) Diabetes

  • GLP-1 (albiglutide, dulaglutide,

lixisenatide)

  • DPP IV (anagliptin, gemigliptin,

teneligliptin, trelagliptin)

  • SGLT inhibitor (canagliflozin,

dapagliflozin, empagliflozin, ipragliflozin, tofogliflozin) Hepatitis C

  • NS3/4A proteinase inhibitor

(asunaprevir, BI 201335, simeprevir)

  • NS5A inhibitor (daclatasvir)

HIV

  • Reverse transcriptase inhibitor

(elvitegravir + emtricitabine + tenofovir disoproxil + cobicistat) Lupus

  • Fusion protein (atacicept)
  • MAb (epratuzumab, tabalumab)

Melanoma

  • BRAF kinase inhibitor

(dabrafenib)

  • Oncolytic HSV vector (talimogene

laherparepvec)* Multiple sclerosis

  • Immunomodulator (laquinimod,

teriflunomide)

  • MAb (daclizumab, ocrelizumab)

Ovarian cancer

  • Folate-targeted drug conjugate

(vintafolide)

  • Kinase inhibitor (nintedanib)

Obesity

  • Appetite suppressants

(lorcaserin, phentermine/topiramate) Thrombosis/ ACS

  • Blood clotting factor Xa inhibitor

(idraparinux sodium,

  • tamixaban)

Prostate cancer

  • Antiandrogen

(enzalutamide/MDV3100)

  • Kinase inhibitor (cabozantanib)
  • Radiotherapeutic (radium-223

chloride)

Chart notes Table includes selected not yet launched New Molecular Entities (NME) expected to be launched by 2016. An NME is the first commercial launch of a novel therapeutic entity. Abbreviations: JAK: janus-like kinase inhibitor; MAb: monocloncal antibody; GLP-1: glucagon-like peptide-1; DPPIV: dipeptidyl peptidase-IV inhibitor; SGLT: sodium-glucose cotransporter inhibitor; HSV: 5-HT2C: immunotherapeutic cancer vaccine, 5-hydroxytryptamine 2C; Xa: Xa coagulation factor inhibitor; NS5A: non-structural protein 5A; HSV: herpes simplex virus; ACS: acute coronary syndrome.

Source: IMS Institute for Healthcare Informatics, May 2012

TRANSFORMATIONS IN DISEASE TREATMENT

slide-12
SLIDE 12

Developed Markets CAGR 2012-2016 US 1-4% Japan 1-4% Germany 0-3% France (2)-1% Italy 0-3% Canada 0-3% Spain (4)–(1)% UK 0-3%

  • S. Korea

2-5% Developed 1-4% Pharmerging Markets CAGR 2012-16 Tier 1 (China) 15-18% Tier 2 12-15% Brazil 12-15% Russia 10-13% India 14-17% Tier 3 7-10% Pharmerging 12-15%

12 Source: IMS Market Prognosis, Apr 2012

Global Sales and Market Growth

At par with region CAGR Lower than region CAGR Higher than region CAGR

Pharmaceutical growth is expected at 3-6% CAGR up to 2016 with value over US$ 1.1 trillion in 2016*

(*) at ex-manufacturer price levels, not including rebates and discounts. Contains Audited + Unaudited data. All CAGR calculations are 5 years

  • 10%
  • 5%

0% 5% 10% 15% 20%

200 400 600 800 1,000 1,200 1,400 2011 2012 (f) 2013 (f) 2014 (f) 2015 (f) 2016 (f)

% GROWTH (CONST US$) SALES US$BN

Grand Total US EU5 Japan Pharmerging Tier 1 Pharmerging Tier 2 Pharmerging Tier 3 Canada South Korea

slide-13
SLIDE 13

Agenda

  • Major trends
  • Global medicines spend
  • Generic medicines
  • Biopharmaceuticals
  • Conclusions

13

slide-14
SLIDE 14

Source: IMS Health, MIDAS, MAT Mar 2012, Rx only. Market Segmentation + LIC countries

