[PPT] - Creating a wealth of information and knowledge! By: Louisette PowerPoint Presentation

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1 Prepared for: EPI – Aruba (sector Hotelero)

By: Louisette Christiaans-Yarzagaray

Creating a wealth of information… and knowledge!

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Objective of the Presentation:

Getting to know C.B.S.… Role of the C.B.S. in Tourism…. Why information, who benefits?

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Getting to know the C.B.S.:

C.B.S. part of Ministry of Economic Affairs Institution officially assigned by the

government to collect, process and publish actual and relevant statistics on a periodical basis.

The collection of data / data sources:

– Readily available administrative information – Collection from Survey

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Role of C.B.S.:

Responsible for the production and presentation of

information mostly through publications and papers Information on different areas such as:

Population
Demographics
Economic Indicators
Health
Consumer Price Index
Education
Geographical Information System - National Accounts
Business Statistics
Foreign Trade
TOURISM
Create a wealth of information and knowledge

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Why Information: who benefits?

Government: e.g. for policy makers Commerce and non-government institutions

– For policy makers – Construct marketing plans – Feasibility studies of businesses

Community: e.g. the academic world International Institutions:

e.g. U.N., I.M.F., W.B., W.T.O.

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Tourism Statistics:

An introduction to C.B.S. related to Tourism Statistics

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Why Tourism Statistics?

Determine the visitors characteristics
To improve the marketing efforts to better promote Aruba
To promote the use of Tourism statistics and Tourism

indicators

To measure the economic benefits that tourism provides to

Aruba The largest contributors to Aruba’s Economy:

TOURISM? TOURISM?

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Tourism Division – C.B.S.

All kind of Tourism Related data: All kind of Tourism Related data:

Administrative Data

Stay-over visitors, Visitor nights, Arrivals by carrier, Cruise passengers, Cruise calls, Airport traffic and landings, Tourism receipts, Lodging tax, Casino tax. (Source: ATA, CTA, AAA, Immigration, CBA, etc.)

Survey Results done by C.B.S. (on Tourism)
Visitor Survey (1996 until 2006)
Cruise Survey ( 1997, 2002, 2005)
Outbound Visitor Survey (2007/2008)
Hotel Report (monthly since 1996)
Other (Incidentals)

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Hotel Related Statistics / Indicators:

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Hotel Related Statistics / Indicators:

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Hotel Related Statistics / Indicators:

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Total Accommodation Related Statistics / Indicators (Trends) 1996 - 2005

40.00 60.00 80.00 100.00 120.00 140.00 160.00 180.00 200.00 220.00 Quarter1 Quarter2 Quarter3 Quarter4 Quarter1 Quarter2 Quarter3 Quarter4 Quarter1 Quarter2 Quarter3 Quarter4 Quarter1 Quarter2 Quarter3 Quarter4 Quarter1 Quarter2 Quarter3 Quarter4 Quarter1 Quarter2 Quarter3 Quarter4 Quarter1 Quarter2 Quarter3 Quarter4 Quarter1 Quarter2 Quarter3 Quarter4 Quarter1 Quarter2 Quarter3 Quarter4 Quarter1 Quarter2 Quarter3 Quarter4 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005

Occ. (in %)

Revpar (in US$) ADR (in US$)

Hotel Related Statistics / Indicators:

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Tourist Profile – Tourism Survey information:

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Tourist Profile 2005

Tourist Profile contains: Tourist Profile contains:

Highlights

( A very short analysis )

Administrative Data

( Stay-over visitors, visitor nights, cruise visitors, Airport traffic and landings, etc.)

Survey Results

( Visitors characteristics, profile, behavior, expenditures, satisfaction rates, likes and dislikes)

Hotel Statistics
International Data

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Visitor Survey 1996 – 2006:

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Tourist Profile - Highlights

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Tourist Profile – Administrative data

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Total number of Stayover Visitors and Stayover Visitors (in % change) 100,000 200,000 300,000 400,000 500,000 600,000 700,000 800,000 640,835 645,983 647,437 683,323 721,224 691,420 642,627 641,906 728,157 732,514 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005

10.0
5.0

0.0 5.0 10.0 15.0 Stayover Visitors (in absolute numbers) Stayover Visitors (in % change)

Tourist Profile - Administrative data

Total number of Visitor Nights and Visitor Nights (in % change) 1,000,000 2,000,000 3,000,000 4,000,000 5,000,000 6,000,000 4,713,727 4,843,413 4,889,718 5,143,301 5,247,824 5,144,603 4,862,548 5,097,571 5,639,869 5,692,677 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005

8.0
6.0
4.0
2.0

0.0 2.0 4.0 6.0 8.0 10.0 12.0 V isitors nights (in absolute numbers) V isitors nights (in % change)

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Total Stayover Visitors Market & the Market of Venezuela & U.S. (percentage change of the number of visitors over the years)

45%
35%
25%
15%
5%

5% 15% 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 Visitors from the Venezuela T otal number of stayover visitors Visitors from the USA

Tourist Profile - Administrative data

Percentge share of the market of the U.S. & Venezuela to the total stayover visitor market

0% 10% 20% 30% 40% 50% 60% 70% 1986 1987 1988 1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 Venezuela USA

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Tourist Profile – Survey Results

Tourism Expenditures in Aruba by Household Income level (in US$) 50,000,000 100,000,000 150,000,000 200,000,000 250,000,000 300,000,000 350,000,000 400,000,000 450,000,000 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 In U S dollar s Income below 50,000 Income above 50,000 Unknown

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Tourist Profile – Survey Results

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Tourist Profile – Survey Results

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Tourist Profile – Survey Results

Estimated Total Tourism Expenditure and Tourism Receipts ( in mill US$ ) 200 400 600 800 1,000 1,200 2000 2001 2002 2003 2004 2005 0.000 50.000 100.000 150.000 200.000 250.000 300.000 Tourism Receipts - C.B.A. (In US$) Estimated Total Tourism Expenditure C.B.S. (In US$) Difference

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Tourist Profile – International Data

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Tourist Profile – International Data

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Central Bureau of Statistics:

Other Areas of Statistics

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C.B.S. Publications:

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C.B.S. Publications:

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Central Bureau of Statistics:

The End

“Information, the KEY to progress!”