21-24 May 2012 ERBIL INTERNATIONAL BUILDING-CONSTRUCTION, - - PDF document

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21-24 May 2012 ERBIL INTERNATIONAL BUILDING-CONSTRUCTION, - - PDF document

POST SHOW REPORT MAY 2012 w w w . e r b i l b u i l d i n g . c o m 5 th ERBIL BUILDING 21-24 May 2012 ERBIL INTERNATIONAL BUILDING-CONSTRUCTION, MUNICIPALITY EQUIPMENT & NATURAL STONE EXHIBITION www.pyramidsfair.com


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SLIDE 1

21-24

May 2012

ERBIL BUILDING

5 th

ERBIL INTERNATIONAL BUILDING-CONSTRUCTION, MUNICIPALITY EQUIPMENT & NATURAL STONE EXHIBITION

w w w . e r b i l b u i l d i n g . c o m

www.pyramidsfair.com info@pyramidsfair.com

POST SHOW REPORT

MAY 2012

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SLIDE 2

5th Erbil International Building - Construction, Municipality Equipment & Natural Stone Exhibition was held between 21-24 of May 2012 in Erbil, Iraq. The official opening cer- emony was held with the participation of Deputy Construction & Housing Minister - Mr. Kameran Ahmed, Mawlood Governor of Erbil - Mr. Nawzad Hadi, Consul of Egypt - Mr. Suliman Osman, Consul of Iran - Mr. Agha Karime, Commercial Attache of Turkey - Mr. Sayer Erbil, Erbil International Fairground General Manager - Mr. Abdullah Ahmed and Chairman of Pyramids Group Fair - Mr. Mohamed Sherif Hashem. As one of the most eminent construction event in Iraq, Erbil Building attracted 144 exhibi- tors from 16 countries, covering a full range of the latest constrution technologies and solu- tions. Covering large scale of building & construction industry & sub-sectors with full support from local and regional trade unions, associations, governmental and ministerial bodies and chambers of commerce increased the event’s importance even higher. 5th Erbil Build- ing attaracted 12.700 visitors ( audited by UFI ) during 4-day event.

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SLIDE 3

Building Iraq by projects

  • 78 housing projects worth US$ 5.8 billion in the Kurdistan Region
  • 3.5 million new homes will be built over the next decade
  • US$ 30 billion in government spending on housing over the next 10 years
  • US$ 50 billion for 10-year national aviation plan
  • US$ 8 billion for improving road networks
  • Water and sewage system developments worth US$ 5.5 billion
  • New medical facilities worth US$ 4 billion
  • New industrial areas in different governorates
  • New 500,000 m² tourist city near Kut worth US$ 1 billion

Pyramids Group and Kurdistan Contractors Union organized “Hosted Buyer Delegation Programme” with the support of Erbil Chamber

  • f Commerce, Sulaymaniyah Chamber of Com-

merce & Industry, Duhok Chamber of Com- merce and Zaho Chamber of Commerce during the fair. B2B meetings were held by Pyramids Group with matchmaking the exporters & im- porters at Business Lounge, Erbil Int’l Fair- ground.

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SLIDE 4

Countries Represented 16

INTERNATIONAL PARTICIPATION EXHIBITOR PROFILE

TURKEY BULGARIA IRAQ INDIA ITALY EGYPT LEBANON CHINA SYRIA JORDAN IRAN U.S.A. GERMANY CANADA AUSTRALIA U.A.E. OMAN

  • Adhesives and Sealants
  • Aggregate
  • Aluminum Frames & Structures
  • Architectural Finishing Products
  • Building Materials
  • Ceramic Tiles
  • Concrete Products & Precast Structures
  • Construction Systems & Technologies
  • Construction Tools (Air, Hand & Power)
  • Doors & Windows
  • Engineering & Design Services
  • Environment Protection Equipment
  • Facades & Cladding
  • Glass & Glazing
  • Safety Tools
  • Sanitary Fixtures & Appliances
  • Scaffolding, Formwork & Shuttering
  • Security & Safety Systems
  • Signage & Signs
  • Solar Systems
  • Stamped Concrete
  • Steel Products
  • Swimming Pools & Accessories
  • Timber- Frames, Beams
  • Wall covering- Finishes external and int.
  • Water & Heat Insulation
  • Wood Products
  • Gypsum Products
  • Interior Decorative Products
  • Landscaping and Garden Ornaments
  • Locks & Handles
  • Masonry-Bricks, Block work, Cement
  • Municipality Equipment
  • Nuts, Bolts, Screws & Hinges
  • Paints
  • Props & Beams
  • Protective Coatings, Powder
  • Pumps

