collaborative recommendation with multiclass preference
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Collaborative Recommendation with Multiclass Preference Context Weike Pan and Zhong Ming { panweike,mingz } @szu.edu.cn College of Computer Science and Software Engineering Shenzhen University Pan and Ming (CSSE, SZU) MF-MPC IEEE


  1. Collaborative Recommendation with Multiclass Preference Context Weike Pan and Zhong Ming ∗ { panweike,mingz } @szu.edu.cn College of Computer Science and Software Engineering Shenzhen University Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 1 / 28

  2. Introduction Problem Definition We have n users (or rows) and m items (or columns), and some observed multiclass preferences such as ratings that are recorded in R = { ( u , i , r ui ) } with r ui ∈ M , where M can be { 1 , 2 , 3 , 4 , 5 } , { 0 . 5 , 1 , 1 . 5 , . . . , 5 } or other ranges. Our goal is to build a model so that the missing entries of the original matrix can be predicted. Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 2 / 28

  3. Introduction Motivation Factorization- and neighborhood-based methods have been recognized as the state-of-the-art methods for collaborative recommendation tasks, e.g., rating prediction. Those two methods are known complementary to each other, while very few works have been proposed to combine them together. SVD++ tries to combine the main idea of latent features and neighborhood of those two methods, but ignores the existent categorical scores of the rated items. In this paper, we address this limitation of SVD++. Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 3 / 28

  4. Introduction Overall of Our Solution Matrix Factorization with Multiclass Preference Context (MF-MPC) We take a user’s ratings as categorical multiclass preferences . We integrate an enhanced neighborhood based on the assumption that users with similar past multiclass preferences (instead of oneclass preferences in MF-OPC, i.e., SVD++) will have similar taste in the future. Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 4 / 28

  5. Introduction Advantage of Our Solution MF-MPC is able to make use of the multiclass preference context in the factorization framework in a fine-grained manner and thus inherits the advantages of factorization- and neighborhood-based methods in a better way. Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 5 / 28

  6. Introduction Notations Table: Some notations. n user number m item number u , u ′ user ID i , i ′ item ID multiclass preference set M r ui ∈ M rating of user u on item i R = { ( u , i , r ui ) } rating records of training data y ui ∈ { 0 , 1 } indicator, y ui = 1 if ( u , i , r ui ) ∈ R I r u , r ∈ M items rated by user u with rating r items rated by user u I u µ ∈ R global average rating value b u ∈ R user bias b i ∈ R item bias d ∈ R number of latent dimensions U u · ∈ R 1 × d user-specific latent feature vector V i · , O i · , M r i · ∈ R 1 × d item-specific latent feature vector R te = { ( u , i , r ui ) } rating records of test data r ui predicted rating of user u on item i ˆ T iteration number in the algorithm Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 6 / 28

  7. Method Preference Generalization Probability of MF For a traditional matrix factorization (MF) model, the rating of user u on item i , r ui , is assumed to be dependent on latent features of user u and item i only. We can represent it in a probabilistic way as follows, P ( r ui | ( u , i )) , (1) which means that the probability of generating the rating r ui is conditioned on the (user, item) pair ( u , i ) or their latent features only. Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 7 / 28

  8. Method Prediction Rule of MF-OPC Some advanced models assume that the rating r ui is related to not only the user u and item i but also the other rated items by user u as a certain context , denoted as I u \{ i } . Similarly, the preference generalization probability can be represented as follows, P ( r ui | ( u , i ); ( u , i ′ ) , i ′ ∈ I u \{ i } ) , (2) where both ( u , i ) and ( u , i ′ ) , i ′ ∈ I u \{ i } denote the factors that govern the generalization of the rating r ui . The advantage of the conditional probability in Eq.(2) is its ability to allow users with similar rated item sets to have similar latent features in the learned model. However, the exact values of the ratings assigned by the user u have not been exploited yet. Hence, we call the condition ( u , i ′ ) , i ′ ∈ I u \{ i } in Eq.(2) oneclass preference context (OPC). Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 8 / 28

  9. Method Prediction Rule of MF-MPC We go one step beyond and propose a fine-grained preference generalization probability, P ( r ui | ( u , i ); ( u , i ′ , r ui ′ ) , i ′ ∈ ∪ r ∈ M I r u \{ i } ) , (3) which includes the rating r ui ′ of each rated item by user u . This new probability is based on three parts, including (i) the (user, item) pair ( u , i ) in Eq.(1), (ii) the examined items ∪ r ∈ M I r u \{ i } in Eq.(2), and (iii) the categorical score r ui ′ of each rated item. The difference between the oneclass preference context ( u , i ′ ) , i ′ ∈ I u \{ i } in Eq.(2) and the condition ( u , i ′ , r ui ′ ) , i ′ ∈ ∪ r ∈ M I r u \{ i } in Eq.(3) is the categorical multiclass scores (or ratings), r ui ′ , and thus we call it multiclass preference context (MPC). Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 9 / 28

