Doctoral Careers 29 November 2017 Housekeeping Doctoral Careers - - - PowerPoint PPT Presentation

29 November 2017

Doctoral Careers

Housekeeping

Doctoral Careers - Outline for today

10:00 Welcome and introductions Elizabeth Scanlon 10:15 What Do Researchers Do? Julie Bhagat and Helen Armitage, Careers and Employability 11:15 Break 11:30 Career Stories Elizabeth Scanlon and Nicola Palmer, Doctoral School 12:30 Networking lunch (provided) 13:30 Planning Kent Roach, Careers and Employability 14:30 Break 14:45 Network building and profile-raising Nicola Palmer, Doctoral School 15:45 Wrap Up / Close

• 1. What Do Researchers Do?

Doctoral Careers Day 2017

What do researchers do?

Julie Bhagat and Helen Armitage Employability Advisers Careers and Employability

Introductions

• Your name
• Area of research
• Why decided to do the

doctorate

• What you want from the

session....

Current thoughts?

Arts and Humanities and Social Science doctoral grads:

• Part-time
• Fixed-term contracts
• Portfolio working

Destinations: Arts and Humanities doctoral holders

Destinations: social science doctoral holders

Move from academia: Why? Challenges

Difficulty securing academic position better long term prospects Job security (Fixed-term contracts Better salary and working environment what to do?/oppourtuni ties multi- tasking/short deadlines sense of failure culture identity (initial decision)

Move from academia: Roles What helped:

support from new colleagues Writing/ publishing Research policy/admin Teaching Public engagement /science communication broadening experience networking Being

• pen-

minded Research

• utside

HE Prof role in HE expecting it to take time transferable skills

72% fixed-term contracts 1 in 5 on multiple short- term contracts 60% expect long-term academic post

10 Career Paths (jobs.ac.uk)

• 1. Industrial research and development
• 2. Pharmaceutical industry
• 3. Engineering industry
• 4. Central government
• 5. Research councils
• 6. Research roles within the NHS
• 7. Medical communications
• 8. Charity and voluntary sector
• 9. Finance
• 10. Consultancy

• 2. Career Stories

Vitae - Researcher Careers https://www.vitae.ac.uk/researcher-careers Researcher career stories

• 150+ narratives from

individual researchers

• insight into the lives and

career decisions of contributors

The University of Sheffield - Think Ahead Blog #sheffvista

https://thinkaheadsheffield.wordpress.com/category/v-i-s-t-a-profile/ Careers beyond the academy - new vista profile each Friday

Newcastle University Researcher Career Stories

The University of Edinburgh

https://www.ed.ac.uk/careers/postgrad/phd/options/academic- career/academic-career-journeys-at-edinburgh

The University of Manchester

http://www.academiccareer.manchester.ac.uk/

Discussion prompts

• Which elements of any of these stories resonate with

you?

• What have other people in your discipline done?
• Where have your supervisors' previous students

gone?

• Who can you ask about their experience of moving on

from the doctorate?

• 3. Planning

Careers and Employability Service

Careers and Employability Centre City Campus Telephone: 0114 225 3752 E-mail: careers@shu.ac.uk

Doctoral Careers Day 29th November 2017 Career Planning Tactics

Careers & Employability Service

l Commercial Awareness

Team Work

Careers and Employability Centre Phone 0114 225 3752 or email: careers@shu.ac.uk UniHub unihub.shu.ac.uk/students/events Careers Central careerscentral.shu.ac.uk shupace University Life

The doctorate is the start of your research journey, not the end…So what happens next and how can you take an active role in navigating your employment and life choices post-doctorate?

This session will help you:

• Recognise your approach to employability and career planning
• Increase your awareness of career opportunities and vacancy

sources after your PhD/Masters by research

• Know where to go for further Careers support, guidance and

self-help resources

Today's Aims...

