WAVELENGTH CLARA, JESSE, JIM, JONATHAN & ZENE PROJECT AIM TO - - PowerPoint PPT Presentation

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Jan 07, 2024 432 likes •643 views

WAVELENGTH CLARA, JESSE, JIM, JONATHAN & ZENE PROJECT AIM TO DESIGN A RECREATIONAL CRUISER THAT SLEEPS 4 PEOPLE WHO ARE WE Upper class buyers who want to purchase a boat that has interesting features and offers DESIGNING high

SLIDE 1

WAVELENGTH

CLARA, JESSE, JIM, JONATHAN & ZENE

SLIDE 2

PROJECT AIM

TO DESIGN A RECREATIONAL CRUISER THAT SLEEPS 4 PEOPLE

SLIDE 3

WHO ARE WE DESIGNING FOR?

▸ Upper class buyers who want

to purchase a boat that has interesting features and offers high entertainment value for themselves and their friends.

SLIDE 4

PERSONAS

Peter Stevens Ivy Brooks Michael Summers Age: 33 Peter is an avid adventurer and loves fishing on the weekend. Dad of 2 wants to be able to take his kids with him on the boat and ensure its safe for them. Age: 28 Ivy has received inheritance money and is wanting to invest in a boat with which she can entertain friends and explore on weekends. Age: 55 Michael is a CEO of a medium-sized graphic design company who wants to relax in style with his wife on the weekend.

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To sleep four people

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To cater for recreational activities such as fishing

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Easy access to the boat engine if maintenance is required

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Integrated safety

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Enclosed bridge to maximise interior space

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Modern lighting features

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Comfortable furnishings

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Separate sleeping arrangements to suit different users.

NEED

WANT

SLIDE 6

TRENDS IN BOAT DESIGN

▸

Wellness Features

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Modern Lighting

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Clean and organised deck layout

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Autonomous - docking

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Younger demographic of owners

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Glass becoming less expensive

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Integrated technology and software

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TRENDS IN BOAT DESIGN

“Recreational boating is becoming less of a hobby reserved for the rich: according to the National Marine Manufacturers Association (NMMA), 72 % of Americans who own a boat have household incomes of less than $100,000.”

NMMA

SLIDE 8

RIVIERA CRUISERS

SLIDE 9

BOAT INTERIOR SPACES

SLIDE 10

CONCEPTS

SLIDE 11

CONCEPT DEVELOPMENT

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DESIGN CRITERIA

▸ Sleeps 4 people ▸ Able to house more people for day trips ▸ Able to be used on a weekend with users

intending to stay overnight on the boat

▸ Sleek and functional ▸ Caters to fishing ▸ Integrates modern technology and

lighting

▸ Integrates safety features

SLIDE 13

CAD MODEL

SLIDE 14

CAD MODEL

SLIDE 15

PHYSICAL MODEL

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POTENTIAL MATERIALS

▸ Glass Fibre Reinforced

Plastic - The benefit of this material is that it is strong, reliable and a commonly used material for boat hulls that can stand the test

f time.

▸ Wood: ▸ Susceptibility to moisture is highly important ▸ Teak is often used due to its properties. ▸ Darker timbers going out of style but used to be popular in luxury cruisers.

▸ Glass panels are

commonly used for

windows. With glass

becoming less expensive this is a material that is projected to be used much more often. ▸ Stainless steel can be

reinforced to minimise the risk of rust.

▸ Strong and durable and

commonly used in trims, hand rails and other detail parts of the boat structure.

SLIDE 17

WHERE TO NEXT…

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