Impact of Meetings on the UK Economy with Samme Allen , Head of - - PowerPoint PPT Presentation

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impact of meetings on the uk economy
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Impact of Meetings on the UK Economy with Samme Allen , Head of - - PowerPoint PPT Presentation

Apr 12, 2023 158 likes •722 views

Impact of Meetings on the UK Economy with Samme Allen , Head of Sales, Barbican Vice Chair of The BVEP Past President MPI UK & Ireland Chapter @MrsBarbican #UKEIS This Study was Made Possible by the Following Investment Partners #UKEIS

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with Samme Allen,

Head of Sales, Barbican Vice Chair of The BVEP Past President MPI UK & Ireland Chapter @MrsBarbican #UKEIS

Impact of Meetings

  • n the UK Economy
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This Study was Made Possible by the Following Investment Partners

#UKEIS

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In Association With

#UKEIS

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Research Objectives

  • Use UNWTO framework
  • Collect demand and supply data
  • Measure direct contribution
  • Measure indirect and induced

impacts

#UKEIS

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The Definition of a Meeting

#UKEIS

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Defining a meeting

  • Motivate participants, conduct

business, share ideas, learn, socialise and hold discussions

  • 4 hours or more
  • 10 people or more
  • Any contracted venue

#UKEIS

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Meeting types

  • Exhibitions
  • Incentive events
  • Consumer shows
  • Trade shows
  • Conferences
  • Business meetings

#UKEIS

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The Most Comprehensive Picture

  • f the UK Meeting Industry

#UKEIS

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Commissioned: Late 2012 Data Year: 2011

#UKEIS

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Based on Studies on Australia, Canada, Denmark, Mexico & USA

#UKEIS

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3,350 Survey Responses from:

  • 548 organisers/organisations
  • 457 venues
  • 33 DMOs
  • 1,617 attendees
  • 695 exhibitors

#UKEIS

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Within the UK …and… Without

  • Germany
  • France
  • Ireland
  • USA

#UKEIS

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The Findings

  • Profile of the

meeting industry

  • Direct contribution
  • Total economic

impact

#UKEIS

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1,301,600 Meetings

#UKEIS

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116,100,000 Attendees

#UKEIS

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£40,000,000,000 in Delegate Spend

#UKEIS

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Where?

  • Half attended

consumer shows and exhibitions

  • Nearly 40%

attended conferences

#UKEIS

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10,127 Venues with Equivalent Area of 6,000 football pitches…

#UKEIS

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…and 8.5 million seats

#UKEIS

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Over 13.5% of the UK population could be seated in a venue at any one time

#UKEIS

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Venue Types

  • Large Hotel (27.8%)
  • Unusual/unique/special (19.9%)
  • Convention centre (14.2%)
  • Other meeting facility (13.0%)
  • University or education (12.6%)
  • Small hotel (8.3%), resort (4.3%)

#UKEIS

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Average Use: 125 Days a Year

#UKEIS

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Dominated by Small Meetings

64% #UKEIS

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Meetings by Country

  • England: 1.1 million
  • Scotland: 86,524
  • Wales: 75,802
  • Northern Ireland:

20,447

#UKEIS

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Meetings by Region: Top three

  • Greater London: 362,500
  • South East: 163,349
  • West Midlands: 143,210

#UKEIS

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Meetings by Region

  • East: 78,318
  • East Midlands: 55,941
  • North East: 30,208
  • North West: 120,833
  • South West: 74,961
  • Yorkshire and the Humber: 89,506

#UKEIS

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Type of Client

#UKEIS

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Average Length

  • Meeting: 2 days
  • Exhibition: 4 days

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By Month

20,000 40,000 60,000 80,000 100,000 120,000 140,000 160,000

#UKEIS

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Attendee Spending

  • 78% of attendees were domestic
  • Attendees’ guests spent £7.7bn
  • Attendees spent most on

accommodation (20.6%), followed by registration (18.7%)

#UKEIS

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Meeting Expenses & Incomes

  • Top expense: venue hire (17.4%)
  • Top income: registration (38.1%)

and exhibitor fees (31.6%)

#UKEIS

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12% income from

  • verseas events

£1.4bn

#UKEIS

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Conference Organisers Spent the Most: £10.6bn

#UKEIS

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Organiser Spend by Event Type

#UKEIS

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Direct Spend on Meeting Activity

67% 30% 3%

Meeting activity & spending (£, million)

Attendee spending 39,786 Meeting suppliers spending 18,164 Exhibitor operation spending 1,702

#UKEIS

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The Meeting Industry is the UK’s 16th Biggest Employer

#UKEIS

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It Employs 515,423 People > Double Telecommunications

#UKEIS

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Meetings Generate More Than 1 Million Full-Time Equivalents

#UKEIS

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What is GVA?

GVA measures the economic contribution

  • f each UK producer,

industry or sector and is used to estimate

  • GDP. —Office for

National Statistics

#UKEIS

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Meetings Made a Direct GVA Contribution of £20.6 Billion

#UKEIS

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The Meeting Industry Ranks 17th in Top Direct GVA Contributors

#UKEIS

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Some Comparisons:

  • #1: Education

£87.8bn

  • #9: Building/Construction

£33.5bn

  • #17: Meetings

£20.6bn

  • #21: Legal

£18.5bn

  • #31: Accounting

£13.6bn

  • #37: Advertising

£10.4bn

  • #42: Waste

£7.72bn

  • #49: Program/Broadcasting £6.08bn

#UKEIS

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Meetings Contributed More GVA Than Architectural services

#UKEIS

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…More Than Legal and Accountancy…

#UKEIS

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…More Than Broadcasting…

#UKEIS

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GVA By Country

  • England: £15.5bn
  • Scotland: £1.9bn
  • Wales: £908m
  • Northern Ireland: £268M

#UKEIS

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Meetings industry GVA in England alone is bigger than pharmaceutical products

#UKEIS

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Meetings Add £58.4bn to GDP

#UKEIS

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3x More Than Agriculture

#UKEIS

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Meetings Equal 2.9% of UK GDP

#UKEIS

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Greater % contribution to GDP than Canada, US and Mexico

#UKEIS

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Tax Revenue

  • Direct: £7.3bn
  • Indirect: £8.7bn
  • Induced: £5.1bn
  • Total: £21.1bn

#UKEIS

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Total Tax Contributions

21% 3% 24% 16% 17% 19%

Taxes on Products Taxes on Production Income Tax Employee's NIC Employers' NIC Corporation Tax #UKEIS

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Top line

  • Over 1 million

FTEs

  • 20.6bn GVA
  • 2.9% of GDP

#UKEIS

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#UKEIS

www.mpiweb.org/UKEIS