MEDICAL + Mykala Hayes, Skylar Wells, and Clinton Wray Our Research - - PowerPoint PPT Presentation

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MEDICAL + Mykala Hayes, Skylar Wells, and Clinton Wray Our Research - - PowerPoint PPT Presentation

Primary Research MEDICAL + Mykala Hayes, Skylar Wells, and Clinton Wray Our Research Timeline The Hunt for Interview(s) Information We have scheduled an interview with Joe Perazzo, a Or lack thereof... PhD nursing student at UC Small


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Primary Research

MEDICAL+

Mykala Hayes, Skylar Wells, and Clinton Wray

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Our Research Timeline

The Hunt for Information

Or lack thereof...

Small Group Discussion

Gathering a small group of students to discuss how they

  • btain medical information

Interview(s)

We have scheduled an interview with Joe Perazzo, a PhD nursing student at UC

Key Takeaways

Our findings so far

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Primary Research

The Hunt for Information

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How is medical information obtained? What does it look like?

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Finding Medical Information

Cincinnati

We looked around at the typical spots – a doctor’s

  • ffice, our local pharmacy,

Kroger’s Little Clinic, a nearby hospital lobby, and online

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Physical Locations

Walgreens / CVS

The Little Clinic Mercy Hospital Cincinnati Dental

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Online locations

WebMD What We Found

  • Not likely to come

by unless purposeful search for information

  • Overwhelming and

sometimes difficult to sort through for important info.

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Online locations

Mayo Clinic What We Found

  • Symptoms are

general and vague

  • Higher probability

for false self- diagnosis

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Online locations

Medical Brochures What We Found

  • Not likely to come

by unless purposeful search for information

  • Unapproachable
  • Outdated
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Our Conclusion

Little medical information is available to the general public For more detailed information, one is encouraged to seek a medical professional By that point, it could be too late

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Primary Research

Small Group Discussion

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Asking Our Peers

Small Group Discussion

We gathered a group of four UC students for an

  • pen-ended discussion in
  • rder to find out how they

access new medical information, how much they already know, and their thoughts on exhibits

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Student Panel – Finding Medical Information

LY

Seeks medical information from her parents or her local pharmacy

BW

Seeks medical information from his parents or searches

  • n Google

KG

Seeks medical information from her parents or nursing student friends

DB

Seeks medical information from his parents, understands

  • nline information can be

misleading

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Student Panel – Thoughts on Public Health

LY

“There’s a thing in Africa, right?” Overall unaware and uninterested

BW

Recent news informed him of raised pharmaceutical prices Overall unaware and uninterested

KG

“Is Ebola still relevant?” placeholder Overall unaware and uninterested

DB

“Does the drought in California count?” Overall unaware and uninterested

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Student Panel – Relevance of HIV/AIDS

LY

Believes is still relevant in today’s society Does not feel at risk

BW

Seems “under control” now placeholder Does not feel at risk

KG

Believes is less relevant because it is more treatable Does not feel at risk

DB

Not as relevant as in the late ‘80s, “defeating itself” Does not feel at risk

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Student Panel – What Makes a Good Exhibit?

LY

“FREEBIES! Free food.” Likes the feeling of “entering a different world”

BW

Wearables, buttons and stickers you can take home Likes captivating speakers

KG

An incentive, feeling like you are helping a cause Likes when a story is told

DB

“All proceeds go to a cause” Uncertainty brings intrigue, audio can draw him in

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Student Panel – What Makes a Poor Exhibit?

LY

When the advertising over- sells and expectations are not

  • met. Also when no new

information is provided.

BW

Wants something more than to listen to a speaker, needs to be more engaged to have a good time

KG

When the advertising over- sells and expectations are not

  • met. Also, monotone speakers

are not engaging.

DB

Wants more than a place full

  • f people trying to sell things.

(Ex. Comic-Expo had few free and social events)

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Primary Research

Interviews

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Expert Knowledge

Professional Interviews

We plan to interview individuals in the medical field, knowledgeable of HIV/AIDS, to gain a greater understanding from a medical perspective

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Our Next Steps

Interview #1 Joe Perazzo

We have an interview with Joe Perazzo, a PhD nursing student at UC, scheduled for Friday, October 2. We hope to gain insight on current HIV research as well as his thoughts on accessing medical information. We would like to interview a professional in the medical field, but this task can be difficult due to busy schedules and lack of funding.

* Two individuals were contacted but uninterested

Reflection What We Learned

Once these interviews are conducted, we will reflect on our findings and begin to make the information more digestible for our class’ exhibit.

Interview #2 Person Unknown

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Primary Research

Key Takeaways

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Seeking Medical Information

Students sought convenient, unprofessional resources such as parents and the internet

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Relevance of HIV/AIDS

  • 1. Students were overall

uninterested and felt that they are not at risk

  • 2. Students felt they

would be more likely to be interested in the topic if they knew someone affected by it

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Exhibit Experiences

  • 1. Students favored

experiences where they felt like they were contributing

  • 2. Students love “freebies”
  • 3. Students like sensory and

social experiences, not just a lecture

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