Disruptive Innovation, Online Learning, and Opportunities for Libraries John Pederson http://www.wiscnet.net/wiscnetwire
Calling and Audible at the Line Disruptive Theory. Disruptive Ideas. Disruptive People. Your Turn.
10 Years Ago.
10 Hours Ago. My Manifesto.
1. Learning is conversation. (My Remix of the Cluetrain Manifesto for Education)
2. Learning consists of human beings, not demographic sectors.
3. The Internet is enabling conversations among human beings that were simply not possible in the era of mass media.
4. Hyperlinks subvert hierarchy.
5. In networked learning, people are speaking to each other in a powerful new way.
6. These networked conversations are enabling powerful new forms of social organization and knowledge exchange to emerge.
7. As a result, learners are getting smarter, more informed, more organized. Participation in networked learning changes people fundamentally.
8. People in networked learning have figured out that they get far better information and support from one another than from traditional media.
9. There are no secrets. The networked learners know more than schools do about their own learning. And whether the news is good or bad, they tell everyone.
10. Schools struggle to speak the same voice as this new networked conversation. To their intended audiences, schools sound hollow, flat, literally inhuman.
11. Schools can now communicate with their learners directly.
12. Schools attempting to “position” themselves need to take a position. Optimally, it should relate to something their learners care about.
13. Schools need to talk to learners with whom they hope to create relationships.
14. By speaking in language that is distant, uninviting, arrogant, they build walls to keep learning at bay.
15. Smart learners will find schools who speak their own language.
16. To speak with a human voice, schools must share the concerns of their communities.
17. But first, they must belong to a community.
18. Human communities are based on discourse. Human speech about human concerns.
19. The community of discourse is the learning.
20. Schools that do not belong to a community of discourse will die.
21. As with networked learning, people are also talking to each other directly inside the school‚ and not just about rules and regulations, boardroom directives, bottom lines.
22. Such networked conversations are taking place today. But only when the conditions are right.
23. A healthy network organizes teachers in many meanings of the word.
24. Schools depend heavily on open networks to generate and share critical knowledge. They need to resist the urge to “improve” or control these networked conversations.
25. When school networks are not constrained by fear and legalistic rules, the type of conversation they encourage sounds remarkably like the conversation of learning.
26. There are three conversations going on. One inside the school. One among the parents. One among the students.
27. These three conversations want to talk to each other. They are speaking the same language. They recognize each other’s voices.
28. Smart schools will get out of the way and help the inevitable to happen sooner.
29. However subliminally at the moment, millions of people now perceive schools as little more than quaint legal fictions that are actively preventing these conversations from intersecting.
30. This is suicidal. Parents and students want to talk to schools.
31. Sadly, the part of the school a networked parent wants to talk to is usually hidden behind a smokescreen of hucksterism, of language that rings false‚ and often is.
32. Parents do not want to talk to flacks and hucksters. They want to participate in the conversations.
33. We want access to your school information, to your plans and strategies, your best thinking, your genuine knowledge. We will not settle for the 4-color brochure, for web sites with eye candy but lacking any substance.
34. We’re also the people who make your schools go. We want to talk to you directly in our own voices, not in platitudes written into a script.
35. As learners, as parents, both of us are sick to death of getting our information by remote control. Why do we need faceless annual reports and PTA groups to introduce us to each other?
36. As learners, as parents, we wonder why you’re not listening. You seem to be speaking a different language.
37. Your tired notions of “parents aren’t involved” make our eyes glaze over. We don’t recognize ourselves in your projections.
38. We like this new education system much better. In fact, we are creating it.
39. You’re invited, but it’s our world. Take your shoes off at the door.
40. We are immune to advertising. Just forget it.
41. If you want us to talk to you, tell us something.
42. We have better things to do than worry about whether you’ll change in time to get our business. Education is only a part of our lives. It seems to be all of yours. Think about it: who needs whom?
43. We have real power and we know it. If you don’t quite see the light, some other outfit will come along that’s more attentive, more interesting, more fun to play with.
44. Our allegiance is to ourselves‚ our friends, our new allies and acquaintances, even our sparring partners. Schools that have no part in this world also have no future.
45. To traditional schools, networked learners may appear confused, may sound confusing. But we are organizing faster than they are. However have better tools, more new ideas, no rules to slow us down.
46. We are waking up and linking to each other. We are watching. But we are not waiting.
10 Years from Now?
2019 50%
s r e t u p System’s Ability to Change m o C e l p p Peoples’ Ability to Deal With Change A Time Disruption Target the Non-Consumers of e Your Product or Service n o h P i Time
m e t s y S System’s Ability to Change l a n o i t a c u Peoples’ Ability to Deal With Change d E Time m e t Disruption s y S Target the Non-Consumers of l a n Your Product or Service o i t a c u d E e n i l n O Time
Creating Passionate Users - Kathy Sierra http://headrush.typepad.com/
Netbooks.
Wifi.
Hours.
Third Place.
Audio.
Ideas: Facebook.
Ideas: IM.
http://sethgodin.typepad.com People: Seth Godin
http://bit.ly/ignoreeverybody People: Hugh MacLeod
http://www.scienleadership.org People: Chris Lehmann
http://doug-johnson.squarespace.com People: Doug Johnson
http://www.lacrosseschools.com People: Katherine Beyers
http://www.platteville.k12.wi.us People: Platteville School District
http://dpi.wi.gov/coland/ Organizations: COLAND
http://www.wemtaonline.org Organizations: WEMTA
Your turn. How are you disrupting the status quo? What questions do you have? What do you wish you could do, but can’t? Why?
Networked Learning Moving Beyond the Web 2.0 Tools and Into the Learning John Pederson http://www.wiscnet.net/wiscnetwire
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