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 Value Growth (%) Value Sales in US$ Billion 180 170 160 150 140 130 120 110 100 90 80 70 60 50 40 30 20 10 2012 172 2011 154 2010 135 2009 121 2008 111 Generics Sales Generics Growth Pharma Growth

2008-2012: Global Generic Sales

Generics have seen superior double digit growth performance for a number of years

1 4

slide-15
SLIDE 15
  • 10%

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 2009 2008 2011 2010

7%

2012

5% 28% 23% 5% 24% 14% 5% 25% 3% 4% 24% 29% 14% 6% 5% 26%

Contribution to Growth (%)

1% 28% 3% 20% 40% 11% 7% 18% 4% 1% 20% 30% 11% 10% 18% 5% 1% 23%

Source: IMS Health, MIDAS, MAT Mar 2012, Rx only. Market Segmentation + LIC countries.

US leads generics sales and growth

China’s contribution to growth falling from its earlier highs

20% 2% 4% 13% 5% 23% 32%

Leading generic markets share by sales Country Contribution to Generic Market Growth ROW RUSSIA INDIA CHINA BRAZIL Europe North America

15

slide-16
SLIDE 16

Asia-Pac has overtaken European generics market in size

N.America $55.7bn SU188.9bn +9.7% +4.6% L.America $20.0bn SU65.9bn +22.2% +11.1% Asia/Australasia* $48.6bn SU364.3bn +13.0% +6.9% Europe $43.1bn SU235.7bn +5.4% +4.5%

Source: IMS MIDAS MAT Mar 2012. RX only. Market segmentation + LIC markets only. *Japan is a subset of Asia/Australasia not additional

Africa & ME $5.1bn SU57.2bn +11.8% +3.5%

Global Generic Mkt: $172bn +10.8% SU912bn +5.8%

Japan $5.4bn SU33.3bn +9.7% +1.2%

16

slide-17
SLIDE 17

17

The Global Use of Medicines: Outlook Through 2016 Report by the IMS Institute for Healthcare Informatics

An accelerated shift in spending to generics is expected

  • Global brand spending is forecast to

increase from $596Bn in 2011 to $615- 645Bn in 2016, primarily from developed markets.

  • Global generic spending is expected to

increase from $242Bn to $400-430Bn by 2016, of which $224-244Bn of the increase is from low-cost generics in pharmerging markets.

  • Increased generic spending in developed

markets in the next five years will be driven by generic competition due to patent expiries, with some additional increases due to expanded generic use for

  • ff-patent molecules.
  • In pharmerging markets, generic and

local companies will drive most of the increases in spending.

Chart notes Spending share in US$ with variable exchange rates. Brands defined using IMS’s proprietary market segmentation methodology and include vaccines, but exclude branded generics. Generics are defined as unbranded generics and branded generics but exclude OTC. Other products include OTC, diagnostics and non-therapeutics.

Global Spending, 2011 and 2016

53% 35% 12%

58 % 51 % 33 % 40 % 9% 9% 73% 69% 14% 18% 13% 13% 30 % 24 % 57 % 65 % 13 % 11 %

63% 25% 12% Brand Generic Other

Global Spending in 2011: $956Bn

Source: IMS Institute for Healthcare Informatics, IMS Market Prognosis, May 2012

Global Spending in 2016: $1,175-1,205Bn

$660-690Bn $345-375Bn $140-170Bn $596Bn $242Bn $118Bn $627Bn $194Bn $135Bn $615-645Bn $400-430Bn $130-160Bn

Pharmerging Developed Rest of World

GLOBAL SPENDING ON MEDICINES

slide-18
SLIDE 18

18 18 18

Factors that have been shown to drive generic utilisation

  • Mandatory INN prescribing
  • Generic first dispensing and prescribing
  • Large price differential between generic and originator
  • Reimbursement levels
  • Patient Co-payments
  • Incentives for dispensing/prescribing generics
slide-19
SLIDE 19

