IMPLICIT ASSOCIATION TEST WORD CATEGORIZATION Flowers I nsects - - PowerPoint PPT Presentation

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Jul 14, 2023 337 likes •410 views

IMPLICIT ASSOCIATION TEST WORD CATEGORIZATION Flowers I nsects Bad Good O wonderful O O Roach O O nasty O O Daisy O O joyful O O Tulip O O terrible O GUIDELINES Go fast Try not

SLIDE 1

IMPLICIT ASSOCIATION TEST

SLIDE 2

WORD CATEGORIZATION

Flowers

I nsects Bad Good O wonderful O O Roach O O nasty O O Daisy O O joyful O O Tulip O O terrible O

SLIDE 3

GUIDELINES

Go fast
Try not to make mistakes
Don’t correct errors
Don’t skip any items
Quick check through circle

SLIDE 4

CATEGORY SWITCH

Get Kristin's demo

I nsects

Flowers Bad Good O wonderful O O Roach O O nasty O O Daisy O O joyful O O Tulip O O terrible O

SLIDE 5

IMPLICIT ATTITUDES AND BELIEFS

Motivated determined motivated eager Lazy slow lazy sluggish Good excellent joyful wonderful Bad nasty terrible horrible Thin People slim thin skinny Fat People fat

bese

large

SLIDE 6

IMPLICIT ATTITUDES

5 10 15 20 25

Fat People + Bad Fat People + Good Number of Items Correctly Classified

SLIDE 7

IMPLICIT BELIEFS

5 10 15 20

Fat People + Lazy Fat People + Motivated Number of Items Correctly Classified