Number of Exhibitors 144

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SLIDE 5

Visitor Number 12.700

VISITOR INFORMATION

VISITOR PROFILE

  • Architects,
  • Builders,
  • Building Merchants,
  • Building and Housing Institutes and Associations,
  • Civil and Consulting Engineers,
  • Financiers,
  • Government Departments,
  • Land and Quantity Surveyors,
  • Planners,
  • Plumbers,
  • Property Developers,
  • Specifiers.
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SLIDE 6

This marketing campaign was held via;

  • Billboards in the cities of Erbil, Zaho,

Dohuk and Suleymaniah

  • TV Stations - Turkmen TV, Kurdsat and

Zagros

  • Radio Staions - Nawa, Dewran, Alsomaria
  • Mobile operators - Asiacell and Korek
  • Newspapers & industrial magazines -

Xebat, Hawler, Asoxendan, Al-aalem, Al bayan, Az-zaman, Al-ittihad

MARKETING & ADVERTISING ACTIVITIES PROMOTION

5th Erbil Building was aggressively promoted by using the following tools: Beside those marketing elements, Pyramids Group Project & Sales teams have run invitation deliv- ery campaign in the region to related business groups, VIP invi- tations to local officials, cham- bers of commerce. Roll-up ban- ners were often used at shopping malls, cafes & restaurants

  • Newspaper advertisements in English,

Kurdish and Arabic

  • Advertisements and editorial coverage

in various industry publications

  • Regular press releases in newspapers,

magazines and regional websites

  • E-mail and fax campaigns directly

targeting industry professionals in Iraq and in the whole Middle East.

  • Multi SMS shooting to professionals
  • Flyers to further raise public aware-

ness on the event

  • Radio announcements and

direct mailing campaigns

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SLIDE 7

TRAVEL & ACCOMODATION

Erbil International Airport has direct flights to and from Europe and the Middle

  • East. A wide selection of hotels is available to exhibitors. Please contact the organ-

izer for further details or alternatively you can reach to;

The KRG Department of Foreign Relations: E-mail: dfr@krg.org Erbil International Airport: Web: www.erbilairport.net KRG tourist board: Tel: +964 (0)66 224 43 94 E-mail: info@tourismkurdistan.com

5th Erbil International Building - Construction, Municipality Equipment & Natu- ral Stone Exhibition was audited by BPA ( Accredited auditor of UFI ) on behalf of UFI (The Global Association of the exhibition Industry). Erbil International Fairground is considered the most modern exhibition venue with a prestigious location next to Sami Abdul Rahman Park in the center of Erbil,

  • Iraq. It offers 24,000 m² of exhibition space (19,000 m² indoor air-conditioned

halls, 5,000 m² outside exhibition area), business center services, internet access and parking spaces, stand contracting services, furniture rental and stand extras. Erbil International Fairground has also UFI membership.

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SLIDE 8

TOURISM & LOGISTIC PARTNER EVENT IN PHOTOS

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SLIDE 9
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www.pyramidsfair.com www.erbilbuilding.com info@pyramidsfair.com

We as Pyramids Fair www.pyramidsfair.com is a group of international fair organizer located in Turkey and Egypt and has offices in IRAQ ( Baghdad, Basra, Erbil ) Basrah Int’l Fairground is owned by Pyramids Group in Turkey which has a membership of

  • UFI. We have been organizing Building & Construction, Marble & Natural Stone, Fur-

niture & Home Textile, Household, Hotel Equipment, Oil & Gas, Autoshow, Health, Beauty, Textile & Fashion Fairs in Iraq ( Basrah, Baghdad, Erbil ), Egypt, Libya, Qatar.

N E X T E D I T I O N

2 - 5 December 2012

5IN1 ERBIL

International Building - Construction, Infrastructure, Machinery, Door - Window & Marble - Natural Stone Exhibition