Be aware of your Skills ....and continue building them

l Commercial Awareness

Time

Management

Commercial Awareness Creativity Leadership Customer Service Problem Solving Initiative Adaptability Planning / Organisation

Presentation

Team Work

Which picture resonates?....

How can the Careers Service help?

One to One Advice & Guidance

Experiential Support

Employer Events & Fairs

Workshops

such as LinkedIn, Mock Interviews

Jobs

Grad/Prof roles Work while you study

Book an appointment...

Tel: 0114 225 3752 Web: http://careerscentral.shu.ac.uk Email: careers@shu.ac.uk @SHUCareers

Careers @ Student Services, Heart of the Campus, Collegiate Careers and Employability Centre City Campus

‘When the wind blows our

working lives are shaped by many forces. What matters is how we react to them’ Dr Peter Hawkins

The Art of Building Windmills

• Some build walls to resist the
• pportunities which come their way.
• Others build windmills taking control and

turning those opportunities to their own advantage The world of work is changing all the time and this quote lies at the heart of career

management

We have to be aware of and respond to these changes and work them to our advantage in

• rder to remain employable.

What is Employability?

EMPLOYABILITY: a definition

‘Employability is having a set of skills, knowledge, understanding and personal attributes that make a person more likely to choose and secure

• ccupations in which they can be satisfied

and successful.’ (Dacre Pool & Sewell, 2007)

34

What is 'career management'?

What is Career Management?

• Implies taking charge of your future
• In reality a highly interactive process between an

individual and their environment/employer – can be difficult to feel in control of your own destiny

• Good career managers therefore need:
• To understand what they want from life
• Be knowledgeable about careers, routes into them

and career prospects

• An understanding of the wider economic, political,

social and technological climate

DOTS

Well informed career decisions are made when a person has:

• a sense of Self: understands strengths, weaknesses, likes,

dislikes

• knowledge of career Opportunities and routes into career
• pportunities
• understood influences on Decision making and

consequences of decisions

• the skills to Transfer into opportunities e.g. CV, interviews,

tests

Bill Law & Tony Watts NICEC

Career Management...

A continuous process throughout your lifetime which will change according to your personal circumstances Sometimes geared to developing you in your current role Sometimes focussed on preparing you for promotion Sometimes aimed towards getting you a new role or career

Self Awareness building Research and online tools The wider picture Take action Reflect on experience & talk to people

Yourself Careers The wider picture Taking action Review progress

Issues...?

In small groups discuss:

• What do you feel are the main issues facing you

as you plan the next stage of your career?

• What barriers do you face?
• What could you do to overcome these?

Some of the issues you may face...

How to progress a career in academia Awareness of

• ptions other

than academia Need to assess strengths and weaknesses Where to look for

• pportunities

How to tailor my CV/Portfolio Personal expectations too harsh? How do generic employers view PhD holders?

Career Planning: Your Steps

You: very important to know your ideas, values, skills, experience... Research: know what's out there and what can help Reality check: do I have what I need for this path...? Test it out: get experience, test

• ptions, reflect on experience

Action Plan: what are you going to do next?

Career planning where do you start?

Courtesy of The Art of Building Windmills by Dr Peter Hawkins

Where am I now? Where do I want to be? How do I get there? What support do I need? How can I keep improving?

Career Planning Cycle

Career planning tactics

• Start by assessing your current situation

– motivation – skills – experience

• The key is to step back and take an objective look at

yourself

Think about yourself...

Skills What are my skills and abilities (actual and potential)? Motivation What am I interested in doing? What do I enjoy and find important? Personality How do I interact with my environment and circumstances?

Your Career ideas? what would you like to do? Your 'dream job'? Your likes, dislikes and values? What are you already good at? Are you self aware? 'Occupational Awareness' what could you do? What choices have you already made?

what steps do you need to take to get there?

