Capitalising on the longevity economy Investment Conference 2019 - - PowerPoint PPT Presentation

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Jul 17, 2023 297 likes •684 views

Capitalising on the longevity economy Investment Conference 2019 As the world ages, social trends will disrupt long-held patterns of behaviour Ned Salter Head of Equities Fidelity International What is the longevity economy? What is the

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Capitalising on the longevity economy

Investment Conference 2019

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As the world ages, social trends will disrupt long-held patterns of behaviour

Ned Salter

Head of Equities Fidelity International

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What is the longevity economy?

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What is the longevity economy?

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What is the longevity economy?

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A new class of age 50+, controlling vast swaths of personal wealth

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They are technologically fluent

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They’re enjoying life

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Investing in education

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And keeping fit

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Investors can capitalise on those facts, but we must be mindful of key social trends and how they’ll influence behaviour of the oldies

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Girl Power

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It’s not just because women like to shop

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Women control 64% of consumer purchases ($5-$15 trn US alone)

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Women also make up 66% of informal caregivers, focus on eldercare

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Yet men make up 83% of the tech-oriented roles at Google

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And only 3% of venture backed tech companies have female CEOs

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97% of creative directors at marketing firms are men

3% 97%

Women Men

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Women earn more than $18 trn per year

2018 GDP $15.5 trn 2018 GDP $21.4 trn

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A crisis of wellbeing

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Three in four of us have felt so stressed in the last year we’ve been 'overwhelmed' or 'unable to cope'

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The percent of over-50’s who feel lonely has doubled in a decade

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Wellness is now > $4.2 trn industry per year

400 600 800 1,000 1,200 Personal Care, Beauty, & Anti- Aging Healthy Eating, Nutrition, & Weight Loss Wellness Tourism Fitness & Mind- Body Preventive & Personalized Medicine and Public Health Traditional & Complementary Medicine Wellness Real Estate Spa Economy Thermal/Mineral Springs Workplace Wellness

Wellness Market Growth (USD bn)

2015 2017

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This isn’t going to work

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We need more human contact

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And a move towards de-digitization?

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Source: IDC, IHS, Bain, Morgan Stanley, JP Morgan, e-marketeer, New Zoo, Magna, 2018.

Connectivity Enablers, Network Builders and Innovators (in USD Million)

Many assume that innovation spending will rise forever

$0 $1,000 $2,000 $3,000 $4,000 $5,000 $6,000 $7,000 $8,000 $9,000 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019E 2020E 2021E 2022E 2023E 2024E 2025E Enablers Network Builders Innovators

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Moral Authority

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Children today are holding adults more accountable than ever

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Teens in the U.S. spend $91 bn, $211 bn when you include parents

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Patterns of behaviour are changing, not just patterns of spending

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Flight shaming in action

Personal choices to reduce your contribution to climate change Swedish air passenger numbers fall due to flight shaming

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Staying ahead of social trends

44

39

13 7

32

Consumer Financials / Real Estate TMT Health Care

Nat. Resources

& Utilities Industrials / Cyclicals

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Staying ahead of social trends

Family of signals & nudges

5) Technical & Quantitative 1) Behavioural finance 3) FIL ESG ratings 4) Cross-asset signals 2) Intelligence

Primary Research Alternative Data

e.g. web scraping, sentiment analysis satellite imagery

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Staying ahead of social trends

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Important information

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