Bucket App Retiree + Travel Neo Zhe Han, Mark Shuster, Mauricio - - PowerPoint PPT Presentation

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Bucket App Retiree + Travel Neo Zhe Han, Mark Shuster, Mauricio - - PowerPoint PPT Presentation

Apr 11, 2024 291 likes •451 views

Bucket App Retiree + Travel Neo Zhe Han, Mark Shuster, Mauricio Giraldo, Anubhuti Jain Wednesday, February 16, 2011 1 3 Reasons 1. Recent retirees have newfound free time & a lifetime of savings, but a fixed income 2. These retirees

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Bucket App

Retiree + Travel

Neo Zhe Han, Mark Shuster, Mauricio Giraldo, Anubhuti Jain

1 Wednesday, February 16, 2011

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3 Reasons

  • 2. These retirees have a long places they have

always wanted to visit, but never had the time.

  • 1. Recent retirees have newfound free time & a

lifetime of savings, but a fixed income

  • 3. Making international travel arrangements often

requires a lot of preplanning and research

2 Wednesday, February 16, 2011

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Competitor Analysis

TripAdvisor

Pro: Helps travelers find things to do; Strong review and ranking system Con: No itinerary system; Requires a lot of research

TripIt

Pro: Keeps travel plans organized; Provides detailed itinerary Con: Not location aware; Requires a lot of preplanning; No recommendations/reviews

3 Wednesday, February 16, 2011

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The Bucket App

What if there was a way to check off your bucket list, but let someone else fill in the gaps, all the while keeping your interests, location, and budget in mind?

4 Wednesday, February 16, 2011

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Process: Initial First Wireframes

5 Wednesday, February 16, 2011

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Process: Interim

  • Get closer to focus
  • Added bucket list
  • Removed Free-Roam

6 Wednesday, February 16, 2011

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Process: Final Redesign... Final Wireframes

7 Wednesday, February 16, 2011

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Process: Final

8 Wednesday, February 16, 2011

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Meet the O’ Donnells

  • Robert OʼDonnell, Retired Insurance Actuary, 69 years old.
  • Susie, Wife, Retired Secretary, 63 years old.
  • From Newport, MA outside of Boston.
  • Only speak English. No travel experience.

Life Goal: Experience the world outside the US. Experience Goal: Feel young & carefree again End Goal: Travel to all the places that they wanted to but never had the time

9 Wednesday, February 16, 2011

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O’ Donnells’ BucketList Colosseum

10 Wednesday, February 16, 2011

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Meet the Changs

  • Simon Chang, 45, lead designer @ advertising firm
  • Sherry Chang, 42, Violinist, Pittsburgh Symphony Orchestra.
  • From Pittsburgh. Only travelled around North America.
  • Speak English & Chinese.

Life Goal: Travel around the world listening to good music. Experience Goal: Feel the exhilaration and joy when one hears beautiful music. End Goal: Travel to all the good music venues around the world.

11 Wednesday, February 16, 2011

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Changs’ BucketList Vienna, Austria

12 Wednesday, February 16, 2011

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Fulfilling Dreams...

BucketList App

13 Wednesday, February 16, 2011

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Convenience & Completeness

Translate

Translates signs and menus to English

Budget

Helps user to keep track of expenses

Gallery

Reminisce past memories and view photos and videos that user took

14 Wednesday, February 16, 2011

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Summary

Bucket App

  • Retirees + Travel
  • Guide retirees to fulfil their dreams
  • Recommend locations to see

The day the rest of your life begins...

15 Wednesday, February 16, 2011