Information

http://careerscentral.shu.ac.uk/

Skills Analysis

Prospects Planner

http://www.prospects.ac.uk/myprospects_planner_login.htm

Profiling for Success

http://www.profilingforsuccess.com/take-an-assessment.php

client code: tflhe access code: shu password: shu041012

Graduates First

http://careerscentral.shu.ac.uk/assessment-centres/psychometric-tests

Self-assessment Resources

From UoS

Research Students - Postgraduates

From Vitae

Understanding yourself

https://www.vitae.ac.uk/researcher-careers https://www.vitae.ac.uk/researcher-careers/researcher- career-stories

Researching careers

• Once you know what motivates you and what

knowledge, and attributes you have you can begin to think about possible job roles

• How much thought have you really given to job roles

and career opportunities?

• How far have you considered widening your career

horizons?

• Stepping away from what you know can be scary but

it can help to open up more opportunities

TARGETjobs

http://targetjobs.co.uk/

Prospects

https://www.prospects.ac.uk/

Where do you see yourself?

• Are you looking for?

– Work in an academic environment? – A research role in a different setting? – Self-employment? – To apply your skills and knowledge to a non-research environment?

• Broadening your horizons

– are there other options you haven't considered?

Some Researcher Career Options

Academic career- route in via post doctoral research post – usually fixed term – i.e. 1-3 years

Lecturing post – possibly teaching only

Research roles

• utside academia in

industry, commerce, public sector, charities, pressure groups, ‘think tanks’, cultural organisations

Opportunities which use your transferable skills

See the University

• f Sheffield’s Skills
• f researchers for a

list of these Research Students

Careers Information for Researchers...

• Prospects job profiles

www.prospects.ac.uk

• Vitae career stories

www.vitae.ac.uk/careerstories

• Epigeum - training and resources for researchers

https://www.epigeum.com/ (have a look at the library catalogue)

• The Shard - SHU's website for Researchers

https://shardprogramme.wordpress.com/shard/career/

• The RCUK’s Case study series: Careers in Research

http://www.rcuk.ac.uk/skills/percase/

• Vitae.ac.uk: Find out what happens to PhD graduates

What do researchers do? Labour market information -

• UKCGE - UK Council for Graduate Education

http://www.ukcge.ac.uk/

• AGCAS

University Researchers & the Jobs Market(2001-09)

Vitae Online

https://www.vitae.ac.uk/researcher-careers

The University

• f Manchester

Careers Service’s Award winning website for postgraduate researchers and research staff

Generate ideas

• Using the Widening Horizons Funnel template:

– write down one career idea you have been considering for a while – then list ideas very similar to this – gradually broadening out your ideas so you have more

• ptions to consider
• Aim

– to get you to consider how far you might be willing to step beyond the environments you are currently considering/know

The widening horizons funnel - example

Nearby Still close A little further Away from research Anything goes Legal or patents ‘Any discipline' – Law, HR, Accounting, Admin. Teaching schools/colleges HR

• Govt. Lab

Scientific/public policy adviser Private sector Research fellow Museum/gallery Government ‘desk researcher’ Not-for-profit Technical support Research Institute Publishing Self-employment

Research post

Lecturer Research Council, Charity, Private company Research Council roles SME Administrator SME, R+D Pharmaceuticals Large company Consultancy firm or

• indep. consultant

Production manager Service sector Your own business Technical sales/marketing Manufacturing Consultancy Government Narrow horizon = Known, safe and secure A little wider but still university based Still research based but different setting Using knowledge but not in research context Using transferable skills rather than specific knowledge or experience

Seeing the wider picture

Being proactive and using networks

• Keep yourself informed
• Keep up to date with developments in the sector, possible new
• penings via: www.vitae.ac.uk/lmi
• Join online discussion forums - academia.edu. , researchgate.net for

scientists, and Mendely and and #phdchat on Twitter

• Put yourself out there! Create a professional LinkedIn profile and

use Twitter to ‘follow’ professional associations, individuals etc.

• Use professional journals and national newspapers such as the FT

Do you know where vacancies for your sector are advertised?

Reflecting on your path so far...

