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Bucket App Retiree + Travel Neo Zhe Han, Mark Shuster, Mauricio - PowerPoint PPT Presentation

Apr 11, 2024 •291 likes •451 views

Bucket App Retiree + Travel Neo Zhe Han, Mark Shuster, Mauricio Giraldo, Anubhuti Jain Wednesday, February 16, 2011 1 3 Reasons 1. Recent retirees have newfound free time & a lifetime of savings, but a fixed income 2. These retirees

  1. Bucket App Retiree + Travel Neo Zhe Han, Mark Shuster, Mauricio Giraldo, Anubhuti Jain Wednesday, February 16, 2011 1

  2. 3 Reasons 1. Recent retirees have newfound free time & a lifetime of savings, but a fixed income 2. These retirees have a long places they have always wanted to visit, but never had the time. 3. Making international travel arrangements often requires a lot of preplanning and research Wednesday, February 16, 2011 2

  3. Competitor Analysis TripAdvisor Pro : Helps travelers find things to do; Strong review and ranking system Con : No itinerary system; Requires a lot of research TripIt Pro : Keeps travel plans organized; Provides detailed itinerary Con : Not location aware; Requires a lot of preplanning; No recommendations/reviews Wednesday, February 16, 2011 3

  4. The Bucket App What if there was a way to check off your bucket list, but let someone else fill in the gaps, all the while keeping your interests, location, and budget in mind? Wednesday, February 16, 2011 4

  5. Process: Initial First Wireframes Wednesday, February 16, 2011 5

  6. Process: Interim • Get closer to focus • Added bucket list • Removed Free-Roam Wednesday, February 16, 2011 6

  7. Process: Final Final Wireframes Redesign... Wednesday, February 16, 2011 7

  8. Process: Final Wednesday, February 16, 2011 8

  9. Meet the O’ Donnells • Robert O ʼ Donnell, Retired Insurance Actuary, 69 years old. Life Goal: Experience the world outside the US. • Susie, Wife, Retired Secretary, 63 years old. Experience Goal: Feel young & carefree again • From Newport, MA outside of Boston. End Goal: Travel to all the places that they wanted to • Only speak English. No travel experience. but never had the time Wednesday, February 16, 2011 9

  10. O’ Donnells’ BucketList Colosseum Wednesday, February 16, 2011 10

  11. Meet the Changs • Simon Chang, 45, lead designer @ advertising firm • Sherry Chang, 42, Violinist, Pittsburgh Symphony Orchestra. • From Pittsburgh. Only travelled around North America. • Speak English & Chinese. Life Goal: Travel around the world listening to good music. Experience Goal: Feel the exhilaration and joy when one hears beautiful music. End Goal: Travel to all the good music venues around the world. Wednesday, February 16, 2011 11

  12. Changs’ BucketList Vienna, Austria Wednesday, February 16, 2011 12

  13. Fulfilling Dreams... BucketList App Wednesday, February 16, 2011 13

  14. Convenience & Completeness Translate Translates signs and Gallery menus to English Reminisce past memories and view photos and videos that user took Budget Helps user to keep track of expenses Wednesday, February 16, 2011 14

  15. Summary Bucket App • Retirees + Travel • Guide retirees to fulfil their dreams • Recommend locations to see The day the rest of your life begins... Wednesday, February 16, 2011 15

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