Dundee: a city of designs Michael Marra 17 th March 2016 V&A at - - PowerPoint PPT Presentation

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Dundee: a city of designs Michael Marra 17 th March 2016 V&A at - - PowerPoint PPT Presentation

Sep 16, 2022 8 likes •224 views

Dundee: a city of designs Michael Marra 17 th March 2016 V&A at Dundee design ( dzn ) n . 1. Do or plan something with a specific purpose in mind. 2. designs aim to obtain something, typically in an underhand way Grays

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Dundee: a city of designs

Michael Marra 17th March 2016

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V&A at Dundee

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de·sign (dɪˈzʌɪn) n.

  • 1. Do or plan something with a specific

purpose in mind.

  • 2. designs – aim to obtain something,

typically in an underhand way

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  • Gray’s School of Art
  • DJCAD & Abertay
  • Instjtute for Capitalising
  • n Creatjvity
  • Edinburgh College of Art
  • Glasgow School of Art
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  • 2000 to 2009:
  • 37% growth from inputs, 63% from innovatjon
  • £24bn collapse in R&D – No long tail
  • Scotland – Low BERD v High HERD
  • 98% fjrms in private sector economy are SMEs
  • Gap in provision
  • Long term fundamental problems…

Why KE between HE and SMEs?

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chi·as·ma (kahy-az-muh) n.

  • 1. where ideas meet at the point of creation.
  • 2. Cell Biology. a biological term where two

Chromatids overlap in the process of meiosis.

  • 3. Design in Action. residential innovation

events where people often with wildly different craft skills come together to solve complex problems by generating new and often elegantly simple ideas.

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Project Status

2013 2014 2015 2016

Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May

Kn

  • w

Sug ar Sh

  • p

Be er5 2 Tap pst

  • ry

UA N Scr AP Pb

  • k

Kit che n Tab le

17 months to launch at RHS 3 months to launch 15 months to sofu launch of pop-up shop 10 months to launch 18 months to launch 26 months to launch 19 months to launch 12 months to launch 10 months to launch 25 months to launch 16 months to launch 12 months to launch

  • 3 projects have launched (so far)…
  • 13 out of 17 projects funded are expected to

launch/have launched (76%)

12+ months to launch Appointed a CEO to lead the business (Oct 2015)

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  • Nature of our economy may have changed beyond

current recognitjon.

  • Employment, growth
  • Growing start-up rate
  • Longer survival, lower growth
  • Failure of innovatjon
  • Measurements – market failure models rather than

market creatjon

  • Lifestyle business – KT v KE, Interface awards.

But…

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  • IP as a barrier to, rather than a driver of,

collaboratjon – Incentjve structures

  • Nature of KE – Long term relatjonships

Learning

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