• Why did you decide to do a PhD/Masters by Research?
• Reflect on the following:

– Was this a long held ambition or chance occurrence? – Did you have a clear idea where your PhD would take you? – Has the reality matched your expectations? – What impact has undertaking a PhD had on you as a person?

Types of jobs for PhD graduates

• Academic Research - universities, research institutes, government
• Research in Industry or Business - technology, bio-industry, policy think

tanks, media

• Scientific services - clinical sciences, advisory services, specialist

industries

• Associated commercial careers - technology transfer, patent agent,

data management, regulatory affairs, marketing

• Communication – publishing, editorial, commissioning, production,

press officer, outreach, medical writer

• Teaching - university, schools
• Administrative work
• Self Employment/Consultancy work
• Something completely different ..... Finance, IT, hobby ….

Achieving an academic career

Publications – in ‘high impact’ journals Grant funding – Research Councils, charities, EU Teaching – at university level Supervising – research students (PhD & MSc) Administration – supporting the Dept/University

Research outside academia – some points to consider

Focus is likely to be practical, policy-orientated rather than theoretical Need to distinguish ‘research’ from policy advice or knowledge management Research will be driven by employer’s or client’s needs rather than own intellectual interests Employer may have an ‘agenda’ Findings may have higher public profile but there may be less personal recognition than in academia Employer may have a fairly ‘flat’ hierarchy, leading to limited opportunities for promotion Some scope for freelance

Skills for a research career outside academia

• Quantitative skills – identified by employers as being

in short supply

• Report writing
• Ability to adapt communication styles to a wide

range of audiences

• Customer service skills
• Ability to handle the media
• Creativity/Innovation (BLOOM'S TAXONOMY)

Vitae Researcher Development Framework

Knowledge Base Cognitive Abilities Creativity Personal Qualities Self management Professional & Careers Development Professional Conduct Research Management Finance, Funding & Resources Working with Others Communication & Dissemination Engagement & Impact

Find work experience

Volunteering

• In many different
• rganisations and roles
• Valuable networking and

experience

• Can be a couple of hours a

week to a few months

Shadowing

• Being someone's 'shadow' for

a few days

• Less formal, so employers

usually open to this

Temping

• Short term work through a

recruitment agency

• Variety of opportunities,

usually fairly flexible

Insight Days

• 1-7 days, often within bigger

companies, chance to talk to employers and staff members

Internships

• From 1 week to several

months

• Can be formal or something

you arrange yourself

Self employment / Freelancing

• Test out a path yourself
• support from uni (e.g.

Enterprise Team and Hallam Freelancers)

Common Vacancy Sources

www.prospects.ac.uk www.targetjobs.co.uk www.yorkshiregraduates.co.uk www.jobs.ac.uk www.labstaff.co.uk http://jobs.timeshighereducation.co. uk/ www.phdjobs.com www.thes.co.uk www.rec.uk.com www.FindAPostDoc.com www.FindAUniversityJob.com http://jobs.theguardian.com/

Need more help?

Tel: 0114 225 3752 Web: http://careerscentral.shu.ac.uk Email: careers@shu.ac.uk

Careers @ Student Services, Heart of the Campus, Collegiate Careers and Employability Centre City Campus

What can you take away from today? What are your next steps?

• 4. Network building and profile-raising

Doctoral Careers: Branding - developing and managing your online personal profile

Dr Nicola Palmer Head of Doctoral Training SHU Doctoral School n.palmer@shu.ac.uk

Representing yourself to external audiences

The significance of social media

Did you know? On average, every day we spend:

• 6 hours online
• 1 hour 48 minutes on social media

The social element of media allows us to reach and build relationships and to build community around our 'service' or

• ur 'brand'.

