Experi perienc ence e An Analyt ytics ics Without data it is - - PowerPoint PPT Presentation

Experi perienc ence e An Analyt ytics ics

Without data

it is just another opinion

Highlight reassuring elements Change the button color This element could be bigger

3 3 3

Co Cont ntent entsqua square re

Founded in 2012

Next40 - $310 million

650 employees

Paris, London, New York, Munich, San Francisco, Tel Aviv & Tokyo

12 000

users

170 talents

in R&D & product

700 customers

in 25 countries

9 trillions

Interactions analysed every day

4

Put data at the center of all your decisions Boost your conversions and engagement

The he Exp xper erience ience Ana nalytic ytics s Pl Platf tform rm us usef eful ul for all your ur te team

Provide a perfect digital experience for your visitors

Nos fo forces ces

No tagging plan Intuitive data visualization

Everything is automatically tracked on your website (including non-clickable items

and website updates)

> No tagging plan needed > No implementation effort Go back in time We keep 100% of the html backgrounds

• f your pages

Do not waste time anticipating your analyzis, do them Unique visualizations Quick access to insights (Paths, behavioral and conversion data directly on your pages, replay session, etc.)

Archiving your content

1. 1.

BOOST YOUR CONVERSIONS AND YOUR ENGAGEMENT

• Analysis of zones and heatmap
• Customer journey analysis
• Analysis of forms
• CS Merchandising - New
• CS Apps

"I know where I lose visitors, but the tools of Web Analytics do not explain to me why I am losing it or what I need to improve" Identify the elements of my site or my application that create frustration and friction Remedy too many dropouts during checkout Understand which elements and which positions have an impact on income

They y boos

• sted

ted their conversion version thanks s to Content ntsquare square

IMPACT 80% increase in conversion for HERO 7

More immersive content dramatically increases conversion rate +80%

They boosted their conversion thanks to Contentsquare

+25%

IMPACT + 25% increase in conversions

+80%

2.

• 2. PUT DATA AT THE HEART OF

YOUR TEAMS AND ALL YOUR DECISIONS

• Workspace
• AI Alerts & Revenue opportunities
• CS Live
• CS Insight - New

“I have to wait for the monthly meeting and immerse myself in unreadable data exports to inform my team of its performance and to give them their future lines of work” Raw data cannot be used in decision- making Data can be the preserve of a few people in the organization Accessing actionable data takes too much time and effort

They y integrated rated data a at the heart t

• f

f their proce

• cess

sses es

Data and creativity are the perfect marriage for a new page design +150%

IMPACT + 150% increase in conversions IMPACT +70 people in the team use CS insights to optimize their daily tasks

Allow teams to customize on a large scale +70 USERS

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Help you build d the best digital al experi rien ence ce

Stabilité technique Suppression des frictions

• JS error
• Functional & Technical errors
• Loading time performance
• Looping behavior, multiple page load...
• Miror paths
• Rage clicks, multiple interaction..
• Signals
• Personnalisation
• Content performance
• AB test
• Landing page, list, search, product page
• E-Merchandising (product, pricing)

Innovation Merch

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ALERTS

CS Digital

Add-on Services Partner Ecosystem Integration

Contentsquare – Experience Analytic Platform

CS Insight CS Troubleshoot

Co Cont ntent entsqua square re offer er

CS E-Merch

Contentsquare’s St Starte rter r Pack ck and Cli lient ent Success ss Program

• gram

Success ss is a s a Shared red Jo Journey rney

Our services team works with you in the sales process to align

• n expectations,

timeline, scope and definitions of success. We work together to plan, build, implement and deploy, launch Contentsquare in your

• rganization and train

your team.

We collaborate to

define business strategy, drive technical effectiveness and expand business

• pportunities using

Contentsquare to grow revenue and maximize success.

Time Value to Customer

LAUNC NCH ENGAGE DRIVE +++ ++ + Starter ter Pack + C Clie ient Succe cess Program gram

Contentsquare’s Starter Pack enables you to easily build and launch initial Contentsquare experience quickly.

Imple leme mentat tatio ion Services focused on defining, building, integrating and launching your digital experience analytics program.

Starte arter r Pack

Cli lient ent Succes cess s Pro rogra ram

Contentsquare’s Client Success Program delivers quick time to value with Contentsquare and achieve ongoing success. The Plan is comprised of four core components:

Customer Success Ongoing services around adoption, advocacy, and best practices throughout the customer lifecycle. Support Worldwide customer support for the Contentsquare platform. Contentsquare University Training for your teams to ensure thorough enablement throughout the organization. Strategic Consulting Strategic guidance to understand the vertical and digital ecosystem and how to leverage Contentsquare as part of your business strategy.

Cust stom

• mer

er Success ess

Dedicated Account Management Advocacy and management of end-to-end customer success as a single point of contact liasoning with your team and with the Contentsquare team. Periodic Business Reviews & Executive Business Review Led by Contentsquare with participation from customer team members executing strategy (Periodic Business Reviews) and executive stakeholders (Executive Business Review).

• Discuss progress towards business objectives
• Highlight success with Contentsquare adoption
• Uncover challenges and recommendations to mitigate
• Review usage and insights
• Preview Contentsquare roadmap

Customer Success delivers on- going services around adoption, advocacy, and best practices throughout the customer lifecycle.

An Anne nexes xes

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Intégrations: un solide écosystème de partenaires tech