  10. Method Prediction Rule of MF For a basic matrix factorization model, the prediction rule of the rating assigned by user u to item i is defined as follows, r ui = U u · V T i · + b u + b i + µ, ˆ (4) where U u · ∈ R 1 × d and V i · ∈ R 1 × d are the user-specific and item-specific latent feature vectors, respectively, and b u , b i and µ are the user bias, the item bias and the global average, respectively. Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 10 / 28

  11. Method Prediction Rule of MF-OPC For matrix factorization with oneclass preference context, we can define the prediction rule of a rating as follows, r ui = U u · V T u · V T U OPC i · + b u + b i + µ, i · + ¯ ˆ (5) where ¯ U OPC is based on the corresponding oneclass preference u · context I u \{ i } , 1 U OPC ¯ O i ′ · . � = (6) u · |I u \{ i }| � i ′ ∈I u \{ i } U OPC in Eq.(6), we can see that two users, u and From the definition of ¯ u · u ′ , with similar examined item sets, I u and I u ′ , will have similar latent representations ¯ U OPC and ¯ U OPC u ′ · . Hence, the prediction rule in Eq.(5) u · can be used to integrate certain neighborhood information. Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 11 / 28

  12. Method Prediction Rule of MF-MPC In matrix factorization with multiclass preference context, we propose a novel and generic prediction rule for the rating of user u to item i , r ui = U u · V T u · V T i · + ¯ U MPC i · + b u + b i + µ, ˆ (7) where ¯ U MPC is from the multiclass preference context,, u · 1 M r U MPC ¯ � � = i ′ · . (8) u · |I r u \{ i }| � r ∈ M i ′ ∈I r u \{ i } We can see that ¯ U MPC in Eq.(8) is different from ¯ U OPC in Eq.(6), u · u · because it contains more information, i.e., the fine-grained categorical preference of each rated item. Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 12 / 28

  13. Method Objective Function of MF-MPC With the prediction rule in Eq.(7), we can learn the model parameters in the following minimization problem, n m y ui [ 1 r ui ) 2 + reg ( u , i )] 2 ( r ui − ˆ � � min (9) Θ u = 1 i = 1 where y ui ∈ { 0 , 1 } is an indicator variable denoting whether ( u , i , r ui ) is in the set of rating records R , reg ( u , i ) = u \{ i } || M r 2 � U u · � 2 + λ 2 � V i · � 2 + λ 2 � b u � 2 + λ 2 � b i � 2 + λ λ i ′ · || 2 � � F is r ∈ M i ′ ∈I r 2 the regularization term used to avoid overfitting, and Θ = { U u · , V i · , b u , b i , µ, M r i · } , u = 1 , 2 . . . , n , i = 1 , 2 , . . . , m , r ∈ M are model parameters to be learned. Note that the form of the objective function in Eq.(9) is exactly the same with that of the basic matrix factorization, because our improvement is reflected in the prediction r ui . rule for ˆ Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 13 / 28

  14. Method Gradients of MF-MPC 2 ( r ui − ˆ r ui ) 2 + reg ( u , i ) , we have the For a tentative objective function 1 gradients of the model parameters, ∇ U u · − e ui V i · + λ U u · = (10) ∇ V i · − e ui ( U u · + ¯ U MPC u · ) + λ V i · = (11) ∇ b u − e ui + λ b u = (12) ∇ b i − e ui + λ b i = (13) − e ui ∇ µ = (14) − e ui V i · ∇ M r + λ M r i ′ · , i ′ ∈ I r u \{ i } , r ∈ M = (15) i ′ · |I r u \{ i }| � where e ui = ( r ui − ˆ r ui ) is the difference between the true rating and the predicted rating. Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 14 / 28

  15. Method Update Rules of MF-MPC Finally, we have the update rules, θ = θ − γ ∇ θ, (16) where γ is the learning rate, and θ ∈ Θ is a model parameter to be learned. Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 15 / 28

  16. Method Algorithm of MF-MPC 1: Initialize model parameters Θ 2: for t = 1 , . . . , T do for t 2 = 1 , . . . , |R| do 3: Randomly pick up a rating from R 4: Calculate the gradients via Eq.(10-15) 5: Update the parameters via Eq.(16) 6: end for 7: Decrease the learning rate γ ← γ × 0 . 9 8: 9: end for Figure: The algorithm of MF-MPC. Pan and Ming (CSSE, SZU) MF-MPC IEEE Intelligent Systems 16 / 28

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