Focus of session

• Impact and the value of having a personal profile

(brand)

• Developing a personal profile plan (brand strategy)
• Managing your virtual presence
• Developing your online personal profile

Researcher Profile Future Employee Profile Entrepreneur Profile

Impact and the value of having a personal profile (brand)

The importance of being known... '...preparing for a career in research, you have two jobs: (1) do some good research, and (2) build a community around your research topic’ (Phil Agre, Networking on the

Network, 2005)

Contemporary academic (and non-academic) agendas:

• Personal branding
• Differentiation
• Social media = a great way to develop your personal

identity, establish your reputation and stand out in your industry / sector / communities.

The value of having a Research Profile: Visibility

Did you know?

A recent study found that papers uploaded to http://Academia.edu receive a 73% boost in citations over 5 years - see Open Access Meets Discoverability: Citations to Articles Posted to Academia.edu Currently, there are 16,320,565 registered researchers on Academia.edu. On average, around 60-70,000 researchers are added per day. Approximately 30% of users log-in at least

• nce per month.

ResearchGate has 1.3 million unique monthly visitors.

• Links - new collaborations
• The Steel Man (Man
• f Steel) as a result of

LinkedIn Your Profile beyond Academia

http://www.yorkshiremanofsteel.com/

Maher Newburgh Performance Engineered Solutions Blenheim Park Estates

Developing a personal profile plan (brand strategy)

"Brand You"

• How do you decide on how to promote your personal

brand ?

• Define your brand values
• Define your audience and goals
• Choose your platforms
• Brand social voice

Brand Strategy Brand Values Goals Channels Message

1 Brand Values

• What do YOU want to stand for?
• Field of expertise?
• Skill sets?
• Working relationships?
• Theoretical knowledge? Applied knowledge?
• Your outlook /philosophy?

Brian Cox (Verified account ) @ProfBrianCox

Oldham, UK, Europe, Citizen of the World.

David Attenborough (Verified account) @SirDavidBBC

I just wish the world was twice as big and half of it was still unexplored.

2: Define your audience and goals

• Who are you aiming your communications at?
• Who are your readers?
• What are your goals or intentions?
• Increase traffic or followers?
• Engage with key influencers?
• Increase mentions / citations?

Step 2: Choose your platforms

Pick one channel and gain momentum / take control before extending

Step 3: Brand social voice

What should it sound like?

• Consistent
• Authentic
• Relatable
• Timely
• Are your experiences worth sharing?

Task: Develop a personal profile plan (right now!)

What is YOUR social media brand strategy?

• What identity do you want to project and promote?
• Target audience?
• Goals?
• Social media platforms?
• Brand social voice?

Have a go at (re)writing your headline for Twitter (140 characters) or LinkedIn (120 characters)

See: https://www.copyblogger.com/twitter-headlines/ for advice on the art of writing great Twitter headlines

Engagement tools

Calls to Action! Use verbs to provoke / direct responses:

• "Read my latest paper on..."
• "See my blog..."
• "Join me at..."

Hooks

• "Coming soon..."
• Polls
• Questions

Media

• Photographs, video clips...should you use GIFs??

You have 37 highly engaged readers

• ne person followed me and one

person unfollowed me // automatically checked byhttp://fllwrs.com

Managing your virtual presence

What is your existing online Research Profile? Do you know? 'Google' yourself and see. To what extent are your prominent social profiles listed in your search results (e.g. LinkedIn, Pinterest, Instagram, Twitter and Facebook)? The more active you are on a particular online platform, the higher that profile is ranked. Everything you do

• nline is a representation of your personal

brand

Research Profile Example - Researchgate.net

Research Profile Example - Researchgate.net

• Visibility of your work on ResearchGate - its 'Reach', direct

and indirect (RG Reach)

• Measure of research output & citation impact (H-Index)
• The RG Score takes all a person's research and turns it

into a source of reputation. It is calculated based on the research in their profile and how other researchers interact with their content Percentile: Greg's score (28.32) is higher than 85% of ResearchGate members. How can you increase your own score?

Developing your online personal profile

• Impact and value of different social media channels for

your career development?

