Foyle Maritime e Festival & Clipper Race & Clipper Race e - PowerPoint PPT Presentation

Foyle Maritime e Festival & Clipper Race & Clipper Race e Presentation 26 6 May 2016

Background Derry City & Strabane Dist trict Council is in final year of 4 year/2 race spon nsorship and is currently a boat sponsor in 2015/16 6 race. The city will host the Clipp per Race on a stopover that will be known as the F Foyle Maritime Festival from 9 – 17 July 2016

Festival Overview – Ke ey Dates Clipper Boat Arrivals – Foyle Port Marina Thursday 07 – Monday 11 July inclusive Let’s Get Curious – Race Village at Foyle P Port Marina Marina Thursday 07 – Wednesday 13 July City Centre Programme Sat 09 – Wednesday 13 July Festival Bar & Music Stage Guildhall Squa are

Festival Overview – Ke ey Dates Clipper Race Crew Prize Giving Wednesday 13 July @7.30pm Guildhall Square Markets at Queens Quay Saturday 9 – Sunday 17 July Quayside Festival Thursday 14 – Sunday 17 Festival opens along Quayside & Ebrington Square

Festival Overview – Ke ey Dates Clipper Race Kitchens Ebrington, Thursday 14 – Sunday 17 Various times, early closure Friday eve Visiting Boats & Ships Visiting Boats & Ships McFarland Quay Thursday 14 – Sunday 17 7 Friday 15 th July evening Music Concert Ebrington – reduced capac city ticketed event

Festival Overview – Ke ey Dates Festival Finale – Voyage of Sunniva Saturday 16 July 8.30 –11pm Ebrington Square, Quayside festival zones s and River Foyle Sunday 17 July Parade of Sail 13:00 Festival closes 6pm

Infrastructure Schedules Location Dates Activity Quayside Festival Zones May onwards Site preparation Quayside Festival Zones 05 – 17 July Site Build various Guildhall Square 06 – 08 July Site Build Ebrington Square 10 – 13 July Site Build Guildhall Square 14 - 15 July Site take down 9 th July (from midnigh Festival Village Markets ht) Site Build Ready by 6am Ebrington Square 18 – 19 July Site Take Down Quayside Festival Zones 18 – 19 July Site take down

Festival Zones Festival Zones Dates Guildhall Sq/ Waterloo Place 09 – 13 July y Ebrington Square 14 – 17 July y Artisan Market 09 – 17 July y (Peace Bridge to Council car park) (Peace Bridge to Council car park) Festival Village 14 – 17 July y Corporate Village 09 -17 July Sainsbury’s Zone 14 – 17 July y Harbour House - Event Control 08 – 17 July y Clipper Race Office – 1-3 Waterloo Place 07 – 17 July y DCSDC Strand Road Offices – Festival Press & 09 – 17 July y Marketing Team

Ebrington Square

Artisan Market

Festival Village

Corporate Zone

Little Sailors Zone

Marketing Last Media Evaluation report had AVE value £849, 9,357, PR Value £2,548,071 Occupancy on key nights already Over 80% 16 th Ju uly, Over 70% other weekend nights. Campaign ongoing but ramped up now from end of May including ads Channel 4, UTV and Good Morning B Britain also Billboard campaign Discovery Channel and Eurosport competition wit ith TNI RTE Irish Nationwide programming Outside OB’s Q Bus and BBC