http://alliancenola.org/ July 8, 2014 Who are we? The Alliance for - - PowerPoint PPT Presentation

July 8, 2014

http://alliancenola.org/

Who are we?

 The Alliance for Neighborhood Prosperity (ANP) is

a non-profit organization of property owners, property managers, and others who support and promote responsible short-term rentals.

Agenda

 Welcome  Mission  Strategic Plan  Action Plan  Next Steps

Mission Statement

The Alliance for Neighborhood Prosperity (ANP) is a non-profit organization of property owners, property managers, and others who support and promote responsible short-term rentals.

 Provide visitors with a variety of housing choices and

the opportunity to experience diverse New Orleans neighborhoods

 Preserve, repair, and restore residential housing stock  Promote economic opportunities for local

neighborhoods while preserving or improving the

• verall quality of life.

The ANP supports visitor housing choice.

 Short-term rentals offer accommodations and visitor

experiences that are not available at hotels, motels, or traditional B&Bs.

 Short-term rentals provide a “home away from home” where

visitors can relax, visit, cook their own meals, and watch a movie on TV.

 Short-term rentals allow larger groups of friends and

extended families to stay together during visits to New

Orleans for college graduations, weddings, and other events.

 During frequent periods of high hotel occupancy rates in New Orleans, a short-term

rental may be the only choice for visitors to New Orleans.

22,000 of the region's 38,000 rooms -- are clustered within one mile of the Ernest N. Morial Convention Center

Research for New Orleans

 Research Team  John A. Williams, Ph.D.

 Dean of the College of Business Administration  Director of the Hospitality Research Center

 Maria Ortiz, MBA

 UNO Division of Business and Economic Research

 Scope of Work

 Profile of visitors to New Orleans who stayed in private home rentals in 2013  Economic impact of these visitors on the New Orleans metro economy

 Delivery to ANP is July 31, 2014

 Presented also to City of New Orleans, New Orleans Convention and Visitors Bureau, and

New Orleans Tourism Marketing Corporation

What are the issues?

Position papers available at the Registration Table.

Visitor Safety Concerns: ANP Supports

 Reasonable minimum

safety standards for all short-term rentals, including B&Bs.

 Licensing/registration of

short-term rentals and requiring that the license/registration number be placed on all listings offering such properties for rent.

Unfair Competition: ANP Supports Regulation

 Allegations that short-term rentals have an unfair

competitive advantage over traditional B&Bs because

they are not licensed and regulated are legitimate.

Solution is to license/register and regulate

all short-term rentals, including traditional B&Bs, in a fair, reasonable, and equitable manner

Quality of Life – Specific Issues: ANP Supports

 Tenants should receive a “Code of

Conduct” or other guide notifying them of

noise, parking, and/or other ordinances or restrictions they will be expected and required to follow.

 Owners and/or property managers should be

available to respond to problems and address them promptly.

ILLUSTRATION BY ASHLEE ARCENEAUX PHOTOGRAPHED BY JEFFERY JOHNSTON

Quality of Life – General Issues: ANP Rejects

 Unsupported assertions that short-term

rentals are the sole, primary, or even a substantial cause of many of the issues, problems, and/or changes that have affected various New Orleans neighborhoods in recent years.

 For example: Rising property values

and rental rates In 2013, New Orleans' population grew 2.4 percent compared to .5 percent growth in the suburbs, making the city among the 19 cities of the 51 largest metro areas to expand faster than the outlying suburbs, according to the report. -By Katherine Sayre, NOLA.com | The Times-Picayune

Quality of Life – Personal Issues: ANP Rejects

 While some owners and residents want to know all of their neighbors and/or lament

the changes in their neighborhoods, other owners and residents enjoy meeting short-term visitors and acting as good will ambassadors for

the City.

In his recent 'State of the City' address, New Orleans Mayor Mitch Landrieu said he sees tourism growing to 13 million visitors per year by the city's 300th anniversary in 2018.

Absentee Owners: ANP Rejects

 The argument that short-term rentals that are owner- or operator-occupied

(including traditional B&Bs) are inherently different from those which are not

• wner- or operator-occupied.

 The owners and operators of all short-term rentals (including traditional B&Bs)

and their tenants should be responsible and accountable to each other, to neighbors, and to neighborhoods.

82% share only the home in which they live, nearly half said the extra income helped them stay in their homes; half are "moderate to low income" owners and three out of four are "outside the main hotel districts" of cities (AirBNB)

Length of Stay: ANP Rejects

 Rental periods of less than 30 days (60 days in the French Quarter) are

inherently different from longer rental periods.

The issue is not the length of stay, but the behavior of the owners and tenants.

 Complaints of loud parties, illegal parking, and other problems are not

limited to short-term rental properties and are regulated by other ordinances. Chronic violations can be addressed through enforcement of reasonable short- term rental regulations

Enforcement: ANP Supports

 Reasonable regulations and subjecting chronic violators to possible non-

renewal and/or revocation of licenses/registrations.

Administrative and Enforcement Costs

 – The ANP believes administrative and enforcement costs can be funded with

licensing/registration fees.

Neighborhood Organizations

 Views and positions they take actually reflect the views and positions of the

property owners, residents, and businesses they claim to represent.

Professional Organizations

 Professional Innkeepers Association of New Orleans (PIANO)  Greater New Orleans Hotel & Lodging Association (GNOHLA)  Alliance for Neighborhood Prosperity

Community Input

Neighbors

 – The ANP supports consideration of the views and concerns of neighbors of

short-term rentals in determining what regulations may be reasonable and appropriate.

Property Owners and Property Managers

 – The ANP supports consideration of the views and concerns of property

• wners and property managers who operate or wish to operate short-term

rentals, including traditional B&Bs.

Community Input

Visitors

 As New Orleans is a prime visitor

destination, consideration should be given to the wants, needs, and desires

• f our “customers” and “clients.”

 Tourists, visitors coming for special

events (Jazz Fest, graduations, weddings), business travelers (job applicants, people seeking to permanently relocate, movie industry workers and performers), and visitors for other reasons (transplant patients, adoptive parents). NEW ORLEANS, Dec. 13, 2013 /PRNewswire/ -- National Geographic Traveler presents New Orleans as one of the 21 must-see destinations in the world for 2014

Research for New Orleans

Policymaking Driven Solution -

Next Steps

 The ANP is working with:  Public Relations: Bond PR

 Property owners  Neighborhood and professional organizations  Visitors

 Ordinance Proposal: Jim Uschold and Bob Ellis

 City Planning Commission  City Council

 Economic Impact Study: UNO HRC

 City of New Orleans  New Orleans Convention and Visitors Bureau  New Orleans Tourism Marketing Corporation

 Other interested parties to legalize, license/register, and regulate

short-term rentals in a fair, reasonable, and equitable manner.

Our mission:

 Provide visitors with a variety of housing choices and

the opportunity to experience diverse New Orleans neighborhoods

 Preserve, repair, and restore residential housing stock  Promote economic opportunities for local

neighborhoods while preserving or improving the

• verall quality of life.

How can YOU be a part of the SOLUTION?

 Join the ANP

 $100 General Memberships  $1000 Charter Memberships

 Serve on a Committee

 Research  Finance  Legal  Advocacy  PR/Marketing

ATTEND: City Council Meeting on

Thursday, July 10 at 11:00 am, City Council Chambers, City Hall.

July 8, 2014

http://alliancenola.org/