• LinkedIn
• Twitter
• Facebook
• Instagram
• YouTube

LinkedIn

• How many people have viewed your profile?
• How many search appearances have you had?
• Career interests - have you got 'Let recruiters know you're
• pen' switched 'ON'?
• Do you respond to Linked In prompts (e.g. 'Strengthen your

profile')?

• Do you have an All Star profile? If not, why not? What is

missing?

• The social media tool for

every job seeker. For companies, it's where they go these days when they have a job to fill. For you, it’s a fast way to build a far- reaching professional

• network. And in a harsh job

market, networking rules. I can’t lay its importance on thick enough. Stay active

• n it. Join alumni and

industry groups. Try connecting to a few new people each day.

Using LinkedIn to build your career

LinkedIn has a Learning Center that offers a new-user guide and clear directions for creating a profile. There are special guides to help different user groups: small businesses; entrepreneurs; job seekers; students; and non-profits. Source: Forbes - https://www.forbes.com

Twitter

• 'Check out my latest paper...'
• 'Honoured to be awarded...'
• Retweets
• Following
• What are the functions of the narrative / messages here?
• Are you Tweeting with a purpose?

Using Twitter to build your career

• Engagement with key influencers
• Visibility and 'reach'
• Offers an opportunity to:
• Build your personal brand within your sector
• Network and search for people who can progress your

career

• Learn from your 'heroes' or role models around the world.

Plan your Tweets in advance like you would prepare any other

• pen communications

Facebook

• Facebook Business supports you in creating a Facebook Page

and Facebook Adverts promoted in Newsfeeds using smart analytics

• Organic reach refers to how many people you can reach for

free on Facebook by posting to your Page

• On average, there are 1,500 stories that could appear in a

person’s News Feed each time they log onto Facebook.

• What is the value of having more people like your Page?

Using Facebook to build your career

• Job opportunities and network building , especially

volunteering:

Joined Wentworth Woodhouse Fundraising and Volunteers Bank

Member since about 4 months ago Rotherham · Dedicated register for those people wishing to help by volunteering their time is a very wide rangin... 11 members said they went to Rotherham College https://www.forbes.com/sites/susanadams/2014/02/06/4-ways-to-use-facebook-to-find-a-job/#4c0bf4261fab

83% of people looking for a job say they use Facebook in their social media search, compared to 36% who use LinkedIn which is the most infrequently used site among job seekers

• 1. Fill out your profile with your professional history.
• 2. Classify your Friends (create new list - Professional or Work).
• 3. Post content and respond to other people’s postings.
• 4. Find networking connections

Instagram

• Use your photo caption to tell a story
• Go easy on hashtags

Most job seekers are not using Instagram to get a job but it can put you ahead of the competition if you link it to your LinkedIn profile, for example Create Content to Share:

• Motivational text or quotes
• Advice you have about your industry in quote images.
• Videos of you demonstrating items on your CV.
• Videos of other people saying how awesome you are to work with.
• Photos of you working.
• Photos of companies you have worked at.
• Photos of you at conferences and events.
• Photos of you accomplishing your goals and dreams in your personal

life such as running a marathon. http://www.classycareergirl.com/2016/03/get-a-job-instagram/

You Tube

• Now second biggest UK search engine after Google
• Facilitates video sharing
• You Tube Creator Playbook for brands
• Doctoral researchers are gaining exposure for their

research using this platform, e.g. PhD Research Video - YouTube https://www.youtube.com/watch?v=9-uaCHMMK1o 23/11/2017 · Presenting my PhD research at EGU 2016! - Duration: 14:49. Simon Clark 71,758 views. Think about brand associations that might be out of your control

Key messages?

• Highly competitive careers marketplace for doctoral

researchers

• Need to be proactive in securing your visibility and

differentiation

• Social media should be used to supplement not

substitute 'real world' contact and networking

• Your identities are multiple and brand personas overlap
• They are fluid

You need to: PLAN; MANAGE; DEVELOP your brand as part of your professional development now and post-doctorate

Thank you for listening

• Questions?

29 November 2017 Doctoral Careers