19 19 19

Factors that inhibit generic utilisation

  • Lack of incentives for pharmacists to dispense
  • Lack of margin for wholesalers to distribute
  • Preference for brands in certain markets
  • Influence of originators
  • Across the board price cuts
  • Quality concerns
slide-20
SLIDE 20

Agenda

  • Major trends
  • Global medicines spend
  • Generic medicines
  • Biopharmaceuticals
  • Conclusions

20

slide-21
SLIDE 21

21 21 21

Biologics growth is nearly double that of total pharma

Putting additional financial pressure on healthcare budgets

US EU5 E7 Japan Canada Others Source: IMS Health, MIDAS, MAT 12/2011

slide-22
SLIDE 22

22 22 22

In Europe, biosimilar uptake increasing

Variances reflect differences in local healthcare systems

Volume per capita as defined daily dose potential of realised market for Biosimilars

4% 3% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 5% BEL 80% BUL 20% 97% AUS 95% DEN** FIN FRA GER GRE* HUN ITA LAT LIT NET* POL ROM SLK SLV** SPA SWE** UK 96% 12% 88% 7% 93% 33% 67% 52% 48% 10% 90% 5% 95% 10% 90% 7% 93% 6% 94% 17% 83% 17% 83% 13% 88% 13% 88% 10% 90% 27% 73% 6% 94% Biosimilars Others

Source: IMS Health, MIDAS, June 2011 ** IMS data combined hospital and retail audit * IMS data covers the retail channel only – Greek market driven by Human growth hormone as original brands refuse to supply (parallel exports also a possibility)

slide-23
SLIDE 23

Latest trends unlock positive scenarios for biosimilars

Timing of impact

Short term (2012-14) Long term (2014+)

Impact

Barrier Driver

New alliances - especially on the BigPharma side – as well as increasing specialization along the value chain Pfizer – Biocon deal called off Merck close Bioventures project Extension of Enbrel patent in the US Overall macroeconomic framework Advent of development of some of the new biosimilars* Evolving regulatory framework in Asia and active role of national governments on biosimilars US guidance New guidance on MAbs and Int. Β in EU Increasing uptake in EU, with recent acceleration Risk in return on investments (high upfront cost, length of development, uncertain uptake) Increasing number of competitors

*Infliximab, trastuzumab, rituximab

Rituxan development issues Life cycle and pricing strategies

slide-24
SLIDE 24

Current biosimilars only scratch the surface…among the new TAs, anti-TNF and MAbs are key

Along with insulins, they account for more than 40% of the overall biologic market

Source: IMS MIDAS, 12/2011

(It includes old generation insulins which are unlikely to be targeted by biosimilar players)

slide-25
SLIDE 25

New biologics represent a threat for budgets but also biosimilars

Patients should expect the latest and most effective therapies so the biosimilar value proposition should include both the originator and follow-on biologics in the same TA

Biosimilars 1st Generation New biologics

(future generation)

adalimumab rituximab trastuzumab etanercept infliximab interferon beta cetuximab insulins bevacizumab

Simponi Cimzia Other JAK-1 inhibitors pertuzumab T-DM 1 Novel OADs tofacitinib Omontys (peginesatide) Dimethyl fumarate

slide-26
SLIDE 26

Agenda

  • Major trends
  • Global medicines spend
  • Generic medicines
  • Biopharmaceuticals
  • Conclusions

26

slide-27
SLIDE 27

27

Generic Medicines and Biosimilars: key elements in controlling costs and increasing access to medicines

Prevention should always be the starting point Compliance remains a challenge Generic medicines represent gold standards Earlier diagnosis and treatment initiation extends treatment periods Value to payers and regulators is critical as drugs bill escalates Government measures must hasten the penetration of generics and biosimilars Price cuts continue to stifle generic growth Demand for latest innovations in key therapy areas will increase Use of disease modifying drugs and biologicals in primary care indications will drive drug costs

slide-28
SLIDE 28

One sure thing...

We have to sell more....

......... .... for less

28

slide-29
SLIDE 29

Thank you

asheppard@uk.imshealth.com IMS Health