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Writing to Persuade Lesson Title: Persuasive Writing (Leaflet) Learning Objective To plan a persuasive text (leaflet) from a specific point of view. Success Criteria To collate ideas on the pros and cons of social networking sites.


  1. Writing to Persuade Lesson Title: Persuasive Writing (Leaflet)

  2. Learning Objective To plan a persuasive text (leaflet) from a specific point of view. • Success Criteria • To collate ideas on the pros and cons of social networking sites. • To consolidate knowledge of persuasive language devices (AFOREST or PEARFOREST). • To plan a leaflet which uses persuasive language devices to present a point of view.

  3. Generating Ideas In pairs, devise a short scene about social networking and making friends, presenting both viewpoints. Person A will be the young person with a positive viewpoint. You will argue in favour of social networking sites and online chat forums, etc. How might you persuade a parent to let you use them? Person B will be the parent with a negative viewpoint. You will present your reasons for not wanting your child to socialise online. Plan your scene carefully and try to include some PEARFOREST devices in your dialogue. Rehearse and be prepared to present your scene to the class.

  4. Role Play Share some of the scenes and, as they are presented, list the arguments made for and against social networks. Try to pick out the most appropriate points. For Agains nst

  5. Persuasive Language Devices When writing from a specific point of view, you need to consider: What is your PAF (Purpose, Audience, Form) for this task? To persuade/parents/leaflet What tone are you going to use? Formal How are you going to make it persuasive? Use PEARFOREST/AFOREST Can you work out what persuasive devices are being used on the next slide?

  6. Persuasive Language Devices 1. By donating a small amount every month, you will build security, build strength and build a future. repetition/triplet/emotive language 2. Come and experience the most unusual holiday at Ghostly Manor. exaggeration 3. Open the door, start the engine and drive the world. triplet 4. If you don’t help, who will? rhetorical question 5. 99% fat free. fact 6. The most ghostly holiday ever. You wouldn’t want to miss it! exaggeration/personal pronouns emotive language/exaggeration 7. They make the perfect gift.

  7. Structure Use the simple structure scaffold to help plan your written response • Plan your answer – know what you are going to write about in every paragraph. Have a strong title for your leaflet. • • Use persuasive techniques – remind yourself of what these are. Use a range of punctuation. • Write for the correct audience – parents. • Check your spelling, punctuation and paragraphing • when you have finished.

  8. Success Criteria Check your work so far: • I control my sentence lengths and vary them deliberately. I punctuate correctly throughout. • I use persuasive devices for effect. • My words match purpose and audience. • I match tone and style to purpose, audience and form. •

  9. Plenary Read through you partner’s work and see if you can summarise the arguments made. Is it easy to follow? Have they made a range of points?

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